Everything about Mad Max works in theory: Just Cause dev Avalanche can do cars and chaos, the mythos of the films is great material, and the desert wilderness survival set up is perfect for a game.
So everything about this trailer has promise:
It might not be quite as impactful as the film, which it clearly has no association with - there's no original music, plus a gener-o-Max instead of Tom Hardy - but there's still a lot to be excited about.
The scale looks huge for one thing. Not only because of all the driving (and doesn't that looks great? Burnout with guns and roads that go on for miles!) but check out that base Max scopes out at the end. That's a large thing to tackle. From the previous Mad Max details we've seen, you'll be able to handle that in any number of ways: drive in and smash stuff up, pull guard towers and buildings down with a harpoon, stealth it, shoot everyone (it's going to be 'shoot everyone' isn't it?).
If the openness and potential shown here actually represents the full game then we could end up with something along the lines of 'Batman meets Burnout in Far Cry' and I'm totally okay with that.