Amazon Prime Day Kindle deals 2023: the biggest sales available now

Jump to Prime Day Kindle deals in your region

Kindle Amazon Prime Day deals

(Image credit: Future / Amazon)

1. US deals
2.
UK deals

Amazon Prime Day Kindle deals are holding firm for now, but the countdown clock til midnight is on, so we wouldn't wait too long to hit the buy button. The October Prime Day event in 2023 has brought some historically low prices on both sides of the Atlantic. Big Deal Days might be the last chance to get this strength of Kindle deal before Christmas since Black Friday isn't an Amazon-exclusive event. So, whether you're hunting for a replacement or getting some early Christmas shopping done, now's a great time to shop.

The best deals we can see are listed below, and they're categorized by region. There are deals on all models of Kindles, even the most expensive Scribe ones that get you a digital notebook as well as an E-reader. If you're looking for a bit extra, the Essentials bundles that give you a case and a power adapter are on offer as well. Shopping for a youngling? Don't fret, even the Kindle Kids models have some discounts active.

Whether you need your new Kindle to read the latest best-sellers, graphic novels, or manga, a Kindle is a great device to have in your arsenal. This page will be updated as and when the best Amazon Prime Day gaming deals roll in. Naturally, we'll also be searching the web high and low for the Prime Day iPad deals too, in case you fancied that over a Kindle...

Today's best Prime Day Kindle deals

Kindle (2022) | $99.99 $74.99 at Amazon
Save $25 -

Kindle (2022) | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2Fkindle-the-lightest-and-most-compact-kindle%2Fdp%2FB09SWV3BYH%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$99.99 $74.99 at Amazon
Save $25 - The latest standard Kindle model is back down to a $74.99 sales price we haven't seen since February. Considering even the previous Prime Day offers only tapped out at $79.99 that's an excellent discount. 

Buy it if: 

✅ You just want a simple ereader
✅ You don't need waterproofing
✅ You prioritize extra storage over extra features

Don't buy it if: 

❌ You want to read near water

Price Check: <a href="https://shop-links.co/link?publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Famazon-kindle-e-reader-2022-release-6-display-16gb-2022-black%2F6520467.p&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Best Buy: $74.99 | <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fip%2FAMZ-Kindle-16GB-2022-Release-E-Reader-with-6-Display-Black%2F3609425851" data-link-merchant="walmart.com"" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Walmart: $99.95

Kindle Paperwhite | $139.99 $94.99 at Amazon
Save $45 -

Kindle Paperwhite | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FKindle-Paperwhite-adjustable-Ad-Supported%2Fdp%2FB08KTZ8249%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$139.99 $94.99 at Amazon
Save $45 - The Kindle Paperwhite is back down to its lowest price yet at Amazon, a $94.99 rate we only saw back over Black Friday last year. Not even the summer's Prime Day Kindle deals could compete with this. 

Buy it if: 

✅ You want to read near water
✅ You prioritize a comfortable screen
✅ You want a larger display

Don't buy it if: 

❌ You want the cheapest Kindle possible 

Price Check: <a href="https://shop-links.co/link?publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Famazon-kindle-paperwhite-8-gb--now-with-a-6-8-display-and-adjustable-warm-light-2022-black%2F6482038.p&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Best Buy: $94.99 | <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fip%2FKindle-Paperwhite-8GB-E-Reader-2022-Release-with-6-8-Display-and-Adjustable-Warm-Light-Black%2F3460606612" data-link-merchant="walmart.com"" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Walmart: $149.95

Kindle Kids (2022)$119.99$79.99 at AmazonSave $40

Kindle Kids (2022) | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB0BLJ6LJBM%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$119.99 $79.99 at Amazon
Save $40 - This is a great chance to get some Christmas shopping in early. Kindle Kids has a 2-year warranty, and in this deal, you save yourself $40, which isn't bad considering Big Deal Days hasn't started yet.

Buy it if:

✅ You want age-appropriate books
✅ Your child enjoys audiobooks
✅ You want to build vocab

Don't buy it if: 

❌ You want the ease of use of a non-kids product
❌ You don't want the Kindle Kids subscription

Price Check: <a href="https://shop-links.co/link?publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Famazon-kindle-kids-e-reader-2022-release-6-display-with-cover-16gb-2022-2023-space-whale%2F6536826.p&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Best Buy: $79.99 | <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fsearch%3Fq%3DKindle%2BKids%2B%25282022%2529%2B" data-link-merchant="walmart.com"" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Walmart: OOS

Kindle Oasis | $249.99 $199.99 at Amazon
Save $50 -

Kindle Oasis | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FKindle-Oasis-now-with-adjustable-warm-light%2Fdp%2FB07F7TLZF4%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$249.99 $199.99 at Amazon
Save $50 - If you're after something a little fancier, you'll be needing the larger Kindle Oasis. We have seen this model drop to $164.99 over Black Friday last year, though, even if this $199.99 sale price has only been spotted a few times in 2023. 

Buy it if: 

✅ You want to read one-handed
✅ You're happy to spend extra on a premium screen

Don't buy it if: 

❌ You just need a simple ereader

Price Check: <a href="https://shop-links.co/link?publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Famazon-kindle-oasis-e-reader-2019-7-8gb-now-with-adjustable-warm-light-2019-graphite%2F6356772.p&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Best Buy: $199.99 | <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fsearch%3Fq%3Dkindle%2Boasis" data-link-merchant="walmart.com"" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Walmart: OOS

Kindle Scribe 16GB$339.99$264.99 at AmazonSave $75

Kindle Scribe 16GB | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FKindle-Scribe-the-first-Kindle-for-reading-writing-journaling-and-sketching%2Fdp%2FB09BS26B8B%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$339.99 $264.99 at Amazon
Save $75 - If you want a Kindle that's also a digital notepad that you can use to jot down ideas, scribble notes, or otherwise help organize your thoughts, you'd love the Kindle Scribe. You don't get the premium pen here, or Kindle Unlimited, but this is the cheapest way to get the latest Kindle device.

Buy it if:

✅ You want more than a typical Kindle offers
✅ You don't mind paying a bit more

Don't buy it if: 

❌ You won't use the notepad features

Price Check: <a href="https://shop-links.co/link?st=Kindle+Scribe++16GB&_dyncharset=UTF-8&_dynSessConf=&id=pcat17071&type=page&sc=Global&cp=1&nrp=&sp=&qp=&list=n&af=true&iht=y&usc=All+Categories&ks=960&keys=keys&publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Fsearchpage.jsp%3Fst%3DKindle%2BScribe%2B%2B16GB%26_dyncharset%3DUTF-8%26_dynSessConf%3D%26id%3Dpcat17071%26type%3Dpage%26sc%3DGlobal%26cp%3D1%26nrp%3D%26sp%3D%26qp%3D%26list%3Dn%26af%3Dtrue%26iht%3Dy%26usc%3DAll%2BCategories%26ks%3D960%26keys%3Dkeys&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Best Buy: OOS | <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fsearch%3Fq%3DKindle%2BScribe%2B" data-link-merchant="walmart.com"" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Walmart: OOS

Kindle Paperwhite Kids (16GB)$169.99 $109.99 at AmazonSave $60

Kindle Paperwhite Kids (16GB) | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB0BL8S6ZPT%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$169.99 $109.99 at Amazon
Save $60 - If it's a little one you're shopping for, you have the choice to get a Kindle Paperwhite Kids Edition here, which comes with 16GB of storage and a $60 saving at the moment. This one isn't Prime-exclusive, either, and you have that 20% additional saving if you're trading in.

Buy it if:

✅ You want a waterproof device
✅ You want a longer battery life
✅ Your child will be using the Kindle more often

Don't buy it if: 

❌ You're buying for an adult
❌ You don't need the adjustable light

Price Check: <a href="https://shop-links.co/link?publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Famazon-kindle-paperwhite-kids-e-reader-6-8-display-with-kid-friendly-cover-16gb-2022-2023-emerald-forest%2F6536833.p&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Best Buy: $109.99 | <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fip%2FKindle-Paperwhite-Kids-Tablet-E-Reader-11th-Gen-Emerald-Forest-Cover-16GB-FireOS%2F2094325104%3Ffrom%3D%2Fsearch" data-link-merchant="walmart.com"" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank">Walmart: $159.95
 

Kindle Paperwhite Essentials Bundle$194.97$125.97 at AmazonSave $69

Kindle Paperwhite Essentials Bundle | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2Fdp%2FB09FC4NT6F%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$194.97 $125.97 at Amazon
Save $69 - It isn't the biggest discount, but this deal on the Kindle Paperwhite Essentials Bundle gets you one of the most popular Kindle models for a bit cheaper. This only gets you 8GB of storage, but you do get a fabric cover and a power adapter. There's also a further 20% saving offer if you trade in.

Buy it if:

✅ You need a slightly larger display
✅ You can trade in an old device

Don't buy it if: 

❌ You don't need the cover and power adapter

Kindle Oasis Essentials Bundle$339.97$245.97 at AmazonSave $94

Kindle Oasis Essentials Bundle | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FAll-new-Essentials-including-Graphite-Amazon%2Fdp%2FB07RNN5GY5%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$339.97 $245.97 at Amazon
Save $94 - The Kindle Oasis Essentials bundle gets you, an Amazon fabric cover, and a bonus power adapter, as well as 32GB of storage. With this particular Kindle model, you can connect to Wi-Fi as well. This has gotten even cheaper than it was last week now that Prime Day has officially started.

Buy it if:

✅ You want to read in the bath
✅ You want a case and a power adapter

Don't buy it if: 

❌ You won't use the extra features

Kindle Scribe Essentials Bundle$499.97$381.97 at AmazonSave $138

Kindle Scribe Essentials Bundle | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FEssentials-including-Premium-Leather-Magnetic%2Fdp%2FB0BG1GBK1P%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">$499.97 $381.97 at Amazon
Save $138 - This deal is available if you have an Amazon Prime membership, but it lets you save 27% already. You get a power adapter, a Premium Pen, and, of course, the Kindle Scribe with 64GB of storage.

Buy it if:

✅ You want Kindle to the max
✅ You don't mind paying a bit more

Don't buy it if: 

❌ You don't need the extra features a Scribe gives you

The best Prime Day Kindle deals in the UK

Kindle (2022 release)£84.99£74.99 at AmazonSave £10

Kindle (2022 release) | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.co.uk%2Fkindle-2022%2Fdp%2FB09SWRYPB2%2F%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£84.99 £74.99 at Amazon
Save £10 - The July Prime Day even brought this down to just £60 in the UK, but for an early discount, we'll take this. You can also get an additional 20% off if you trade in an old device. The 2022 model of the Kindle is nice and light and has a lovely 300-pixel-per-inch display, as well as double the storage space.

Buy it if:

✅ You don't care about the essentials bundles
✅ You just care about reading

Don't buy it if: 

❌ You want water resistance or a larger display
❌ You want a digital notepad too

Price Check: <a href="https://john-lewis-and-partners.pxf.io/c/221109/871855/12148?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.johnlewis.com%2Famazon-kindle-11th-generation-ereader-6-high-resolution-illuminated-touch-screen-built-in-audible-16gb-with-special-offers%2Fblack%2Fp109609993" data-link-merchant="johnlewis.com"" data-link-merchant="Amazon UK"" target="_blank">John Lewis: £74.99 | <a href="https://www.anrdoezrs.net/click-8150600-15618761?sid=hawk-custom-tracking&url=https://www.argos.co.uk/product/1233917" data-link-merchant="argos.co.uk"" data-link-merchant="johnlewis.com"" data-link-merchant="Amazon UK"" target="_blank">Argos: £74.99

Kindle Paperwhite 16GB£149.99 £119.99 at Amazon
Save £30

Kindle Paperwhite 16GB | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.co.uk%2Fkindle-paperwhite-16-gb-now-with-a-68-display-and-adjustable-warm-light-agave-green%2Fdp%2FB09TMXLP3T%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£149.99 £119.99 at Amazon
Save £30
- This beautiful Agave green Kindle Paperwhite is now on sale in the UK. It's only a 20% saving, and we'd expect it to get cheaper when Big Deal Days officially starts, but if you need something in a pinch, this gives you a slightly larger display over the base Kindle. 

Buy it if:

✅ You want a slightly larger display
✅ You don't mind ads
✅ You want to read near water

Don't buy it if: 

❌ You want it at its cheapest price
❌ You'd be fine with a smaller display

Price Check: <a href="https://www.awin1.com/awclick.php?awinmid=3090&awinaffid=103504&clickref=hawk-custom-tracking&p=https%3A%2F%2Fwww.very.co.uk%2Famazon-kindle-paperwhite-11th-generation-16gb-black%2F1600882088.prd" data-link-merchant="very.co.uk"" data-link-merchant="Amazon UK"" target="_blank">Very: £119.99 | <a href="https://www.anrdoezrs.net/click-8150600-15618761?sid=hawk-custom-tracking&url=https://www.argos.co.uk/product/2156505" data-link-merchant="argos.co.uk"" data-link-merchant="very.co.uk"" data-link-merchant="Amazon UK"" target="_blank">Argos: £119.99

Kindle Oasis 8GB£229.99 £179.99 at AmazonSave £50

Kindle Oasis 8GB | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.co.uk%2FKindle-Oasis-adjustable-Waterproof-Graphite%2Fdp%2FB07L5GDTYY%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£229.99 £179.99 at Amazon
Save £50 - The Kindle Oasis can be had 22% cheaper at the moment. This particular model of the Oasis is the cheapest in the store just now, and it has 8GB of storage and Wi-Fi connectivity. 

Buy it if:

✅ You want more storage
✅ You want to read at night
✅ You read in the bath

Don't buy it if: 

❌ You just want a simple e-reader

Price Check: <a href="https://www.awin1.com/awclick.php?awinmid=3090&awinaffid=103504&clickref=hawk-custom-tracking&p=https%3A%2F%2Fwww.very.co.uk%2Famazon-kindle-oasis-now-with-adjustable-warm-light-waterproof-8-gb-wi-fi-graphite%2F1600793121.prd" data-link-merchant="very.co.uk"" data-link-merchant="Amazon UK"" target="_blank">Very: £179.99 | <a href="https://www.anrdoezrs.net/click-8150600-15618761?sid=hawk-custom-tracking&url=https://www.argos.co.uk/product/8842662" data-link-merchant="argos.co.uk"" data-link-merchant="very.co.uk"" data-link-merchant="Amazon UK"" target="_blank">Argos: £179.99

Kindle Scribe£409.99£329.99 at AmazonSave £80

Kindle Scribe | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.co.uk%2Fkindle-scribe%2Fdp%2FB09BSQ8PRD%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£409.99 £329.99 at Amazon
Save £80 - Short of splashing out on a Remarkable 2, this is probably one of the best digital notepads on the market, it just so happens to also be a Kindle device. In this deal, you're getting it with a Premium Pen and 64GB of storage, as well as at its lowest-ever price, which we've never seen it at before.

Buy it if: 

✅ You want a notepad as well as an E-reader
✅ 
You're going to use the 64GB of space

Don't buy it if: 

❌ You only want to read digital books

Kindle (2022) Essentials Bundle£142.97£127.97 at AmazonSave £15

Kindle (2022) Essentials Bundle | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.co.uk%2FKindle-release-Essentials-Bundle-including%2Fdp%2FB0BGQS13FS%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"">£142.97 £127.97 at Amazon
Save £15 - The Kindle Essentials bundle is on offer, although not with a massive discount. You can save yourself a fiver here, and it isn't a Prime-exclusive deal. This is the ad-free model too. We'd expect a deeper price cut when Prime Day actually starts, but this isn't too bad for an early offer.

Buy it if:

✅ You want a simple Kindle for reading
✅ You don't mind ads on the lock screen

Don't buy it if: 

❌ You want better features

Kindle Scribe Essentials Bundle£482.97£384.97 at AmazonSave £98

Kindle Scribe Essentials Bundle | <a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.co.uk%2FKindle-Scribe-release-Essentials-including%2Fdp%2FB0BM9ZWCHY%3Ftag%3Dhawk-future-21%26ascsubtag%3Dhawk-custom-tracking-21" data-link-merchant="Amazon UK"" target="_blank">£482.97 £384.97 at Amazon
Save £98 - This here is a pretty huge saving - even if it's as expensive as Kindle's really go to. Either way, if you can't wait for the proper Prime Day deals, this isn't a bad bundle to get a saving of any size on.

Buy it if:

✅ You want a digital notebook as well as an e-reader
✅ You want a case and power adapter too

Don't buy it if: 

❌ You only need the Kindle Scribe
❌ You won't use the digital notebook

Do you need a Prime membership for Prime Day Kindle deals?

Although a lot of Prime Day deals don't turn out to be Prime exclusive, any deals on Amazon Products like Fire TVs or Kindles are usually locked behind a Prime subscription paywall. Having said that, take a look at the trial below to try and skirt around paying for it.

Image

<a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2Famazonprime%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"">Free 30-day trial of Amazon Prime
You need a Prime membership in order to take advantage of these great deals but don't fear. You can get a free 30-day trial today, cover yourself for the event, then cancel before the payments kick in. Hitting the view deal button below will let you scroll through the deals for free.

When will October Prime Day Kindle deals begin?

Amazon's second "Prime Day" style event of 2023 is called "Big Deal Days" and starts formally on October 10, and ends on October 11. As is usually the case, we saw a few early bird deals start in the week leading up to it, since Amazon's own products like Kindles tend to be the first things to go on offer for Prime members. 

What to expect from Prime Day Kindle deals 2023?

Amazon Prime Day Kindle deals

(Image credit: Future)

Over the last few years, Amazon has launched a large range of Kindles, all of which saw deals in carrying forms over the last couple of Prime Day events. Naturally, this can make it difficult to decide which one is best for your own personal needs. There are multiple models - from the standard Kindle, to the Paperwhite model to the pricey Oasis model – meaning it can be hard to know which one is better value for money. 

The latest model to be released is the Kindle Scribe, which made its way to store shelves in November 2022. As a result, Prime Day in October marks almost a year since its release, which means we may see a heftier discount on it compared to July.

In July, Amazon in the US was out early with Kindle deals. The storefront posted its deals in the days leading up to Prime Day's official kick-off, whereas Amazon in the UK held out until the event was officially underway. On the whole, we saw more deals come from Amazon in the US - the UK mainly had bundle deals which lumped in the cases, power adapters, and other accessories. These were still great value, but here's hoping we see similar, if not better deals on the devices themselves this October. US deals saw historically low prices for quite a few Kindle models, too.

best kindle cheapest prices deals

(Image credit: Future)

One thing to look out for is the Kindle daily deals since these get you pretty ridiculous prices on the E-reader books you have access to on Kindle devices. If you want to pick up some cheap books (for under a dollar) from some of the top authors out there, you can make use of Prime Day Kindle deals too.

Of course, there are plenty of Kindle accessories out there, and if you find the official Amazon ones a bit too pricey, there's no reason to give up your search. We found loads of third-party cases with some classy designs on offer in July. Whatever we find when the Big Deal Days event starts, we'll update this page. 

Until then, take a look down below at some desired/expected prices for each Kindle model this October. While some of these are accurate to what we saw in July, others are a more general ballpark figure to help you budget. 

Watchlist:

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Kindle (2022) 

MSRP: $99.99 / £84.99

Expected Price: $69.99 / £59.99

<a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2Fkindle-the-lightest-and-most-compact-kindle%2Fdp%2FB09SWV3BYH%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">View at Amazon

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Kindle Paperwhite

MSRP: $139.99 / £149.99

Expected Price: $94.99 / £99.99 

<a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FKindle-Paperwhite-adjustable-Ad-Supported%2Fdp%2FB08KTZ8249%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">View at Amazon

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Kindle Oasis

MSRP: $249.99 / £229.99

Expected Price: $159.99 / £159.99

<a href="https://target.georiot.com/Proxy.ashx?tsid=8426&GR_URL=https%3A%2F%2Famazon.com%2FKindle-Oasis-now-with-adjustable-warm-light%2Fdp%2FB07F7TLZF4%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">View at Amazon


For something a little more premium, we'd recommend staying abreast of all the latest Prime Day iPad deals updates as well. Or, we're also rounding up our predictions for this year's Prime Day laptop deals and Prime Day TV deals as well.   

Duncan Robertson
Hardware Editor

Ever since playing Journey at the age of 15, I’ve been desperate to cover video games for a living. After graduating from Edinburgh Napier University with a degree in Journalism, I contributed to the Scottish Games Network and completed an Editorial Internship over at Expert Reviews. Besides that, I’ve been managing my own YouTube channel and Podcast for the last 7 years. It’s been a long road, but all that experience somehow landed me a dream job covering gaming hardware. I’m a self-confessing PlayStation fanboy, but my experience covering the larger business and developer side of the whole industry has given me a strong knowledge of all platforms. When I’m not testing out every peripheral I can get my hands on, I’m probably either playing tennis or dissecting game design for an upcoming video essay. Now, I better stop myself here before I get talking about my favourite games like HUNT: Showdown, Dishonored, and Towerfall Ascension.
Location: UK Remote

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