What to expect from Black Friday Pokemon card deals 2025, and the best early offers so far

Pokemon Battle Academy 2024 | $24.95 $13.69 at Amazon
Save $11 - So far as I can tell, that's a record low price on the beginner box. It's average cost is around $18, so it's a great saving to kick off this year's early Pokemon card deals.

Buy it if:
✅ You're a Pokemon TCG beginner
✅ You're teaching friends or family

Don't buy it if:
❌ You already know how to play

Price check:
💲 Walmart | $20.99

UK price: £24.99 £19.99 at Amazon

Phantasmal Flames Booster Bundle | $51.99 at Miniature Market
This is still more expensive than MSRP and isn't listed as a saving, but because the Bundle is so hard to find (and goes for around $79ish everywhere else), this is practically a bargain.

Buy it if:
✅ You want to make your own decks
✅ You'd like to stay caught up on the latest set

Don't buy it if:
❌ You want as many boosters as possible

Price check:
💲 Amazon | $74.44

UK price: Unavailable

Journey Together Build & Battle Box | $32.99 at Walmart
It isn't listed as a price cut, but that's a lot cheaper than you'll see the box set elsewhere. (Its average cost at Amazon is $42, for example.) It's worth considering as a result.

Buy it if:
✅ You want a premade deck
✅ You'd like some boosters as well

Don't buy it if:
❌ You'd prefer plain boosters

Price check:
💲 Amazon | $38.89

UK price: £76.72 at Amazon

🎁 Elite Trainer boxes will lead the charge
It's a fair bet that Elite Trainer Boxes (which feature a handful of booster packs, a special card, card sleeves, and more) will get excellent price cuts in 2025. They typically enjoy some of the best discounts during Black Friday each year, so I don't expect that pattern to change now.

🃏 Booster boxes should get the biggest reductions
You know those massive booster boxes, featuring hundreds of cards? They get the most tempting price cuts in terms of actual money off. That's because they're the most expensive to begin with, but it also means Black Friday is your best chance to dive in if your budget is able to stretch.

➕ Giftware and accessories will get good (if modest) savings
Battle Decks with premade sets, limited packs such as the Charizard ex Collection, gift sets (the kind with pins or exclusive cards), and third-party accessories are contenders for a saving. Indeed, I saw plenty of them go on offer last year, and accessories in particular fill the listing pages on Amazon.

❌ There's going to be a lot of third-party roundups
Black Friday seems like an opportunity for third-party sellers to come out of the woodwork. A lot of card bundles and roundups will appear to be on sale, but I'd suggest proceeding with caution - there's no way to tell what you're getting, or if it's legit.

🏫 Battle Academy always goes on offer
If you're a newcomer, you should definitely check out the Pokemon Battle Academy box this Black Friday. It's a super effective introduction (apologies, it was too tempting) to the game itself and gives you everything you need to play right away. Because it often gets a price cut and has been reduced during Black Friday before, I'd say to keep an eye on it as we enter the November sales season.