Zynga supporting relief efforts in Japan

Social games developer Zynga announced plans to support the Japan Earthquake Tsunami Children Emergency fund to help relief efforts. 100% of profits from several newly created in-game items will be donated to the organization. So, if you want your micro-transactions matter more, today would be a good day to buy those virtual items you’ve had your eye on.

Purchase any of the following items and all profits will be donated to the Tsunami Children Emergency fund, which was started by Save the Children.

Café World: Japanese-inspired decorations.
CityVille: A limited edition sweet potato crop (a favorite at Japanese dinner tables.)
FrontierVille: A Kobe cow.
FarmVille: An immortal daikon radish.
Words With Friends: Donate directly by clicking the Save the Children button in the game.
YoVille: Japanese-inspired homes and architecture.
Zynga Poker: “Fans going for a royal flush can donate by purchasing access to a VIP table.”
zBar: Donate directly via a Save the Children button inside the bar at the top of the game.

If you’re not a fan of Zynga titles, there are lots of other ways to help. You can find out how to directly donate to Save the Children at their website.

Alternatively, as we mentioned in a few stories yesterday, you can donate to the Red Cross viaiTunes, or directly on their website. Those in the UK can donate on the British Red Cross' website.

[Source: Game Politics]

Mar 15, 2011

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  • ALttP - March 16, 2011 12:31 a.m.

    Funny watching all the ignorant and/or immature people in here. For one, db1331, I'm guessing that you resent them for promoting "casual crap", even though the only thing they've contributed to the industry is a healthier outlook and making Facebook a new venue of gaming. And as to the notion that Japan has enough money to deal with one of the most powerful earthquakes in recorded history, Japan donated millions of relief money for Katrina.
  • oddprophet - March 15, 2011 11:40 p.m.

    So...If they're using the profits gained from special items instead of their own money...It's not really donating, is it? Still, at least they're doing something which is noticably better than doing nothing...
  • GamesRadarMatthewKeast - March 15, 2011 11:05 p.m.

    No country is "rich enough" to handle a disaster of this magnitude.
  • sgloomy - March 15, 2011 10:56 p.m.

    I can't believe a company donating money gets ANY sort of negative reaction. People, you donate because there are human beings DYING. why the fuck would you care who is the donation through or what company is doing what. As long as they are helping, it should be good enough.
  • 360gameking - March 15, 2011 9:37 p.m.

    I don't want to seem a dick or anything, but isn't Japan the richest country in the world, I don't see the point in people donating money when they already have enough of it.
  • Xpike - March 15, 2011 9:27 p.m.

    Zynga, you help by donating, not hope someone donates for you and calling it a "half-half donation".
  • FreedomPhantom - March 15, 2011 9:20 p.m.

    @db1331 I don't care who's helping. Someone could be an asshole normally, but if they help out at a time like this then I would work with them.
  • oufour - March 15, 2011 9:07 p.m.

    What ever happened to "Be Evil"?
  • db1331 - March 15, 2011 9 p.m.

    No. Fuck you, Zynga. I will donate via other means. It's not that I don't want to help the kids. If Hitler was running a save the whales campaign, I would choose not to give him my money also.

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