PUBG and Subnautica 2 publisher Krafton, now an "AI first" company, asks devs to fire themselves in voluntary resignation program if they can't roll with "the era of AI transformation"

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Krafton seemingly gunning for the most hated game publisher crown

A woman in a underwater machine waving during the cinematic teaser for Subnautica 2.
(Image credit: Unknown Worlds)

Krafton, the publisher behind PUBG, Hi-Fi Rush 2, and Subnautica 2, has started a voluntary resignation program for employees who aren't on board with "the era of AI transformation."

Amid its legal quarrel with Subnautica's original developers, Krafton announced in October that it's now an "AI first" company and pledged to spend upwards of $70 million in support of the controversial tech. Now, it's taken its embrace of AI to an almost militant level, asking developers who aren't on the same page to get lost, essentially.

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Jordan Gerblick
Jordan Gerblick

After earning an English degree from ASU, I worked as a corporate copy editor while freelancing for places like SFX Magazine, Screen Rant, Game Revolution, and MMORPG on the side. I got my big break here in 2019 with a freelance news gig, and I was hired on as GamesRadar's west coast Staff Writer in 2021. That means I'm responsible for managing the site's western regional executive branch, AKA my home office, and writing about whatever horror game I'm too afraid to finish.

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