Netflix joins the fight against Seedance 2.0, with the streamer targeting AI-generated Stranger Things and Kpop Demon Hunters videos: "[We] will not stand by and watch ByteDance treat our valued IP as free, public domain clip art"

• Copy link
• Facebook
• X
• Whatsapp
• Pinterest
• Flipboard
• Email

Share this article

0

Join the conversation

Follow us

Add us as a preferred source on Google

Newsletter

Get the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

Contact me with news and offers from other Future brands Receive email from us on behalf of our trusted partners or sponsors

---

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful

---

Want to add more newsletters?

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

Signup +

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Signup +

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

Signup +

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Signup +

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

Signup +

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

Signup +

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!

Signup +

---

An account already exists for this email address, please log in.

Subscribe to our newsletter

Hollywood's battle against AI video generator Seedance 2.0 continues.

After the actors' union SAG-AFTRA condemned ByteDance, the company behind Seedance 2.0, earlier this week, Netflix has joined Warner Bros., Paramount, and Disney in standing against the Beijing-based brand.

Netflix "will not stand by and watch ByteDance treat our valued IP as free, public domain clip art," the streamer wrote in a cease and desist letter yesterday (via Deadline). It's specifically concerned with AI-generated videos of some of its biggest hits: Stranger Things, Kpop Demon Hunters, Squid Game, and Bridgerton.

In the letter, Netflix said that "current forensic evidence indicates that Seedance is being used to generate unauthorized derivative works" including, but not limited to "high-fidelity reboots of the [Stranger Things] series finale, which feature detailed reproductions of the iconic cast as well as the monsters from the series, including Demogorgons and the Mindflayer."

The streaming service also took issue with reproductions of "the specific visual style and character designs from our animated musical feature [Kpop Demon Hunters], including the lead character Rumi" and "recreations of the 'Red Light, Green Light' sets and the iconic Young-hee doll. These include unauthorized crossovers, such as inserting real-world figures like Elon Musk into the Squid Game environment."

Launched earlier this month, Seedance 2.0 is a text and image-to-video model that allows users to create new clips from existing content. It came under fire after a video of Tom Cruise and Brad Pitt fighting went viral; it was generated with the software based on a two-line prompt. "I hate to say it. It's likely over for us," Deadpool and Wolverine writer Rhett Reese wrote on Twitter in response.

For more, check out our guide to everything new on Netflix in February 2026.