Bungie will launch "other franchises" and totally transform Destiny by 2025, CEO says

(Image credit: Bungie)

Destiny 2: Shadowkeep will be the first major Destiny expansion since Bungie's split with Activision, so this October will be an important time for the studio. In an interview with IGN, Bungie CEO Pete Parsons said Shadowkeep is just the start of the studio's ambitious plans as an independent studio and as a "greater entertainment company." 

By 2025, Parsons says Bungie wants to establish itself as "one of the world's best entertainment companies." Destiny, the studio's tentpole franchise, will naturally be a big part of that growth. Moreover, Parson's comments echo the Destiny 2 Year 3 ViDoc, in which countless designers outlined a united and evolving Destiny purposefully built as an action-MMO.  

"We feel really confident about our ability to transform the Destiny business," Parsons says, "and I think people are seeing that in the [Year 3 ViDoc], and in our ability to bring it to the marketplace globally. And we still have tons of work to do on that front." 

However, Bungie isn't explicitly anchored to Destiny. Parsons said that "by 2025 we have a pretty specific path to make sure we transform Destiny and that we have other franchises within the marketplace." 

"We need to build our publishing group, but part of our vision is also to become a multi-franchise entertainment company," he said. 

What "other franchises" Bungie has in the pipes is anyone's guess. Parsons says that "we're going back to even some of Bungie's original roots, both developer and publisher."  That's an extensive library of franchises which could, in theory, receive a modern sequel or successor, from Myth to Oni. Or they could inspire all-new games - who knows. 

The Destiny 2: Shadowkeep launch trailer gives us another slice of the new raid and dungeon.   

Austin Wood
Senior writer

Austin has been a game journalist for 12 years, having freelanced for the likes of PC Gamer, Eurogamer, IGN, Sports Illustrated, and more while finishing his journalism degree. He's been with GamesRadar+ since 2019. They've yet to realize his position is a cover for his career-spanning Destiny column, and he's kept the ruse going with a lot of news and the occasional feature, all while playing as many roguelikes as possible.