4K 120Hz TV Black Friday deals are now behind us, but big screen savings are set to return in 2024. Waiting for the annual sale isn't always the right call, especially if you're itching to upgrade your living room panel ASAP. However, if you're looking for the deepest display discounts, or can't stand the thought of paying full price, waiting it out is beneficial.
UHD screens with a faster refresh rate are becoming more common within the best gaming TV space. That's largely because they're getting cheaper, but it's also because consoles like the PS5 and Xbox Series X make full use of 4K 120Hz panels. While these screens won't suit everyone, they definitely help add an extra layer of responsiveness and immersion to competitive games, which explains why they've grown in popularity over the past few years.
You'll have to wait the best part of a year to take advantage of 4K 120Hz TV Black Friday deals again, but if you're eager, we're here to help you prepare ahead of time. We've got plenty of advice to offer, as well as a look at last year's best prices that will provide an indication of what to expect.
FAQ
When will 4K 120Hz TV Black Friday deals start?
The big day this year will be November 29th, 2024. Mark it on your calendars now. We always know this as Black Friday is the Friday after Thanksgiving. 4K 120Hz TV Black Friday deals will start appearing earlier than that date itself - it'll be wise to be on the lookout from late October onwards, as retailers will always try and lengthen their deal periods to make early sales.
Where will the best 4K 120Hz TV Black Friday deals be?
In terms of keeping track of the sales, one of the best places to track the 4K 120Hz TV Black Friday deals ahead of time will be right here on this page. In terms of where to look, it'll be the usual suspects - if you fancy having a poke around now, then we've listed the (very) likely top spots below.
US:
Amazon: will be a reliable first port of call for gaming tech
Best Buy: can price match, and will have great stock and variety
Samsung: get one of the best from one of the best direct
Newegg: a strong option in your hunt for a 4K 120Hz 4K TV
Walmart: a big presence online and in bricks and mortar stores
UK:
Amazon: likely to be your best bet throughout the sales period
Samsung: the makers of QD-OLEDs and NeoQLEDs will have great deals
Very: always a strong retailer for gaming-focused tech
Currys: a go-to place for the best and latest in TVs in the UK
Box: allows you to easily filter and browse by HDMI 2.1
4K 120Hz Black Friday TV deals: What do we expect
The main feature we recommended looking out for in last year's 4K 120Hz TV Black Friday deals was an HDMI 2.1 connection, and we can see this playing a big part in Black Friday 2024 as well. This is how screens can provide that higher rate, allowing for more high-speed bandwidth between your device and the display.
As lots of TVs proved to be still lacking this feature unless at the upper end of the spectrum in terms of quality and price tag, we're expecting it to become more commonplace as the year goes on. What 4K 120Hz TV Black Friday deals offer though are the perfect way to negate such premiums, and potentially get the lowest-ever prices on new TVs.
With the Sony A95K QD-OLED 4K TV being the standout TV of 2022 and dropping TO JUST $1,699.99 during Black Friday sales, we're hoping to see even bigger price cuts in 2023. Sony will no doubt have some new models on sale, which will help push this cost down. The same can be said for the Samsung's QN85B 2023, as itspredecessor was reduced by around $600 during the sales. If that amount is again replicated with the 2022 model, then we're onto a winner.
Sony's entry-level 120Hz 4K model, the Sony X80J from 2021, is also starting to show its age a little, so a replacement is likely on the way. That does mean a lower price drop for this one too, previously being reduced by nearly $500 dollars. Either way, we'll have to wait and see what 2023 brings.
Now that the LG OLED G3 and OLED C3 are about to be succeeded by new 2024 models, it's worth keeping an eye out for discounts. While the next gen wave could also drop in price, it's likely we'll see better offers on their predecessors, and the G3 actually dropped to under $3,500 last year.
Should you wait for the 4K 120Hz TV Black Friday deals?
You don't necessarily have to wait right until November if you see a great offer today. Of course, the likelihood is that there will be more chances than at any other point in the year to get a cracking deal during Black Friday. You will often find retailers and manufacturers going early in November with their deals, spreading them over a longer period of time nowadays, so your time to strike could come early. It's all dependant on whether you are happy to wait until November 2024 to save some cash, or would prefer to take the plunge now and enjoy the benefits.
Do 4K 120Hz TV prices drop on Black Friday?
Not only do we see almost all TV prices drop during Black Friday (slight exaggeration but you know what I mean), we're going to see some of them – like the 4K 120Hz beasts – drop the hardest. These are going to be some of the best price drops going as it's a spec that's rapidly become the norm over the past couple of years, and those most premium TVs that throw in loads of other bells and whistles will drop the hardest.
Is 120Hz needed for PS5?
You don't need an 120Hz TV to play PS5, but pairing the new gen console with a high refresh screen will unlock its potential. In supported games like Overwatch 2, you'll be able to experience faster, more responsive visuals with a high frame rate to boot. However, keep in mind that only selected releases support 120Hz, and many PS5 games reduce resolution to 1440p to boost fps.
Why are 120Hz TVs so expensive?
High refresh screens normally cost substantially more than their 60Hz counterparts, and that's largely because they're more expensive to produce. That's not to say you can't pick up an 120Hz screen for less, but you'll normally end up having to trade away other specs to keep prices low.
Is 60Hz vs 120Hz noticeable?
Most players will notice a difference between 60Hz and 120Hz. Displays with a latter refresh rate update on screen frames twice as fast compared to conventional models, which matters if you're playing games with a higher frame rate. If you're into competitive shooters, this will make all the difference, as your movement will feel more responsive as a result.
Last year's best Black Friday 4K 120Hz TV deals
4K 120Hz TV deals for Black Friday in the UK
For more focused looks at the TV deals spectrum, check out our takes on the Black Friday OLED TV deals, and Black Friday QLED TV deals.
For more focused looks at the TV deals spectrum, check out our takes on the Black Friday PS5 TV deals, Black Friday Samsung TV deals, Black Friday OLED TV deals, and Black Friday QLED TV deals.
And for a broader look at the gaming display deals that are on offer this year check out what's available for Black Friday gaming monitors, the Black Friday curved monitor deals, and the Black Friday 4K monitor deals.
