The best early Prime Day Lego deals 2026, including record low prices on Star Wars and more
The brick bargains have arrived, and they're glorious
1. Quick links
2. US deals
3. UK deals
4. What to expect
5. FAQ
Prime Day Lego deals 2026 are just one week away, but nobody seems to have told Amazon that; it's hit the "aw, screw it" button and is flinging out discounts like nobody's business. I'm seeing record low prices on everything from Star Wars kits to the gift-worthy Botanicals range.
Considering how many great offers there are already, I've been rounding up the most tempting of them here. This is your chance to secure the best Lego sets at a fraction of the usual price, because 2026's Prime Day Lego deals are already providing offers only beaten by the November sales.
I'm not just leaving things there, though. This guide will also be updated regularly as we approach the main event, both with advice and any eye-catching bargains that cross my path. That includes info on what constitutes a 'good' saving, because they're not all created equal. In other words, bookmark this page as we approach the full Prime Day Lego deals 2026 to stay ahead of the curve on this summer discount extravaganza!
Prime Day Lego deals quick links
Even though the sale is a couple of weeks away, discounts are already starting to appear. Here are the best ones I've seen so far.
US
- Lego from just $18.39 at Amazon
- Lego Star Wars: Get up to $20 off
- Lego Harry Potter: Up to $30 off
- Lego Fortnite: Save up to $22 off kits
- Lego Minecraft: Cuts of $10 or more
- Lego Marvel: Up to $20 off
- Lego Disney: Get up to $30 off
- Lego Super Mario: Savings up to $16
UK
- Sets from just £12.39 at Amazon
- Lego Star Wars: Up to £20 off
- Lego Harry Potter: Save up to £40
- Lego Fortnite: Get up to £60 off
- Lego Minecraft: Cuts of up to £12
- Lego Marvel: Savings up to £30
- Lego Disney: Up to £40 off
- Lego Super Mario: Save up to £38
Today's best Lego deals in the US
It's a small price cut, but that's just three cents away from a record low. It's also discounting one of my favorite kits from the last few years. Look how cheerful they are! Perfect as a gift or a pick-me-up to add to your desk.
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This kind of offer is dangerous; it takes us perilously close to impulse purchase territory. The fact that this is a great build for fans both young and old or as a gift makes it even more tempting.
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Thanks to a $20 price cut, this is one of the better offers I've seen in the run up to Prime Day Lego deals 2026. It's perfect if you prefer old-fashioned DIY builds or are buying for kids.
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We have a record low price on our hands, and it's not even time for the official Prime Day Lego deals yet. The average cost over the past several months has been closer to $60, so that 20% saving is doing us a solid here.
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I think this might be the best Minecraft Lego set around for fans or as a gift, and that makes today's discount well worth considering. While it isn't a record low price, it's only a dollar or so away from it.
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The only thing better than this cutie is the fact it's now at its lowest ever price. Considering how Prime Day Lego deals aren't officially due to start until next week, that's very good going.
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We've got a lowest-ever price, and it's not even time for 2026's Prime Day Lego deals yet! If you struggle to keep plants alive or need a good gift, this is a prime candidate.
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We're just five cents away from a record low price on this kit, and it's not even time for the 2026 Prime Day Lego deals yet!
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At a mere three cents away from a record low price, Chopper is one of the standout offers ahead of 2026's full Prime Day Lego deals. Will it drop any further in price when the sale finally arrives? Very possibly, but this is still a great discount nonetheless.
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It's not a record low, but it's better than we've seen from this model for the rest of the year - and we're just a dollar or so from a lowest ever price anyway. A good sign of what may be to come, in other words.
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This is the lowest price we've had on the delightful Pixar kit in months, so even though the discount isn't breaking any records, it's still a worthy offer nonetheless.
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We're a mere dollar or so away from a lowest-ever price on this kit, and because we rated it so highly in our review, it's an easy recommendation.
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Look what's at five cents off a record low price! Here's a set I gave a full five stars to in my Lego Millennium Falcon review, and I stand by that assessment; it's fantastic.
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Look out world, this diorama of Diagon Alley has quite literally never been cheaper. That's one heck of a way to kick off sales season.
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With just a dollar separating this model from a record low price, I'd say that's a pretty good discount. It's a far more palatable price than the bigger Simba model, too - although that one's 30% less at Amazon, it's still $80+ right now.
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This remains one of my favorite ever Mario kits, as noted in my five-star Lego Piranha Plant review, so that 30% price cut is tasty despite it not being an all-time low.
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We've had Lego versions of Artoo before, but few have balanced detail and price as well as this (something we bring up in our Lego R2-D2 review). The fact it's a mere five cents away from its lowest ever price helps it stand out too.
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This offer on one of the most iconic Lego Harry Potter sets brings us to just a couple of dollars away from a lowest-ever price. An aggressively good offer, even though this year's Prime Day Lego deals are yet to start.
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Today's best Lego deals in the UK
At mere pence away from a record low price, this offer is an early standout ahead of 2026's Prime Day Lego deals. It's the perfect pick-me-up to add to any desk, or a great gift if you're short on ideas.
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What's that? A record low price? Why, don't mind if I do. This kit is normally somewhere between £17 and £18, so that discount is one of the better pre-Prime Day Lego deals I've seen so far.
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We've never seen this already-affordable Lego Fortnite kit for less than it is now, so that's one hell of a deal. If this is the kind of offer we're getting before 2026's Prime Day Lego deals have even started, we should be in for a good time.
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This new display piece is literal pence away from its lowest ever price, so this makes a good discount even though this year's Prime Day Lego deals haven't begun.
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Been bitten by football fever now that the World Cup is here? Don't worry, this kit should help - and it's never been cheaper than it is now. It's actually one of my favourite World Cup tie-ins that Lego's produced, because it's so imaginatively designed.
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Love the Tobey Maguire-led Spider-Man movies? This awesome (and affordable) tribute to them just got even cheaper with a deal that takes the set down to its lowest ever price.
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This is a ridiculously good discount on an already-affordable kit, and Prime Day Lego deals haven't even started yet! That price is far better than the £15-£16 average we've seen on the model over the last few months.
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This offer leaves us roughly a pound away from the set's lowest ever price. That pushes it into impulse purchase territory, so Back to the Future fans should take heed.
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Thanks to that 20% saving, this new kit (seriously, it's only a couple of months old) has never been cheaper than it is now. Because it's head and shoulders (heh) better than the previous Vader helmet model, I'd say that's cause to celebrate.
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One of my favourite discounts for Prime Day Lego deals is back, and it's got a Prime Day badge attached. That means it's very unlikely to drop in price any further.
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Want an easy gift, or a way to brighten up your room without needing to worry about watering? These delightful Lego plants are perfect, especially with 29% off the RRP.
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Kachow! If you're hoping to pick up an easy present for the younger Cars fan in your life, look no further than this kit. That price is much better than the £20-something average cost over the past few months.
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Um, hello - is that a 20% discount on one of Fortnite's most impressive Lego sets? Apparently it is, so if you've had your eye on the model, now's a good time to grab it.
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This kit is within a hair's breadth of a record low price. If you're a fan of the Caped Crusader or a certain Lego Batman video game has you in the building mood, this is one of the best offers I've seen ahead of 2026's Prime Day Lego deals.
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Prime Day Lego deals: What to expect
Even though the best offers tend to be reserved for Amazon technology or other hardware (such as Prime Day gaming laptop deals), that isn't to say savings on Lego aren't worth getting excited about. In fact, you can earn whopping discounts on must-have sets if you're fast. Indeed, it's not uncommon to see lowest-ever prices during the sale.
To make sure you're making the most of Prime Day, here's some advice based on my years of covering the sales event.
💲 Cheaper sets will get most of the attention
Based on Primes of years past, anything older than a few months is game to receive a price cut. Mid-range and cheap sets (AKA under $50/£50) are probably going to get the lion's share of savings and attention, though, because they usually do. I anticipate the Botanicals range (AKA Lego flowers/plants) being front and center, for example, followed by affordable Star Wars playsets. Want easy gifts or cheap display pieces? Prime Day is the time to strike.
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💰 Offers on premium sets do exist, but they're harder to find
Even though less expensive kits steal the limelight during Prime, that isn't to say big ticket items won't get any love - you just have to be willing to look. For instance, fans were able to take advantage of cheapest ever prices for the Lego Super Mario World kit, the Sanderson House, and more during last year's sale. (Meanwhile, the UK had it even better with offers on the Great Deku Tree, Rivendell, and the UCS Millennium Falcon.)
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🎬 Sets for popular franchises get the best savings
I expect the most tempting Lego offers to be on major franchises such as Star Wars and Harry Potter this year. Even though all things Lego get their prices slashed during the event, the wizarding world, Marvel, Super Mario, Minecraft, and the rest rule the roost in my experience. Mosey on over to Amazon's sales page this June and you'll find them dominating the list.
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❌ A lot of third-party knock-offs will appear
You can guarantee that plenty of copycats will fill the digital sales racks as well, so be sure to check whether the item you're looking at is genuine Lego. You'll probably need to scroll past a lot of tat to find the good stuff, too. If it's suspiciously cheap or looks a bit... off, it's probably a copycat.
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So far as specific deals go, I think we can expect most cheap or mid-range franchise kits from the last few months to get the best price cuts in 2026's Prime Day Lego deals. I won't list them all because we don't have all day, but as an example, I think we can guarantee the likes of the newest Fortnite playsets (Durrr Burger Restaurant, Klombo, etc) getting major discounts. If it's under $60/£60 and is from a major IP, I'd be amazed not to see it on offer.
I'd be astounded if we didn't get major discounts for Smart Play too. These high-tech models are a few months old and haven't really enjoyed a bargain yet, so it'd make for a good central offer for Amazon. Similarly, I'm anticipating Lego Pokemon to get their first major price cuts. They've yet to enjoy real money off, so feel like prime (heh) candidates.
If history repeats itself, UK builders can also expect some amazing offers on premium models (think Bag-End, Rivendell, and the Ultimate Collector Series). While the US gets major price cuts on big models, the UK tends to be more consistent with those kinds of offers in my experience.
Prime Day Lego deals: FAQ
Want the TL:DR version? Not to worry - here's everything you need to know about Prime Day Lego deals 2026 in bitesize chunks.
When will Prime Day Lego deals 2025 begin?
We now know that this year's Prime Day Lego deals are running from June 23 - 26, letting shoppers get their fill of bargains before July arrives. That's four whole days of shopping.
If you're keeping score, this is a bit of a departure for the company - it normally kicks off proceedings in July. That's because Amazon apparently (via Reuters) wants to avoid clashes with the World Cup, not to mention the 250th anniversary of the USA's Independence Day.
Do I need a Prime membership for the Prime Day Lego deals?
Unfortunately, you will need a Prime membership to access the best Prime Day Lego deals. This is bad news for those not already subscribed but it does provide a pretty good excuse to give Prime a try if that's something you've had your eye on.
What's more, you can get a 30-day trial of Prime that is totally free provided you cancel before the next billing period. This should give you plenty of time to take advantage of all the best Prime Day Lego deals.
If you really don't fancy signing up for Prime, don't worry – your life won't be totally devoid of discounts. While they aren't technically Prime Day Lego deals, there some other sales that take place both on Amazon itself and other online stores around the same time. We make sure to keep an eye out for those too.
Amazon Prime | 30-day free trial
Most of the best offers are exclusively available to Prime members. So, if you want to take advantage of them, you'll need to make sure you're subscribed.
Fortunately, there's a free trial that'll cover you far beyond the duration of Prime Day. Just remember to cancel your plan before the rolling monthly $12.99 / £7.99 fee kicks in if you don't plan on sticking around.
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Should you wait for Black Friday?
Should you take advantage of this year's Prime Day Lego deals, or should you wait until the bigger sales event in November when Black Friday Lego deals kick off? Honestly, the answer lies in which Lego sets you have your heart set on. Some (like the Millennium Falcon, or those advent calendars) tend to get their biggest reductions during Black Friday. But not all sets follow this same rule.
It also depends on where you're based. If you're shopping in the UK, summer's Prime Day Lego deals offer some of the best discounts we'll see all year. Must-have premium sets have hit record lows during the event like clockwork for the past few years, so I expect the same again in 2026.
For guidance on any deal, I'd recommend keeping a keen eye on price tracking sites like CamelCamelCamel. If a set not had a real discount for ages and has tumbled massively for the Prime Day Lego deals, you should definitely snatch it up. On the other hand, if trends suggest the price is set to drop further in November and December, I'd say to hold your fire.
Best alternatives to Amazon during Prime Day
While Amazon will obviously get the lion's share of attention during the sale (it is an Amazon even, after all), other retailers try to get in on the action too. Here are the ones I'd recommend watching out for based on previous trends and price cuts.
- Walmart: Can offer savings up to 50% off
- Best Buy: Usually has decent discounts
- Disney Store: Worth checking
- Lego Store deals: Save up to 30%
UK
- Very: Consistently matches Amazon
- Smyths Toys: Past savings up to £125
- John Lewis: Price matched
- Disney Store: Occasionally great discounts
- Lego Store: Get up to 50% off
If you're on the lookout for something you can enjoy with family and friends, don't miss the Prime Day Nintendo Switch deals.
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I've been writing about games in one form or another since 2012, but these days you'll find me managing GamesRadar+'s tabletop gaming and toy coverage (I spend my time here handling everything from board game reviews to the latest Lego news). I've also been obsessed with Warhammer since the 1990s, and love nothing more than running tabletop RPGs like D&D as a Dungeon Master.
- Rollin BishopUS Managing Editor
- Emily GarbuttContributor
- Jordan FarleyManaging Editor, Entertainment
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