Prime Day Lego deals are returning a bit sooner than expected... and in a cunning disguise. Called 'Big Deal Days,' Amazon's next sale will be hitting our screens this October.
Yes, we know - events like this are better known for slashing the price of TVs, laptops, and other electronic gear. But Prime Day Lego deals are worth watching out for. That was proven back in July when some of the best Lego sets got massive discounts. Actually, they rivalled some of the best Prime Day gaming deals overall. That's no easy feat.
To help you prepare, we've scribbled down all of the advice we can muster for this year's Prime Day Lego deals. Besides filling you in on exactly when it's happening, you'll find some predications here as well.
Today's best Lego deals ahead of Prime Day
- Lego Star Wars: Get 20% off the new Captain Rex helmet
- Lego Harry Potter: Save on everything from the Hospital Wing to Hogsmeade
- Lego Marvel: Baby Groot tumbled in price by 20%
- Lego Technic: Discounts on Lamborghini and McLaren at Amazon
- Lego Super Mario: Amazon slashes the price of starter sets and expansions
- All Lego deals: Save on Lego plants, Technic, and more at Amazon
Prime Day Lego deals - FAQ
When will Prime Day Lego deals 2023 begin?
This year's Prime Day Lego deals (or, as Amazon is calling it, 'Big Deal Days') are due to take place from October 10 - 11, 2023. That puts them ahead of the upcoming Black Friday Lego deals in November, so it could give us a better idea of what to expect for the latter.
Do I need a Prime membership for the Prime Day Lego deals?
Sorry folks, you will indeed need Prime to take advantage of the best Prime Day Lego deals. The Big Deal Days are geared toward members of Amazon's subscription service.
You can always rely on the competition to bring their own sales
Nonetheless, you aren't completely sunk without a membership. There are plenty of offers for non-subscribers, and you can always rely on the competition to bring their own sales too. Basically, keep your eyes open for Best Buy, Walmart, and Target now that the Prime Day event is over.
Prime Day Lego deals - what to expect
So, what's going to happen with Prime Day Lego deals mark two? Although it's difficult to know for sure, we can take a pretty good stab at guessing thanks to July's sale. And judging by those offers, Lego Star Wars sets are going to feature prominently; they got the lion's share of attention before. As an example, kits like Boba Fett's Starship and the TIE Bomber hit their lowest ever price a few months back, and others like the standard X-Wing were close to it.
Similarly, Harry Potter sets should get good reductions as well. Bigger kits like The Chamber of Secrets and Dumbledore's Office were particularly fortunate earlier in 2023, so with any luck we'll at least see them return to those lows. Perhaps we'll even see reductions on the likes of Gringotts? Either way, expect some less exciting price cuts that always get thrown around too, such as Privet Drive.
Just don't expect it to be an absolute banger of a sale
We were most impressed by non-themed savings, though. The Bonsai and Classic kits got some of the most appealing offers, so it's worth keeping an eye on those gift-worthy sets this time around.
Just don't expect it to be an absolute banger of a sale. These October-ish events often fall short of the Black Friday deals that follow, so we're not quite as optimistic about this year's offerings. At best, we suspect it'll match prices we've already seen.
July's best Prime Day Lego deals
UK deals
Seeking out some present inspiration during Prime Day Lego deals? Be sure to drop by our guide to the best gifts for gamers. If you're on the lookout for something you can enjoy with family and friends, on the other hand, don't miss the last few Prime Day board game deals or Prime Day Nintendo Switch deals.
