Skip to main content
GamesRadar+ GamesRadar+
US EditionUS CA EditionCanada UK EditionUK AU EditionAustralia
Sign in
  • View Profile
  • Sign out
  • Games
    • Game Insights
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • The Big Preview
      • On The Radar
      • Indie Spotlight
      • Future Games Show
      • Golden Joystick Awards
    • Genres
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
    • Franchises
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • Marvel Comics
      • DC Comics
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Hardware
    • Insights
      • Hardware News
      • Hardware Reviews
      • Hardware Features
    • Computing
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
    • Accessories & Tech
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Game Deals
    • Tech Deals
    • TV Deals
    • Buying Guides
  • Video
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
    • Total Film
  • home
  • Games
    • View Games
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • The Big Preview
      • On The Radar
      • Indie Spotlight
      • Future Games Show
      • Golden Joystick Awards
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • View Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • View Entertainment
    • TV Shows
      • View TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • View Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • View Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • View Comics
      • Marvel Comics
      • DC Comics
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Hardware
    • View Hardware
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • View Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • View Deals
    • Game Deals
    • Tech Deals
    • TV Deals
    • Buying Guides
  • Video
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
    • Total Film
Trending
  • Pokemon Winds and Waves
  • New Games for 2026
  • GamesRadar+ Replay
  • Mario Day deals
Don't miss these
Don Lee on the phone in a dimly lit bar in the debut trailer for Gang of Dragon.
Yakuza Like A Dragon Marvel Rivals publisher reportedly cuts funding for Yakuza co-creator's studio 3 months after debuting its first game
Shadow (Keanu Reeves) in Sonic 3
Movies Every upcoming video game movie you need to know about in 2026 and beyond
Leon frowns in the care center in Resident Evil Requiem
Resident Evil Resident Evil's Leon Kennedy has gone from "babygirl with the cat ears" to "hot unc" in Requiem, actor agrees
Close up of the Salmon Run Splatoon 3 keychain sitting on a Switch copy of Splatoon 3.
Toys & Collectibles The new Splatoon 3 Salmon Run merch at Nintendo is so ink-citing, but it's UK only for now
Yakuza 0
Yakuza The best Yakuza games, ranked
In Hitman World of Assassination, Agent 47 sits at the departure gate in an airport during the loading screen
Roguelike Games After weeks spent locked into Hitman's Freelancer mode, I realize there's one vital thing 007 First Light needs to learn
Dreamcast
Games The 25 best Dreamcast games of all time
Images of the Marathon Pulse Elite Wireless headset on a light green GamesRadar+ background.
Headsets & Headphones There's still time to grab the limited edition Marathon PS5 headset, but the controller is a prettier sight to behold
Leon drives his Porsche into streets at night in Resident Evil Requiem
Resident Evil Even Nintendo is thirst-posting about Resident Evil's Leon Kennedy on main: "Absolutely jacked"
Leon Kennedy, wearing a black leather jacket, checks his watch in a hospital waiting room in Resident Evil Requiem
Resident Evil I own 23 Resident Evil figurines, and I'd still rather buy Requiem's amiibos instead of a $300 statue
Resident Evil Requiem protagonist Grace Ashcroft in distress and wearing a limited-time collaborative watch
Resident Evil Resident Evil Requiem is launching with $2,000 real-life watches because "time is a main character" in the game
Keyart for Sonic the Hedgehog 2, one of the best Sonic games, showing Sonic and Tails standing before the number 2
Sonic the Hedgehog The 25 best Sonic games of all-time
Super Pocket Rare Edition with Banjo-Kazooie gameplay in backdrop featuring Banjo crossing a bridge with bull at other end.
Retro I won't lie, a Super Pocket handheld that pays tribute to one of the best N64 platfomers of all time wasn't on my bingo card
A Jazz singer during the trailer for the new game Stranger Than Heaven.
Games Stranger Than Heaven: Everything we know about the new Project Century game
Key art from The Eternal Life of Goldman showing Goldman, an aging white-haired adventurer with a cane, leaping in front of a tropical backdrop framed by mythical enemies
Platforming Games The prettiest platformer I've played since Rayman Legends is Ducktales coded, and has a free Steam Next Fest demo
  1. Games
  2. JRPG
  3. Yakuza Like A Dragon
  4. Yakuza: Like a Dragon

Smell like a blue hedgehog or Yakuza chairman with Sega's new line of colognes

News
By Jordan Gerblick published 18 November 2021

If that's your thing

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Kiryu
(Image credit: Sega)
  • Facebook
  • X
  • Pinterest
  • Flipboard
  • Email
Share this article
Join the conversation
Follow us
Add us as a preferred source on Google
Get the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more


By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful


Want to add more newsletters?

GamesRadar+

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

GTA 6 O'clock

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Knowledge

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

The Setup

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Switch 2 Spotlight

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

The Watchlist

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

SFX

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!


An account already exists for this email address, please log in.
Subscribe to our newsletter

Sega has launched a line of colognes inspired by some of its tentpole series: Yakuza, Sonic the Hedgehog, and Shenmue.

If you're in the UK or EU, you can pre-order any one of Sega's new colognes right now for £29.99/29,56€, and they're expected to start shipping next month. The Yakuza one apparently smells like a Yakuza chairman... so, cigarettes and whiskey highballs?

Smells like something new has landed! Introducing the Yakuza, Shenmue and Sonic the Hedgehog unisex Cologne from @numskulldesigns! With three awesome scents, which is your favourite?🇬🇧 https://t.co/aGsHocGJ5e | 🇪🇺 https://t.co/A1kRpyLrcf pic.twitter.com/2yrzFOxADmNovember 18, 2021

"Created for the night, this bold and intriguing Yakuza/Ryū ga Gotoku 'Bourbon and Smoke' unisex cologne will have you smelling like the Tojo clan's finest crime boss! This fragrance flaunts a deep and mysterious scent of antique oak, cedarwood, beeswax infused with smoky bourbon, leathery rose and scorching pimento," reads the description.

You may like
  • A screenshot shows a Love and Deepspace main character taking a selfie with Rafayel as he sits in the bathtub Desperate for a guy who stinks a little, fans of popular RPG can't believe update makes love interests take a shower
  • Images of SEGA game boxes on a blue GamesRadar+ background. GameStop has dropped up to half off a ton of SEGA games, and I gotta go fast to grab them all
  • Ichiban Kasuga grapples with Yutaka Yamai in Like a Dragon: Infinite Wealth Yakuza lead is proud "people can finally say they enjoy the Like a Dragon series more openly"

If you've ever wondered what Sonic smells like, he's apparently quite citrusy. The description for his official cologne describes "a blast of fresh citrus, a zing of grapefruit zest and exotic lemon and lime, topped with the scene of the ocean breeze and chilled melon fade." Honestly, that's probably preferable to the scent of an actual hedgehog (no offense to the spiny little guys).

Finally, Ryo Hazuki himself has his own Shenmue cologne now called 'Tobacco and Gold'. The scent has notes of cardamom, bergamot orange, smoldering tobacco, orris root, and patchouli. "Rebellious and addictive, this exhilarating Shenmue 'Tobacco and Gold' unisex cologne hits all right smells to get the likes of Ryo Hazuki nodding in appreciation," the description reads.

Once you've got your cool red suit and Yakuza scent sorted, here are the best games of 2021 (so far) to stay inside and play.

Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
CATEGORIES
PC Gaming Xbox Series X PS5 Xbox One PS4 Platforms Xbox PlayStation
Jordan Gerblick
Jordan Gerblick
Social Links Navigation
Staff Writer

After earning an English degree from ASU, I worked as a corporate copy editor while freelancing for places like SFX Magazine, Screen Rant, Game Revolution, and MMORPG on the side. I got my big break here in 2019 with a freelance news gig, and I was hired on as GamesRadar's west coast Staff Writer in 2021. That means I'm responsible for managing the site's western regional executive branch, AKA my home office, and writing about whatever horror game I'm too afraid to finish.

Read more
A screenshot shows a Love and Deepspace main character taking a selfie with Rafayel as he sits in the bathtub
Desperate for a guy who stinks a little, fans of popular RPG can't believe update makes love interests take a shower
 
 
Images of SEGA game boxes on a blue GamesRadar+ background.
GameStop has dropped up to half off a ton of SEGA games, and I gotta go fast to grab them all
 
 
Ichiban Kasuga grapples with Yutaka Yamai in Like a Dragon: Infinite Wealth
Yakuza lead is proud "people can finally say they enjoy the Like a Dragon series more openly"
 
 
Yakuza 0
The best Yakuza games, ranked
 
 
Yakuza Kiwami 3 & Dark Ties showing Kiryu spending time with animals
Forget Animal Crossing, my favorite life sim of 2026 is tucked inside a controversial remake
 
 
Close up of My Arcade Outrun edition with mini steering wheel in glass cabinet at CES 2026.
A bunch of new Sega mini arcade machines are inbound
 
 
Latest in Yakuza Like A Dragon
Don Lee on the phone in a dimly lit bar in the debut trailer for Gang of Dragon.
Marvel Rivals publisher reportedly cuts funding for Yakuza co-creator's studio 3 months after debuting its first game
 
 
Ichiban Kasuga grapples with Yutaka Yamai in Like a Dragon: Infinite Wealth
Yakuza lead is proud "people can finally say they enjoy the Like a Dragon series more openly"
 
 
Kiryu opens up a briefcase full of money in Yakuza 0 as he buys more property
Sega is delisting Yakuza 0 in favor of its divisive Director's Cut, risking locking PS4 and Xbox One users out of the RPG entirely
 
 
Kiwami 3 Kiryu has had a real glow up since his Yakuza 4 days
Like a Dragon fans, please stop saying Kiwami 3 is a remake of the worst game in the series when Yakuza 4 is worse
 
 
Yakuza Kiwami 3 screenshot showing kiryu
After 16 years, Yakuza 3 is getting a much-needed remake and RGG going the extra mile with a new expansion making one of the series' most popular villains playable for the first time
 
 
Like a Dragon: Infinite Wealth
Sega wants you to make your own Like a Dragon games in Roblox, but your creations need to "stay true to the world and lore" established in the Yakuza series, so please don't make Kiryu and Majima kiss
 
 
Latest in News
Elsa Bloodshot in Marvel Rivals
Marvel Rivals devs felt "panic" at the thought of going into the live-service graveyard that just claimed Highguard
 
 
Palworld Pal with shocked expression
"I wouldn't rule out a Palworld 2.0," says Pocketpair publishing head, but don't expect a "No Man's Sky situation"
 
 
Dafne Keen brandishing her claws as Laura/X-23 in Deadpool and Wolverine
Marvel fans are debating whether Dafne Keen should become Wolverine or stay as X-23, and I've already chosen a side
 
 
Peak mesa biome
Peak came about after a bet between Content Warning and Another Crab's Treasure leads to see whose game would sell more
 
 
Key art for Diablo 4: Lord of Hatred showing Mephisto, a spiky and angular demon, against a red, lightning backdrop, arm and claw raised menancingly, cropped to show more of him
Diablo 4's Lord of Hatred expansion will be "really f*cking hard" at its highest difficulty, dev threatens
 
 
Jin, Mugen, and Fuu standing in a row
Samurai Champloo is getting a live-action Netflix series from One Piece studio, and the original creator is on board
 
 
LATEST ARTICLES
  1. Elsa Bloodshot in Marvel Rivals
    1
    Marvel Rivals devs couldn't help but "panic" at the thought of going into the live-service graveyard that just claimed Highguard: "It's not guaranteed"
  2. 2
    "It's going to be really f***ing hard": Diablo 4 is getting 8 new difficulty tiers in Lord of Hatred because Blizzard wants OP builds to actually have to try
  3. 3
    Marvel fans are debating whether Dafne Keen should become Wolverine or stay as X-23, and I've already chosen a side
  4. 4
    "I wouldn't rule out a Palworld 2.0," says Pocketpair publishing head, but don't expect a "No Man's Sky situation" with a "decade of continuous, massive updates"
  5. 5
    "Whoever sells more copies pays for the other's therapy": Peak came about after a bet between Content Warning and Another Crab's Treasure leads, and ironically the friendslop collab that followed sold more than both games combined

GamesRadar+ is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google Add as a preferred source on Google
  • Terms and conditions
  • Contact Future's experts
  • Privacy policy
  • Cookies policy
  • Accessibility statement
  • Careers
  • About us
  • Advertise with us
  • Review guidelines
  • Write for us
  • Accessibility Statement

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...