Sony announces it won't be bidding to buy Warner Bros. because it's focused on "growth markets", like anime

Rumi in KPop Demon Hunters
(Image credit: Netflix)

Last week, it was reported that Warner Bros. Discovery was considering selling up, prompting multiple offers from several big players. One such big player who won't be making a bid, though, is Sony.

"We have no desire for big [mergers and acquisitions] deals in the US film industry right now," Sony CEO Hiroki Totoki said (via Nikkei Asia). "Simply adding together the current movie studios doesn't strike me as leading to a big gain in profitability. [Sony Pictures Entertainment] isn't a big platform company for which scale is everything, so it can create its own position even without becoming one of the top players.

“Whether it’s for games, films, or anime, we don’t have that much IP that we fostered from the beginning. We’re lacking the early phase (of IP) and that’s an issue for us," Totoki said last year.

One of Sony's latest (and most successful) original IP is Kpop Demon Hunters – although the studio didn't distribute the movie. Instead, it was released on Netflix, where it became the streamer's biggest movie ever with over 400 million views so far.

Entertainment Writer

I’m an Entertainment Writer here at GamesRadar+, covering everything film and TV-related across the Total Film and SFX sections. I help bring you all the latest news and also the occasional feature too. I’ve previously written for publications like HuffPost and i-D after getting my NCTJ Diploma in Multimedia Journalism. 

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