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  1. Entertainment
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Spider-Man: Brand New Day producer compares Sadie Sink's mystery character to No Way Home's "worst-kept secret" multiverse reveal: "People love to be surprised"

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By Bradley Russell
Published 13 July 2026

Amy Pascal is keeping the audience on tenterhooks

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Do we all know who Sadie Sink is playing in Spider-Man: Brand New Day? The common consensus is that the Stranger Things star will be portraying X-Men icon Jean Grey in the MCU – with Marvel Studios and Sony largely keeping schtum on any speculation.

Of course, we've been here before. The lead-up to Spider-Man: No Way Home was filled with virtual column inches and frenzied social media chatter about Tobey Maguire and Andrew Garfield's Spider-Men swinging in from their corner of the multiverse. That, as we now know, turned out to be true.

Now, Spider-Man producer Amy Pascal has compared the two, suggesting that the spoiler lockdown on the identity of Sadie Sink's character is due to keeping the audience in suspense for as long as possible.

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"When we had the three Spideys in the last movie, and it was the worst-kept secret in Hollywood, everybody sort of pretended not to know, but knew," Pascal said in the new issue of SFX magazine.

Pascal added, "I think people love to be surprised. They don’t really want to know everything. They want the experience of what movies give you, which is shock and awe and surprise. So I think in the same way that we’ve been really disciplined, I think that’s what the audience is also craving."

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  • Sadie Sink as Jean Grey in Spider-Man: Brand New Day Sadie Sink thinks it's a "smart choice" to have a "younger generation of mutants" in the MCU

Sink previously confirmed that Brand New Day was completely under wraps, to the point where she wasn't even handed a script until she landed in London for filming. The actor has also been bemused by the sheer amount of chatter surrounding her role, admitting she "didn't realize" there would be such a conversation around the identity of the mystery character.

Spider-Man: Brand New Day, starring Tom Holland, Zendaya, Jon Bernthal, Mark Ruffalo, and Jacob Batalon, opens in cinemas on July 31.

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Bradley Russell
Bradley Russell
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Senior Entertainment Writer

I'm the Senior Entertainment Writer here at GamesRadar+, focusing on news, features, and interviews with some of the biggest names in film and TV. On-site, you'll find me marveling at Marvel and providing analysis and room temperature takes on the newest films, Star Wars and, of course, anime. Outside of GR, I love getting lost in a good 100-hour JRPG, Warzone, and kicking back on the (virtual) field with Football Manager. My work has also been featured in OPM, FourFourTwo, and Game Revolution.

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