Yakuza: Black Panther teaches children love and honor. Tie-in booze teaches shame

Sega invites players to celebrate new PSP game by drinking like a Japanese gangster

According to Yakuza series head honcho, Toshihiro Nagoshi, the newly released (in Japan) Yakuza New Chapter: Black Panther for PSP is targeted squarely at Japanese youth and aims to teach them about honor, love, and various other kinds of virtues. Apparently, temperance isn%26rsquo;t one of those virtues.

Sega teamed up with Okinawa-based Seifuku Distillery to produce %26ldquo;Yakuza New Chapter: Black Panther Seifuku Ryukyu Style Coffee%26rdquo; (Ryukyu is the name for the islands surrounding and including Okinawa). Despite the coffee name, the drink is actually booze, a blend of an Okinawan liquor called Yaima and pickled coffee beans.

Whether that sounds appetizing or not is a matter of taste, but the distillery recommends a cocktail for those who don%26rsquo;t want to drink simply neat or on the rocks. %26ldquo;It%26rsquo;s great to cut (the %26ldquo;coffee%26rdquo;) with fresh milk and lemon juice.%26rdquo; The distillery also claims the 6% alcohol concoction (about equal to a strong beer) can be used as an ice cream topping.

The drink is branded with the name of the game on the bottle at sells for 1,880 yen (about $18) despite its limited production of only 300 bottles.


Oct 6, 2010

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