Macs do it, PCs do it, even women in adverts for feminine hygiene products do it. We're talking about multi-tasking and now we want you to try it too.
And the reason we want you to perform such brain-splitting activity revolves around Monolith's first-person shooter FEAR.
Just a few days ago we told you about the game's new multiplayer options and weapons, while today we have yet more cracking screens to go with those facts. That is why we need you to focus your think-sponge on two things at once.
So why not at the same time as poring over the pics you'll find on this page. We could tell you that there is a movie but we don't want your brain to burst. Unless we can watch.
FEAR will be released for PC later this year