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  1. Games
  2. Child of Eden

Ubisoft realises errors with 360, makes big changes to actually sell copies of Child of Eden on PS3

News
By David Houghton published 19 July 2011

Two words, Ubi: Digital download

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It would be churlish in the extreme to throw an "I told you so" at the publisher of one of the most beautiful, experimental and accomplished games of this year, so I won't. But it seems that Ubisoft has indeed learned from the mistakes it made with the Xbox 360 release of Tetsuya Mizuguchi's sublime Rez follow-up Child of Eden. Bombing like a Lancaster, the stunning synesthetic shooter sold only 34, 000 copies in the US in its first month. That's like the whole concept of ice cream being cancelled due to lack of interest. It's just so utterly wrong that it defies logic. But then again, so did the way the game was sold, as far as many of usare concerned.

A six-level, abstract shooter whose undoubtedly immense joys were understandable only through intensive personal experience? Going for £39.99 as a full disc retail release? Madness. Andthat showed in Child of Eden's commercial success. With the PS3 release though, things could be quite different. Ladies and gentlemen, cross everything.

For starters, the PS3 Child of Eden is coming in at a far more sensible £19.99. Still on disc, mind, but some online retailers are already discounting it by another fiver. Suddenly we're into "bargainous" territory. Couple in Move support - yes, that's glorious, responsive, flowing motion control with the additional precision of actual buttons this timearound- and we could well have the definitive version here.

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Why did Child of Eden get such a counter-intuitive launch the first time round? We can only guess. Mine would be that either Ubisoft had misplaced confidence in how big a deal Miziguchi's name and Rez's legacy would be in terms of marketing the game, or that Microsoft needed a core game to associate with Kinect and so pushed for a misguided triple-A-style release. MS was certainly heavily conspicuous in Child of Eden's mistakenly Kinect-centric marketing, a move that doubtless led many prospective hardcore buyers to believe inaccurately that CoE was a Kinect-only game.


Above: I LOVE YOU, GIANT SPACE PHOENIX!

Either way though, it seems lessons have been learned. And I hope the outcome of them is successful. Because Child of Eden really is going to go down as an all-time classic. I just hope that enough people get to play it soon enough for that reputation to be cemented ASAP.

Oh, and Ubisoft, two other words for you. Digital download. Give it a month or two on Blu-ray, then bash both versions onlineout for about a tenner each. You know that's where this game needs to be.

Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

Source:MCV

July 19, 2011

A six-level, abstract shooter whose undoubtedly immense joys were understandable only through intensive personal experience? Going for £39.99 as a full disc retail release? Madness. Andthat showed in Child of Eden's commercial success. With the PS3 release though, things could be quite different. Ladies and gentlemen, cross everything.

You may like
  • Leon Kennedy, wearing a black leather jacket, checks his watch in a hospital waiting room in Resident Evil Requiem I own 23 Resident Evil figurines, and I'd still rather buy Requiem's amiibos instead of a $300 statue
  • Close up of PS1 console on woodgrain TV bench next to OSSC with Sir Dan MediEvil figure on top. If Sony thinks surge pricing won't prompt me to shun new-gen consoles and go back to the PS1, it should think again
  • A screenshot of a To a T labeled with the GamesRadar+ Best of 2025 branding "I wish I had the Katamari Damacy IP": To a T was meant to counter the "downer" vibes of 2019 America, but Keita Takahashi says it "didn't sell well" and fears it "just wasn't a good fit"

For starters, the PS3 Child of Eden is coming in at a far more sensible £19.99. Still on disc, mind, but some online retailers are already discounting it by another fiver. Suddenly we're into "bargainous" territory. Couple in Move support - yes, that's glorious, responsive, flowing motion control with the additional precision of actual buttons this timearound- and we could well have the definitive version here.

Why did Child of Eden get such a counter-intuitive launch the first time round? We can only guess. Mine would be that either Ubisoft had misplaced confidence in how big a deal Miziguchi's name and Rez's legacy would be in terms of marketing the game, or that Microsoft needed a core game to associate with Kinect and so pushed for a misguided triple-A-style release. MS was certainly heavily conspicuous in Child of Eden's mistakenly Kinect-centric marketing, a move that doubtless led many prospective hardcore buyers to believe inaccurately that CoE was a Kinect-only game.


Above: I LOVE YOU, GIANT SPACE PHOENIX!

Either way though, it seems lessons have been learned. And I hope the outcome of them is successful. Because Child of Eden really is going to go down as an all-time classic. I just hope that enough people get to play it soon enough for that reputation to be cemented ASAP.

Oh, and Ubisoft, two other words for you. Digital download. Give it a month or two on Blu-ray, then bash both versions onlineout for about a tenner each. You know that's where this game needs to be.

Source:MCV

July 19, 2011

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David Houghton
David Houghton
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Former GamesRadar+ Features Writer

Former (and long-time) GamesRadar+ writer, Dave has been gaming with immense dedication ever since he failed dismally at some '80s arcade racer on a childhood day at the seaside (due to being too small to reach the controls without help). These days he's an enigmatic blend of beard-stroking narrative discussion and hard-hitting Psycho Crushers.

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