Iron Man 2 viral campaign kicks off

Coinciding with the release of the new Whiplash poster, the first clue in the Iron Man 2 viral campaign has been released today.

This press clipping looks like it could have been taken from the wall in the Whiplash poster.

Not much is given away, but we can see that someone is following Tony Stark very closely after his Iron Man announcement at the end of the first film.

Viral marketing is fast becoming an essential part of movie promo, and Iron Man 2 has the high standards of The Dark Knight to live up to.

Lets hope we get more clues soon for this highly anticipated superhero sequel.

Source [ SuperHeroHype via Collider ]

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