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Buy 15 million more Wiis in America and Nintendo will release Wii 2

Nintendo's US Chief Operating Officer, Reggie Fils-Aime, says the successor to Wii will not come out in 2011. Why? Because he wants to sell more of the existing Wii first. A lot more. So much more, in fact, there are only two possible outcomes – a price cut, or a three year wait. Which will it be?

Kotaku suggested to Reggie that a new Wii would surely be a must-have for Christmas season next year. Reggie flat-out disagreed, saying:

“No. As we sit here today we're saying the Wii has many, many more units to sell. After we've reached an installed base of 45m here in the US we can have a conversation about the next generation.”

The US install base currently stands at 30.4 million, which is almost exactly two thirds of the number Reggie wants to hit before thinking about new hardware. But with Wii released in late 2006, and sales starting to drop off, surely that means we're at least two years away from a new machine. Potentially even three.


Above: Those aren't real Wii 2s rolling off the production line. They're Wii's with a 2 on them! Could you tell?

So will we see a price cut before too long? Slashing the price to sub-$100 would surely boost sales. Heck, even the almost completely dead Dreamcast had a brief resurgence when its RRP hit £99 to clear stock in the UK, so setting a still-kicking console at that price point would surely equate to a massive spike in sales.

Knowing Nintendo, that won't happen for a while yet. Unlike the loss-leading PS3, Wii was making money back when the console launched, so who knows how much profit there is per unit right now. There's also the fact DS came out a good two years before Wii, so with 3DS due in March, it's highly unlikely Nintendo would blow both its new hardware launches in the same timeframe.

Nintendo is clearly well into development of its next machine, despite what Reggie says - it's just good business sense to maximise return from existing products before introducing its successor. Logically, though, we could speed along the process. If you really want Wii 2 in the near future, order 15 million Wiis from Amazon US. Then we'll talk.

15 Nov, 2010

Source: Kotaku

Topics

Nintendo

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16 comments

  • Ivan200X - November 18, 2010 10:13 p.m.

    Wouldn't you rather see Mario games on a ps4 or an xbox 720? So here's hoping Nintendo becomes a Third Party.
  • Spybreak8 - November 17, 2010 5:11 a.m.

    Well jesus it's obvious Nintendo is repeating history again. Last time the N64 was banging on and then they decided to focus on mobile gaming. Well it's happening again people! You can screw me once, that's too many times for me Nintendo.
  • eyeKARUMBA - November 15, 2010 11:54 p.m.

    @kamikaziechameleon, you suck. I am totally fine withe no new Wii. The Wii still is a good piece of hardware and I'll be very sad if they come out with a new one and I am not able to buy it. Also, with the 3DS coming out, I think that should be Nintendo's priority for a while. A long while.
  • kamikaziechameleon - November 15, 2010 9:49 p.m.

    I don't care for nintendos product, actually no one does now. So good luck hoping for 15 more million in the US!!!
  • Link555 - November 15, 2010 9:15 p.m.

    15 million units, I hope it doesnt take 3 years to reach that sales limit.
  • markshell - November 15, 2010 7:02 p.m.

    Nintendo obviously won't talk about Wii's replacement until 3ds skyrockets when it's released. They will probably announce it at the next E3 and release it in early 2012.
  • mattdark - November 15, 2010 4:52 p.m.

    Another 15 million? In ther US alone? I doubt they'll hit that mark for a long long time. We're just about to hit the 4-year anniversary of the Wii, if you consider the huge number of sales when it launched, and the fact that since then, the sales have slowed more and more ovwer the years, it would probably be 2013/2014 before we hit the magical '45 million'. I'll admit the will has still got plenty going for it. But with all the focus on hi-def, and the release of the Move and Kinect, the Wii no longer has that niche, casual market to itselves, so I think they will need to look at things alot sooner!
  • ichigoame - November 15, 2010 4:05 p.m.

    It'll probs be called the Wii ii or the (wee ey)because double ii looks like 2 lol im kind of joking but ninty if you take my idea without paying me you're just as bad as the people who pirate your games! i want monehz if you get the idea off me! aaaaaaaaaaaahhhh! haha
  • n00b - November 15, 2010 3:29 p.m.

    ya they should use this time while the 3ds is launching and taking over the world to gather support from 3rd party developers for their new console and give me time to finish skyward sword and my backlog of wii and game cube games gona start no more heroes 1 and 2 after i finish muramassa then monster hunter tri then tatsunoko vs capcom then punch out then super mario galaxy 2 then sin and punishment 2 then house of the dead over kill then dead space wii then deadly creatures then zack and wiki the silent hill shattered memories then move on to wii games like eternal darkness pikmin 1 and 2 Pn.0.3 fzero gx Baten Kaitos and thats all i can thinkbout for now
  • Hurricrane - November 15, 2010 3:10 p.m.

    Sweet, so I'll make sure nobody else buys one so they won't release it
  • keefster - November 15, 2010 2:56 p.m.

    Thats dumb. If they release the new wii2 right after 15 million copies are sold, won' those 15 million be pissed since they JUST bought a new system? They might no buy the wii2 in that case...
  • Turboash - November 15, 2010 2:27 p.m.

    "Wii 2" sounds so f-ing weak... should obviously be called the "Wiii".
  • Sash - November 15, 2010 1:37 p.m.

    I would assume the Wii 2 will be backwards compatible with Wii games. If it wasn't they would just be selling 15million for no reason.
  • Mooshon - November 15, 2010 1:06 p.m.

    I love nintendo, historically, Though my patience is wearing pretty thin now. My last 3 ninty consoles have all lasted only as long as it's taken me to complete that generation's mario / zelda. They should use this period to really sign the third party developers on board and get some real supporting AAA titles for their next console effort. Their proprietary business model just can't cut it against MS and PS going forward. Saying that though I'll obviously buy whatever they release. Are they muggin me off?
  • Crabhand - November 15, 2010 12:32 p.m.

    I think they may be aiming a little too high, especially with Kinect and Move on the market now. Wii has lost it's niche appeal is now directly contending with new hardware while it has nothing new to boast. I doubt they will hit 45 million in the US before their next console. And I checked Amazon, apparently they don't have 15 million Wiis to sell. I'll check back tomorrow to see if the situation changes.
  • Gorillaman23 - November 15, 2010 12:29 p.m.

    I'm okay with this. The Wii still has a few years left in it. Better we give them more time to work on the next console and make it better than rush it out the door before it's even done. On a side note, have they confirmed that their next console will be called "Wii 2"? This seems kinda unoriginal for them. The last time they marketed a console as an upgrade to a previous console was the SNES. I'd be kinda disappointed if they just called it "Wii 2". Plus, it would do nothing to get rid of the dick jokes.

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