Hasbro reveals first Legend of Zelda action figures
Three figures have been shown off so far
Hasbro has pulled back the curtain on its first Legend of Zelda action figures during San Diego Comic Con 2026, and they're based on some of the most beloved games in the series.
Three Legend of Zelda action figures will lead the Hasbro lineup in Spring 2027; franchise hero Link, villain Ganondorf, and Princess Zelda herself. All of them are inspired by the versions seen in Tears of the Kingdom, and they come with a host of accessories drawn from those games (including the broken Master Sword hilt for Zelda).
Produced by company imprint Hasbro Pulse (which is known for highly detailed action figures and replicas based on everything from Star Wars to Marvel), these Legend of Zelda toys stand at around six inches and feature multiple points of articulation for more realistic poses.
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Hasbro Pulse has a reputation for creating impressively screen-accurate figures, and these don't disappoint. They certainly rival some of the best toys in terms of attention to detail. Actually, the thing that impresses me most is how they capture the cel-shaded design of the video game perfectly; they're surprisingly close to their on-screen counterparts.
Here's a breakdown of each figure, including price and pre-order links.
Available for pre-order on 7/22/26 at 5PM PT / 8PM ET on Amazon, Walmart, Hasbro Pulse and Fan Channel retailers.
Because this version of Link is from Tears of the Kingdom, he's sporting his blue Champion outfit (complete with leather armor) and features the glowing King Rauru's arm used for many of the game's powers. The set also includes the Master Sword, Hylian Shield, a spare hand with a closed fist, and a soft fabric cloak. The figure is six inches and has 20+ points of articulation.
Available for pre-order on 7/22/26 at 5PM PT / 8PM ET on Amazon, Walmart, Hasbro Pulse and Fan Channel retailers. Releases Spring 2027.
This version of Zelda is from her (spoilers) trip to the past in Tears of the Kingdom, which is why she's decked out in Zonai gear and carries the broken hilt of the Master Sword. The official description of this six-inch figure says that it's got 20+ articulation points.
Available for pre-order on 7/22/26 at 5PM PT / 8PM ET on Amazon, Walmart, Hasbro Pulse and Fan Channel retailers. Releases Spring 2027.
The game's big bad, Ganondorf, is suitably imposing here; despite being in the six-inch scale, he actually towers over the other figures at 7.5 inches tall. He comes with a Gloom Sword, scabbard, and interchangeable right hand along with 20+ points of articulation points.
Of course, this is just the start. As revealed last week, Hasbro has the license to produce all kinds of toys and games based on the series – and because Hasbro Pulse creates props like helmets and lightsabers, I'd be amazed if we didn't get replicas based on Zelda mainstays like the Master Sword or Majora's Mask at some point.
What do you think about these figures? Will you be pre-ordering them when they become available? Let us know in the comments.
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I've been writing about games in one form or another since 2012, but these days you'll find me managing GamesRadar+'s tabletop gaming and toy coverage (I spend my time here handling everything from board game reviews to the latest Lego news). I've also been obsessed with Warhammer since the 1990s, and love nothing more than running tabletop RPGs like D&D as a Dungeon Master.
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