Wii U Deluxe Set selling out quickly

The Wii U Deluxe Set is selling quite well, and that makes Nintendo of America's executive vice president of sales believe its $350 price point is just about spot on. Scott Moffitt spoke with GamesIndustry International about the console's impending November 18 launch and how the company is trying to avoid a repeat of the Wii's infamous holiday shortages.

"All I can say is that the response has been phenomenal and we're getting, especially in the higher priced deluxe set, that one's selling out incredibly quickly," Moffitt said. "That seems to indicate that the pricing's in a good spot and the proof is in the consumer response."

The Wii U Deluxe Set includes a black version of the console, a copy of Nintendo Land, and 32 GB of storage, as well as access to the Digital Deluxe promotion. The basic white version of the console costs $300 and has 8 GB of storage.

Moffitt expects more consumers to be able to get their hands on Wii U consoles early, and after the initial rush he doesn't expect shelves to remain barren for long.

"[O]n opening week we will have more systems on hand for the Wii U than we did for the launch of Wii," Moffitt said. "And, second, our replenishments will be more frequent this holiday time than during the Wii launch."

He noted the company cannot precisely predict demand, so shortages are certainly not out of the question, and customers who did not secure a pre-order may have to be a "little patient" as new shipments hit distribution centers.


Moffitt Scott


  • Salnax - November 15, 2012 12:08 p.m.

    There will probably be a model with significantly more memory soon. These low-memory starting models are probably just so Nintendo can mass-produce Wii Us more easily to start. I wouldn't be surprised if a 100GB or so model was out this time next year.
  • Z-man427 - November 14, 2012 10:29 a.m.

    32 GB is still too small.
  • Edias - November 14, 2012 11:04 a.m.

    Nothing an external can't fix. You can get a ton of storage for cheap.
  • Turtman - November 14, 2012 1:01 p.m.

    But you shouldn't have to get an external. It's 2012 for cryin out loud!
  • Z-man427 - November 14, 2012 2:27 p.m.

    Exactly. 60 GB should be the base model. Because, as the guy above you said, memory is cheap.
  • Elitepwnsface - November 14, 2012 2:54 p.m.

    Thats right because you should already have a few external hard drives just sitting around.
  • A000 - November 14, 2012 11:09 a.m.

    Depends what you use it for. It took me the Wii's entire lifespan to fill its tiny 512MB. I did fill it eventually, but only at the beginning of this year. Obviously, for full retail game downloads, 32GB will not be enough. But for save files and some eShop titles it could quite easily be enough.
  • GameManiac - November 14, 2012 9:38 a.m.

    Once you go black, you never go back.

Showing 1-8 of 8 comments

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