How The Blair Witch Project Changed Movie Marketing Forever By Daniel Bettridge published 14 July 14 15 years on, we revisit the horror classic
Opinion: Where Are All The Wonder Women? By Daniel Bettridge published 4 November 13 One Total Film writer makes the case for female-led superhero movies...
Opinion: Are we at risk of blockbuster burnout? By Daniel Bettridge published 5 August 13 Is the summer drowning in CGI?
Opinion: Is this summer's box office bomb-proof? By Daniel Bettridge published 4 July 13 Is marketing winning out over quality?
Opinion: Do we put too much importance on trailers? By Daniel Bettridge published 2 May 13 Pre-teasers, teasers, TV spots, full trailers etc etc
Opinion: Why Nostalgia's Big Business for Hollywood By Daniel Bettridge published 29 March 13 Are Battleship, Transformers et al a good thing?