Update: November 16's Superman: Son of Kal-El #5 - which features the series star Superman/Jon Kent officially coming out as bisexual, is getting "unprecedented orders," according to DC.
While the publisher didn't put a number to it or specifically define "unprecedented," it announced retail comic shop orders for the upcoming issue are exceeding orders for the series' debut issue, which indeed would be unusual (if not unprecedented), albeit unspecific sales figure if accurate. Almost all DC and Marvel Comics series peak in sales with their first issue, with order numbers declining - sometimes rapidly - for subsequent issues.
In addition, DC announced it's reprinting the first four issues of the series, which will now feature the DC Pride logo on the covers.
Readers and retailers can place orders on the second printings now through October 30, with the reprints anticipated to go on sale November 23 - the week after the special issue.
Superman: Son of Kal-El #5 is written by Tom Taylor, drawn by John Timms, colored by Hi-Fi, and lettered by Dave Sharpe.
According to the publisher, following a scene where Jon physically and mentally burns out by the responsibilities of being Metropolis's Superman, his friend and fellow Daily Planet reporter Jay Nakamura "is there to care for the Man of Steel."
Look for more details on the issue below and Newsarama has more details here on why DC announced the story spoiler when it did.
Original story follows...
DC has announced that the newly-dubbed Superman, Jon Kent, is bisexual. The publisher states that his sexuality will be revealed in November 9's Superman: Son of Kal-El #5.
"I've always said everyone needs heroes and everyone deserves to see themselves in their heroes and I'm very grateful DC and Warner Bros. share this idea," Superman: Son of Kal-el writer Tom Taylor says in the announcement. "Superman's symbol has always stood for hope, for truth, and for justice. Today, that symbol represents something more. Today, more people can see themselves in the most powerful superhero in comics."
Originally introduced in 2015's Convergence: Superman #2, Jon Kent has taken up the mantle as Superman after his father, the original Superman, decides to focus on extraterrestrial events such as the recent Warworld saga in Action Comics. Jon's sexuality has been teased in previous issues of Superman, Son of Kal-El - with an attraction to a fellow reporter named Jay Nakamura strongly hinted at in recent months.
According to DC, Kent and Nakamura get romantic in Superman: Son of Kal-El #5.
"We couldn't be prouder to tell this important story from Tom Taylor and John Timms," says DC CCO/publisher Jim Lee. "We talk a lot about the power of the DC Multiverse in our storytelling and this is another incredible example. We can have Jon Kent exploring his identity in the comics as well as Jon Kent learning the secrets of his family on TV on Superman & Lois. They coexist in their own worlds and times, and our fans get to enjoy both simultaneously."
The timing of DC's announcement isn't coincidental - not only is October 11 National Coming Out Day, but Taylor has said leaks were making it so the news was going to be known by the general public sooner than later.
The timing also works to potentially stoke pre-orders for this issue, Superman: Son of Kal-El #5. The deadline for comic book retailers to finalize their order copies of Superman: Son of Kal-El #5 is October 17 - six days from now. DC appears to be anticipating increased interest and giving readers and retailers time to adjust their orders prior it setting the issue's initial print run.
Superman: Son of Kal-El #4 goes on sale on October 19, with Superman: Son of Kal-El #5 scheduled for November 9.
Superman joins a long line of iconic LGBTQIA+ superheroes in comic books.