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Super Mario Run is out, and the reactions are pure gold

First we had Miitomo. Then Pokemon Go. Now Nintendo has brought its most iconic mascot to mobile with Super Mario Run. The iOS-exclusive (for now) game is popping up on the App Store, and already Twitter is losing it. The running theme for those who have grabbed a copy is to take a picture of the game's landing page...

It's not showing up for everyone though, which has led to some feelings of confusion and/or frustration.

Don't forget to make room for it on your phone and get rid of all those unnecessary space-takers. Like family and faith.

Not everyone is thrilled with the free to try, $10 to unlock business model though.

But those who do like it are happy to keep playing.

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Sam has a soft spot for MOBAs, MMOs, and emo music. Forever a farm boy, forever a '90s kid.