Skip to main content
Join The Community
- Join our community
11
Premium Benefits
24/7
Access Available
21K+
Active Members
Commenting
Join the discussion
Exclusive Articles Coming Soon
Member-only articles
Weekly Newsletters
Weekly gaming & entertainment news
Member Badges
Earn badges as you go
Exclusive Competitions
Members-only prize draws
Curated Deals Coming Soon
Tech and gaming deals worth grabbing
GET COMMUNITY ACCESS QUICK
For the quickest way to join, simply enter your email below and get access. We will send a confirmation and sign you up to our newsletter to keep you updated on all your gaming news.
By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
FIND OUT ABOUT OUR MAGAZINE
Want to subscribe to the magazine? Click the button below to find out more information.
Find out more
GET Community ACCESS QUICK

Join the GamesRadar community for quick access. Enter your email below and we'll send confirmation, and sign you up to our newsletter.

By submitting your information, you confirm you are aged 16 or over, have read our Privacy Policy and agree to the Terms & Conditions. Geographical rules apply.

Background
Welcome to GamesRADAR+ Community !
Hi ,

Your membership journey starts here.

Keep exploring and earning more as a member.

MY ACCOUNT

Badge picture
Earn your first badge
Read 1 article to unlock your first badge.
Keep earning badges
Explore ways to get more involved as a member.
Latest Games News

Latest Games News

Breaking gaming news and updates

Read Now
Latest Games Reviews

Latest Games Reviews

Expert verdicts on the newest releases

Read Now

See what you’ve unlocked.

Explore your membership benefits.

Explore
Member Exclusives

Stay Ahead with GamesRadar+

Get the biggest gaming news, reviews, and releases straight to your inbox.

Explore

Sign Out
GamesRadar+ GamesRadar+
US EditionUS CA EditionCanada UK EditionUK AU EditionAustralia
Sign in
  • View Profile
  • Sign out
  • Games
    • Game Insights
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
    • Genres
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
    • Franchises
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • Insights
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
    • Computing
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
    • Accessories & Tech
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • Videos
    • GR+ Replay - Submit Your Clips
    • G+RLS Podcast
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
  • Home
  • Games
    • View Games
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • View Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • View Entertainment
    • TV Shows
      • View TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • View Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • View Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • View Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • View Hardware
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • View Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • View Video
    • Videos
    • GR+ Replay - Submit Your Clips
    • G+RLS Podcast
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
Trending
  • Spider-Man: Brand New Day ending explained
  • New Games 2026
  • G+RLS Podcast
  • GTA 6 pre-orders
  • Best gaming tech
  • Submit your clips. Win prizes
Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more


By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful


Want to add more newsletters?

GamesRadar+

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

GTA 6 O'clock

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Knowledge

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

The Setup

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Switch 2 Spotlight

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

The Watchlist

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

SFX

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!


Join the club

Get full access to premium articles, exclusive features and a growing list of member rewards.


An account already exists for this email address, please log in.
  1. Games
  2. Platforming Games
  3. Super Mario
  4. Super Mario Bros.

Nintendo's Shigeru Miyamoto thinks it's "rude" when fans question why "a mustachioed old dude like Mario" sells so well, but to be honest, "I've had the same thought"

News
By George Young
Published 30 July 2026

Miyamoto is throwing shade at the short king

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Mario
(Image credit: Nintendo)
  • Facebook
  • X
  • Pinterest
  • Flipboard
  • Email
Share this article
0
Join the conversation
Follow us
Add us as a preferred source on Google
Subscribe to our newsletter

Nintendo veteran Shigeru Miyamoto, probably best known as the grandaddy of all things Mario, says he has no idea why the old fella is so appealing to players. While Miyamoto designed the jumping plumber alongside artist Yoichi Kotabe, he still doesn't understand why people find him so likeable.

Gaming giant Nintendo is well known for its adorable mascots like Pikachu, Kirby, and the ever pleasing Pikmin, but not all of its main characters are quite as friend shaped as these. Mario's rotund form is charming in its own way, but at its core, he's just a stout adult man with a fetching mustache.

In an interview with Famitsu, that's been translated by GamesRadar+, Miyamoto was asked why he thinks Nintendo's key franchises are so beloved all over the world. In response the Nintendo fellow says, "I wish someone would tell me," with a chuckle.

Latest Videos FromGamesRadar+
Watch full video here:

"I always hear people say 'why does a mustachioed old dude like Mario sell so well?'," he continues. "While I think that's rude, truthfully I've had the same thought. 'Why does this old guy sell so well?'"

Nintendo has plenty of human protagonists aside from Mario, but characters like Link and Samus look strong and give a powerful aura. They are heroes. Mario is a plumber.

You may like
  • Nintendo Nintendo's Shigeru Miyamoto slams short-term profit gains that have "burned through the talents of so many people"
  • Super Mario Galaxy Lumas Now 73 years old, Nintendo's Shigeru Miyamoto hopes he's still making games in 10 years
  • Two characters close up to each other in Splatoon Raiders Shigeru Miyamoto questioned if it would "be better to just use Mario" during Splatoon's development

However, there is an answer that Miyamoto has come up with, and it's not that people are just in awe of his stylish dungarees and rippling mustache. "The simple answer that I've come up with is that he's bundled with incredibly fun games," he says. We think he doesn't give the goomba-stomping gallivanter enough credit.

Shigeru Miyamoto knows some fans have "multiple Nintendo consoles at home," and hopes that'll become "the norm" in the future: "That would be the best scenario."

Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
CATEGORIES
Nintendo Platforms
George Young
George Young
Freelance News Writer

Freelance writer, full-time PlayStation Vita enthusiast, and speaker of some languages. I break up my days by watching people I don't know play Pokemon pretty fast.

You must confirm your public display name before commenting

Please logout and then login again, you will then be prompted to enter your display name.

Read more
Nintendo
The Legend of Zelda Nintendo's Shigeru Miyamoto slams short-term profit gains that have "burned through the talents of so many people"
 
 
Super Mario Galaxy Lumas
Games Now 73 years old, Nintendo's Shigeru Miyamoto hopes he's still making games in 10 years
 
 
Two characters close up to each other in Splatoon Raiders
Splatoon Shigeru Miyamoto questioned if it would "be better to just use Mario" during Splatoon's development
 
 
Nintendo
RPGs Nintendo's Shigeru Miyamoto preferred casual physics sandboxes to cutting-edge graphics even in 1996
 
 
Link is shocked in a screenshot from The Legend of Zelda: Ocarina of Time 3D.
Nintendo Shigeru Miyamoto admits Nintendo's been pumping out "a lot of remakes" as Ocarina of Time approaches
 
 
Image taken by author Rosalie Newcombe of the official Super Mario Good Smile Company Nendoroid figure sitting infront of a Nintendo Switch OLED.
Games Shigeru Miyamoto was "pleased" to sell the Switch for 8 years as people don't want "the best specs"
 
 
Latest in Super Mario
Mario attacking a Piranha Plant in Super Mario Sunshine
Super Mario Super Mario Sunshine gets 10-player online co-op in mod that lets you tag-team the GameCube classic
 
 
Mario riding on the back of Yoshi with an explosion erupting in the background during Super Mario Galaxy 2
Super Mario Super Mario Galaxy 2 is hiding an unused "joyful zone" area where Mario can't stop somersaulting
 
 
A sad-faced Mario on a blue background
Super Mario Nintendo added "anti-brother romance failsafe" to NES Remix to stop Mario from loving Luigi on Wii U
 
 
Mario Kart Tour
Super Mario Mario Kart Tour is shutting down after 7 years, but Nintendo isn't planning an offline version
 
 
Super Mario 64
Super Mario Super Mario 64 speedrunning sees "first 16 star world record in over 3 years," by same record holder
 
 
Biker Waluigi poses near the food stalls in Cheep Cheep Falls in Mario Kart World
Super Mario Mario Kart World update adds 2 new Knockout Tour routes in a patch that buffs certain characters
 
 
Latest in News
Cyberpunk 2077
RPGs Chaotic Cyberpunk 2077 mod makes every car move at "super sonic speeds," and it's terrifying
 
 
Close up on RGB Hall effect switches inside Razer Huntsman V3 HE gaming keyboard
Gaming Keyboards Razer launches the Hall effect Huntsman V3 HE and is that... a half decent price I see?
 
 
The Legend of Zelda: Ocarina of Time screenshot showing Link, a young boy with elf-like ears and blond hair, with a surprised expression on his face
The Legend of Zelda Nintendo fans theorize The Legend of Zelda: Ocarina of Time Switch 2 release date could be already known
 
 
Jason Momoa as Blanka in Street Fighter
Action Movies Street Fighter clip reveals new look at Jason Momoa's Blanka and confirms a major cameo
 
 
Jared Leto in Morbius
Marvel Movies Tom Holland admits there was a plan to merge his Spider-Man with Sony's Spider-Man Universe
 
 
Tom Holland in Spider-Man: Brand New Day
Marvel Movies Spider-Man: Brand New Day star Tom Holland has "no idea" what Avengers: Secret Wars is about
 
 
LATEST ARTICLES
  1. Cyberpunk 2077
    1
    Chaotic Cyberpunk 2077 mod makes every car move at "super sonic speeds," and it's terrifying
  2. 2
    Razer launches the Hall effect Huntsman V3 HE and is that... a half decent price I see?
  3. 3
    Nintendo fans theorize The Legend of Zelda: Ocarina of Time Switch 2 release date could be already known
  4. 4
    The Last of Us Part 2 multiplayer mod finishing what Naughty Dog started now supports 4v4 matches
  5. 5
    Street Fighter clip reveals new look at Jason Momoa's Blanka and confirms a major cameo

GamesRadar+ is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google Add as a preferred source on Google
  • Terms and conditions
  • Contact Future's experts
  • Privacy policy
  • Cookies policy
  • Accessibility statement
  • Careers
  • About us
  • Advertise with us
  • Review guidelines
  • Write for us

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...