Skip to main content
Join The Community
- Join our community
Commenting
Join the discussion
Exclusive Articles Coming Soon
Member-only articles
Weekly Newsletters
Weekly gaming & entertainment news
Member Badges
Earn badges as you go
Exclusive Competitions
Members-only prize draws
Curated Deals Coming Soon
Tech and gaming deals worth grabbing
GET COMMUNITY ACCESS QUICK
For the quickest way to join, simply enter your email below and get access. We will send a confirmation and sign you up to our newsletter to keep you updated on all your gaming news.
By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
FIND OUT ABOUT OUR MAGAZINE
Want to subscribe to the magazine? Click the button below to find out more information.
Find out more
GET Community ACCESS QUICK

Join the GamesRadar community for quick access. Enter your email below and we'll send confirmation, and sign you up to our newsletter.

By submitting your information, you confirm you are aged 16 or over, have read our Privacy Policy and agree to the Terms & Conditions. Geographical rules apply.

Welcome to GamesRADAR+ Community !
Hi ,

Your membership journey starts here.

Keep exploring and earning more as a member.

MY ACCOUNT

Earn your first badge
Read 1 article to unlock your first badge.
Keep earning badges
Explore ways to get more involved as a member.
Latest Games News

Latest Games News

Breaking gaming news and updates

Read Now
Latest Games Reviews

Latest Games Reviews

Expert verdicts on the newest releases

Read Now

See what you’ve unlocked.

Explore your membership benefits.

Explore
Member Exclusives

Stay Ahead with GamesRadar+

Get the biggest gaming news, reviews, and releases straight to your inbox.

Explore

Sign Out
GamesRadar+
US EditionUS CA EditionCanada UK EditionUK AU EditionAustralia
Sign in
  • View Profile
  • Sign out
  • Games
    • Game Insights
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
    • Genres
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
    • Franchises
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • Insights
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
    • Computing
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
    • Accessories & Tech
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • Videos
    • GR+ Replay - Submit Your Clips
    • G+RLS Podcast
  • Edge
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
  • Home
  • Games
    • View Games
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • View Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • View Entertainment
    • TV Shows
      • View TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • View Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • View Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • View Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • View Hardware
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • View Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • View Video
    • Videos
    • GR+ Replay - Submit Your Clips
    • G+RLS Podcast
  • Edge
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
Trending
  • EDGE GTAVI exclusive
  • Join our monthly RPG Club
  • Golden Joystick Awards 2026
  • Deal of the Day
  • Countdown to GTA 6
  • Submit your clips. Win prizes
  • RPG Hub
  • G+RLS Podcast
Want more Switch 2 news?

Sign up to our Switch 2 newsletter to make sure you get the very latest news on Nintendo's new console and its games every week


By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful


Want to add more newsletters?

GamesRadar+

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

GTA 6 O'clock

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Knowledge

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

The Setup

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Switch 2 Spotlight

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

The Watchlist

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

SFX

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!


Join the club

Get full access to premium articles, exclusive features and a growing list of member rewards.


An account already exists for this email address, please log in.
  1. Games

8 hated box art cliches

Features
By Cheryll Del Rosario
Published 28 April 2011

Designers should take a break from these overused visuals

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

  • Facebook
  • X
  • Pinterest
  • Flipboard
  • Email
Share this article
Join the conversation
Follow us
Add us as a preferred source on Google
Subscribe to our newsletter

It’s only a matter of time before a major art museum hosts an exhibit for videogame box art. Imagine… Your favorite titles blown up to impossible sizes. Ripped out of context to be ogled and discussed by art critics. People milling about stark white rooms breathing hushed commentary of how they “get it.” Curating such a show would be a nightmare – even with covers stretching into the millions and a history that dates back more than thirty years, moments of visual genius are few and far between.

This article isn’t about those moments. This article is all about the “between” – the endless menagerie of visual crutches used in box art stretching as far as the eye can see. Join us, then, as we take you on a journey through our most hated box art cliches.

1. Don%26rsquo;t look at the camera


Above: Hey, over here!

Latest Videos FromGamesRadar+
Watch full video here:

Gazing off into the distance can evoke all sorts of meanings; deep thought, wistfulness, inability to focus on objects closer than a few feet away. In the realm of gaming, however, it’s a visual crutch that is often used to hint at a mystery far beyond your expectations. Mouths open, mouths closed, there’s always something going on off-camera with these guys.

Is the world ending? Look off to the distance. Enemy troops about to drop in for a late-night ambush? Better make sure you’re looking away. Starring in a game with a convoluted sub-plot that no one will ever really understand? Definitely, definitely don’t make eye contact. As a viewer you start to wonder, is there spinach in my teeth? A booger in my nose? Why won’t you look at me? What’s wrong with me?! Do you not think I’m pretty?! WHY CAN’T YOU LOOK ME IN THE EYE?

You may like
  • Castlevania: Belmont's Curse key art showing a striking image of Rose Belmont with an arm covered in red raised holding a weapon, with a textured background Castlevania: Belmont's Curse brings back a PS2 staple: having better box art outside of the US
  • An example image of DLSS 5 improving frame rates in NBA 2K27 DLSS 5 is targeting photorealism in video games, but who needs that when art direction exists?
  • MGS Hideo Kojima intentionally designed Metal Gear Solid's box art to look confusing and grab attention, but stores ruined his plan by "trying to be helpful"

2. I got your back


Above: Like chiropractic

It’s tough being ignored. It’s even tougher when you’re being ignored by someone that only exists in a game you’re paying for. Then again, maybe they’re not ignoring you at all - maybe they’re simply leading the way towards a path of visual enlightenment. A land where all characters give you meaningful, deep looks, where subtle hints about the plot are artfully sprinkled through the landscape, where nary a weapon is brandished but implied. Or, this could just be another visual crutch used to promote the idea that the money you’re dropping is going to lead to the best gaming experience ever. His back is turned to you because the breathtaking graphics, artful storytelling and unique and engaging gameplay is just too much to handle facing forward!

Want more Switch 2 news?

Sign up to our Switch 2 Spotlight newsletter to make sure you get the very latest news on Nintendo's new console and its games every week

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

3. Here, let me get that for you


Above: Enemies to your left! Enemies to your right! Enemies all around you!

Characters may not want to look at you, but they’ll definitely defend you to the death based off what we see here. Enemies are surrounding you, your ammo’s gone and your health is fading. Behold! The main character of Insert Game Here has arrived to save the day! Weapons cocked and ready! You better be glad you’re not standing three feet to either the right or left of these covers lest you turn out to be the target.

This article isn’t about those moments. This article is all about the “between” – the endless menagerie of visual crutches used in box art stretching as far as the eye can see. Join us, then, as we take you on a journey through our most hated box art cliches.

You may like
  • Castlevania: Belmont's Curse key art showing a striking image of Rose Belmont with an arm covered in red raised holding a weapon, with a textured background Castlevania: Belmont's Curse brings back a PS2 staple: having better box art outside of the US
  • An example image of DLSS 5 improving frame rates in NBA 2K27 DLSS 5 is targeting photorealism in video games, but who needs that when art direction exists?
  • MGS Hideo Kojima intentionally designed Metal Gear Solid's box art to look confusing and grab attention, but stores ruined his plan by "trying to be helpful"

1. Don%26rsquo;t look at the camera


Above: Hey, over here!

Gazing off into the distance can evoke all sorts of meanings; deep thought, wistfulness, inability to focus on objects closer than a few feet away. In the realm of gaming, however, it’s a visual crutch that is often used to hint at a mystery far beyond your expectations. Mouths open, mouths closed, there’s always something going on off-camera with these guys.

Is the world ending? Look off to the distance. Enemy troops about to drop in for a late-night ambush? Better make sure you’re looking away. Starring in a game with a convoluted sub-plot that no one will ever really understand? Definitely, definitely don’t make eye contact. As a viewer you start to wonder, is there spinach in my teeth? A booger in my nose? Why won’t you look at me? What’s wrong with me?! Do you not think I’m pretty?! WHY CAN’T YOU LOOK ME IN THE EYE?

2. I got your back


Above: Like chiropractic

It’s tough being ignored. It’s even tougher when you’re being ignored by someone that only exists in a game you’re paying for. Then again, maybe they’re not ignoring you at all - maybe they’re simply leading the way towards a path of visual enlightenment. A land where all characters give you meaningful, deep looks, where subtle hints about the plot are artfully sprinkled through the landscape, where nary a weapon is brandished but implied. Or, this could just be another visual crutch used to promote the idea that the money you’re dropping is going to lead to the best gaming experience ever. His back is turned to you because the breathtaking graphics, artful storytelling and unique and engaging gameplay is just too much to handle facing forward!

3. Here, let me get that for you


Above: Enemies to your left! Enemies to your right! Enemies all around you!

Characters may not want to look at you, but they’ll definitely defend you to the death based off what we see here. Enemies are surrounding you, your ammo’s gone and your health is fading. Behold! The main character of Insert Game Here has arrived to save the day! Weapons cocked and ready! You better be glad you’re not standing three feet to either the right or left of these covers lest you turn out to be the target.

  • 1
  • 2
  • 3

Current page: Page 1

Next Page Page 2
CATEGORIES
PC Gaming Nintendo PlayStation Xbox Platforms
Cheryll Del Rosario
Cheryll Del Rosario
Photoshop is my friend!
Read more
Castlevania: Belmont's Curse key art showing a striking image of Rose Belmont with an arm covered in red raised holding a weapon, with a textured background
Action RPGs Castlevania: Belmont's Curse brings back a PS2 staple: having better box art outside of the US
 
 
An example image of DLSS 5 improving frame rates in NBA 2K27
Desktop PCs DLSS 5 is targeting photorealism in video games, but who needs that when art direction exists?
 
 
MGS
Metal Gear Hideo Kojima intentionally designed Metal Gear Solid's box art to look confusing and grab attention, but stores ruined his plan by "trying to be helpful"
 
 
Hellraiser Revival screenshot of Chatterer grabbing Aiden in a death animation.
Horror Games Clive Barker's Hellraiser: Revival learned the wrong lesson from Resident Evil 7
 
 
A crop of Simon looking at his CRTV among protest signs in St Amelia in Silent Hill Townfall
Silent Hill Horror game hiding is my nightmare, but Silent Hill Townfall's CRTV vision gives me the confidence to fight back
 
 
Mortal Shell 2 shell in dark iron armor
Action RPGs The worst experience I've had with a game all year: Bugs in Mortal Shell 2 nearly killed it for me
 
 
Latest in Games
Star Wars: Fate of the Old Republic
RPGs Star Wars: Fate of the Old Republic could be going for a "simple hero's journey," says BioWare vet
 
 
Half-Life 2
Games Why is PC gaming outpacing consoles? "PC players have a bit more choice," analyst says
 
 
RuneScape character in Santa hat surrounded by demons
MMO Games Jagex explains RuneScape Reignited plans, an MMO relaunch so divisive it was canceled in weeks
 
 
Destiny 2 Guardian Crow
Destiny "Don't buy Marathon as a donation," Bungie boss says as players worry Destiny 2's fate hinges on it
 
 
The Blood of Dawnwalker
Action RPGs The Blood of Dawnwalker devs want to make RPGs that "we ourselves want to play" and not chase trends
 
 
Phantom Blade Zero Festering Secret quest progress after speaking to captain
Action RPGs How to complete the Festering Secret quest in Phantom Blade Zero
 
 
Latest in Features
The Witcher 3 screenshots from quest 'A Towerfull of Mice', depicting scenes of a gloomy river and tower haunted by a Plague Maiden
RPGs I discovered The Witcher 3 Remastered's most psychedelic quest 10 years too late
 
 
Horde players chat around a campfire in World of Warcraft: Forever, with the orange GamesRadar+ Big Preview branding
World of Warcraft 8 vital ways that WoW: Forever is different from Retail and Classic
 
 
Phantom Blade Zero warriors
Action RPGs Phantom Blade Zero has the perfect solution to Elden Ring's biggest buzzkill
 
 
Ghost Rider holds Malekith by the throat and forces the Penance Stare upon him
Tabletop Gaming Marvel's newest character was born out of a shared need with Magic: The Gathering's Darkhold Destiny set
 
 
An in-game character model of a Skyborne - a sort of blue-skinned elf - in World of Warcraft: Forever, with the orange GamesRadar+ Big Preview branding
World of Warcraft After 22 years, World of Warcraft: Forever has finally sold me on Blizzard's undying MMO – now I never want to leave
 
 
(L-R): Saheli Khan as Pavi and Aishwarya "Aishu" Devan as Nisha in Avatar: Seven Havens, episode 2, season 1, streaming on Paramount+, 2026. Photo credit: Paramount+
Animated Shows Avatar: Seven Havens season 1 ending explained: What happened to Pavi and Nisha's parents? How does it set up season 2?
 
 
LATEST ARTICLES
  1. "Slower growth for console compared to PC and mobile," analyst predicts
    1
    Why is PC gaming outpacing consoles? "PC players have a bit more choice," analyst says, and PC has "really strong momentum" as PlayStation and Xbox struggle
  2. 2
    Jagex explains RuneScape Reignited plans, an MMO relaunch so divisive it was canceled in weeks: "It wasn't just, 'Let's find new players"
  3. 3
    The Blood of Dawnwalker devs want to make RPGs that "we ourselves want to play" instead of chasing trends
  4. 4
    "Don't buy Marathon as a donation," Bungie boss says as players worry Destiny 2's fate hinges on another game's comeback
  5. 5
    How to complete the Phantom Blade Zero Festering Secret quest

GamesRadar+ is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google Add as a preferred source on Google
  • About us
  • Contact Future's experts
  • Terms and conditions
  • Privacy policy
  • Cookies policy
  • Advertise with us
  • Review guidelines
  • Write for us
  • Accessibility statement
  • Careers

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...