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Casual gaming juggernaut Zynga has partnered with the meat-suit-wearing Lady Gaga to promote the pop-star's upcoming album with GagaVille, a limited-time Gaga-inspired variation of FarmVille scheduled to hatch on May 17th.
Funny story: minutes after writing that headline, my laptop became self-aware and attempted to drag itself into the middle of a busy intersection. That's a sign, right?
Starting next week, Gaga fans can frolic on a special plot of FarmVille land designed by the controversial diva herself, featuring unique items and animals like unicorns and motorcycle sheep. Those who tend to Gaga's garden from May 17th to May 23rd will also have the opportunity to unlock tracks from her forthcoming Born This Way album by completing in-game tasks. Further p-p-p-p-p-perks include exclusive access to Born This Way remixes, extra songs, and a chance to join Lady Gaga on the set of her next music video.
Hold on...now my laptop is threatening to set fire to its insides. Better make this quick:
“I want to celebrate and share ‘Born This Way’ with my little monsters in a special way that’s never been done before,” said Lady Gaga, possibly while sewing together a hat made of hamster feet and meteorites. “Zynga has created a magical place in FarmVille where my fans can come play, and be the first to listen to the album.”
Lady Gaga items will also be sold in other Zynga games including CityVille, FrontierVille, Mafia Wars, Zynga Poker, Café World, Treasure Isle, YoVille, PetVille, and Vampire Wars.
At risk of losing a computer and further alienating myself from the entire gaming community, I must say that I have nothing against Lady Gaga. She may not be everyone's cup of crazy tea, but at least she's committed to doing her own thing and has, on more than one occasion, donated to relief efforts in Japan. Teaming up with Zynga may not win her any favors with mainstream gamers, but hell, a Lady's gotta eat, right?
What's that, error message? Incriminating photos have just been emailed to local authorities? I think we're done here.
May 11, 2011
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