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New Halo: Reach live-action trailer delivers hope, 'splosions and eye rolling

Having never received nor delivered hope in any official capacity, we can only guess by Halo: Reach's new promo spot, “Deliver Hope,” that doing so requires jet-packs, body armour and a bomb small enough to sneak through the front door, yet powerful enough to obliterate a city-sized airship.

But then, maybe we’re taking the new, live-action Halo: Reach trailer a bit too literally. Here, check it out for yourself:

 

Directed by Noam Murro (the same guy behind the “Birth of a Spartan” vignettes) and shot in Prague, the Deliver Hope trailer contains pretty much everything one would expect from a Halo ad: epic cinematography, haunting music, heaps of melodrama and a host of familiar characters doing incredibly epic things that have all but a cursory connection to actual gameplay or, you know, the game. It's clear that Halo takes itself way too seriously, but we guess real life rocket launcher matches and teabagging scored with cursing 13-year-olds doesn't translate well on film.

Cynicism aside, the trailer is well worth watching, not just to kill some of the time remaining before the game's September 14th release, but also to stand in awe of Microsoft's gigantic promotional budget.

An extended cut is scheduled for exclusive YouTube release during the week of September 6th.

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23 comments

  • WillisTron - August 27, 2010 5:23 p.m.

    That was so badass
  • AlphaEditor - August 27, 2010 4:01 p.m.

    @twishart A fist bump would have certainly increased it's awesomeness level! I hope someone edits the trailer to have a fist bump. That would make my Reach experience more entertaining and awesome. Now that I think of it, you could totally edit the sound to that trailer in so many different ways! I'm already imagining a Mario theme version or one with a football announcer detailing Kat's running down the field, tackled, the ball(bomb) fumbled and Noble 6 picking it up and scoring an ever so epic touchdown into the Covenant ship! IT'S A GOOOOOOAL!!!!!! :D!
  • twishart - August 27, 2010 10:28 a.m.

    @AlphaEditor - well said. I think people aren't catching the idea behind Bungie's marketing. Bungie knows the crowd that's already going to buy the game - the folks that have played Halo all along, and they need to reach (pun totally intended) the next market of gamers that haven't played a Halo game yet. By injecting a little drama into the ads - with the intent to entice people who just assume the game is all about balls out running and gunning - they're out to at least garner some interest from that next level of consumers. I think if anything, showing actual gameplay would only hurt their campaign. That said, I'm sure Reach would sell just fine without ANY marketing. I enjoyed this commercial, LOVED the ODST one (despite it being WAY off base from the actual game), and at the very least understood what they were trying to do with the balloon ad. I still think the two should have fist bumped as they handed off the bomb. That would have sent me over the edge.
  • AlphaEditor - August 27, 2010 5:19 a.m.

    I appreciated the trailer with the girl and the balloon as it gave a back story and life to Reach. When I find interest in a series I often enjoy knowing what makes a character or place special and unique to the series. I knew Reach was UNSC's main military planet and assumed it was nothing more, so to see real families and people's lives on Reach gave me more insight to what the Spartan's are trying to protect there, besides important military intelligence and equipment; however, I do find the trailer to be a bit over the top and I even laughed after I watched it, but I respect what they're trying to get across and appreciate the video none the less. This new trailer is awesome though and fits well into what Halo is. Halo is epic, impossible, and in some way unreal, but we love it for all those reasons. This trailer fits Halo: Reach perfectly though. We can see that the missions we'll face on Reach will be far bigger and epic than previous Halo games. We see team work play into action, it won't take just one Spartan to get the job done, and it’ll take every Spartan in the team. We also see that we're not as strong as we're normally accustom to in Halo games, while Master Chief likely could have taken that plasma bomb to the face and probably somehow will himself to carry on, these Spartans are likely out of the game and someone else must carry out the mission. The trailer also plays the armor abilities into effect, but this is probably the only ridiculous and deceiving part of the trailer because anyone who knows anything about Halo: Reach knows too well that the jetpack isn't going to be keeping us in the air that long for that distance, but if you don't know anything about Halo: Reach you might just think that jetpack is going to be infinitely awesome, which it is, but not in the way they'll think. Overall, I found this trailer to be awesome and perfect for Halo: Reach and it's made me even more excited for the game! Sorry if I got too into this for anyone, I've always been a fan of Halo and while I'm sad to see Bungie put out their last Halo game, I'm thrilled to see them put all their heart into it. I think that's one of the many things that set them apart from other studios. Bungie and Valve really know how to please a gamer. :]
  • taterboob - August 27, 2010 4:32 a.m.

    @JJBSterling, It doesn't have any Pokemon in it.
  • hgh - August 27, 2010 3:58 a.m.

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  • JJBSterling - August 27, 2010 2:56 a.m.

    Damn GR, you guys are jumping all over Halo lately.
  • rickrossthaboss - August 27, 2010 1:48 a.m.

    I can't believe they've done that.
  • Aeleys - August 27, 2010 1:20 a.m.

    live action?... only about 10 seconds of that was lmao meh it was okay i guess
  • ChrisCultista - August 27, 2010 12:49 a.m.

    I personally love the cinematic styling of the trailers, but I wish it wasnt for Halo. Oh well...
  • SausageLozenge - August 27, 2010 12:22 a.m.

    Well said Dead brown rabbit.
  • acehard - August 27, 2010 12:19 a.m.

    does it seem odd to anyone that jet-packs where introduced in the prequel, cuz i can think of dozens of times they would have been useful in the past. good video though
  • Jesse1066 - August 26, 2010 11:51 p.m.

    That bomb looks kinda like a Magnuson device (from HL2: Episode 2).
  • WhiteCoco - August 26, 2010 11:49 p.m.

    Here's a spoof that begins exactly like the old Halo 3 ads but ends exactly how one would play the game. http://www.youtube.com/watch?v=rcF7_-VGHDU
  • Jacko415 - August 26, 2010 11:35 p.m.

    how the fuck has there not been a halo movie yet!?
  • iJizzLots - August 26, 2010 11:35 p.m.

    Come on GR, I know hate for the Halo franchise is common every now and then, but it's kind of getting ridiculous. Nitpicking is getting kind of silly and amateurish
  • deadbrownrabbit - August 26, 2010 11:29 p.m.

    sigh. I get ever so tired of GR's lack of appreciation for halo beyond it's multiplayer. Halo is awesome, and it has a good story that really isnt as hard to follow as gamzjarnlists make it seem. It's a campaign, live-action trailer, it's meant to take itself seriously, and meant to get you to take it seriously. there's nothing wrong with that. we've already seen the awesome multiplayer trailers that DONT take themselves too seriously, and they're great. can you guys please look past your jaded bias appreciate bungie's hard work a little more? it just seems fair.
  • Helios - August 26, 2010 10:59 p.m.

    Honestly, I don't care if Halo: Reach isn't this good. Because this was epic win. Especially the music.
  • WoodyWoodrowAndThePanfluteOfDestiny - August 26, 2010 10:55 p.m.

    Once again, it seems I'm the only person who enjoyed the trailer, lol. P.S. These new recaptchas suck: anduzzed
  • JoeMulvihill1 - August 26, 2010 10:49 p.m.

    balls. i can just imagine me freezing my self and entering a world without religion hoping to play this game in the future, but alas, there is no way of playing it so have to go back in time but actually come back 3 months later.

Showing 1-20 of 23 comments

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