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Need for Speed's new home is Ghost Games

Ghost Games is taking over the Need for Speed franchise just a year after Criterion took stewardship of EA's flagship racer. The new Swedish developer told VideoGamer that the franchise needs the consistency of a single, dedicated team to stay ahead of the competition.

"It cannot go from black to white between Black Box and Criterion, and that's why we're now thinking about the brand as Ghost owns it," Ghost studio head Marcus Nilsson said. "We're going to build it, we're going to build it on Frostbite 3, [and] people will see something they are familiar with every time we release the game. And I think that is the core basis of building a brand; that people know what to expect."

Criterion contributed significantly to the development of Need for Speed Rivals, but it looks like the studio will have more resources to devote to its mysterious non-racer from here on out; Nilsson confirmed development will not shift back and forth between the two on the typical two-year schedule.

"When you go from a Shift experience to The Run experience to a Hot Pursuit experience, then it loses credibility," Nilsson continued. "I think we now have the work of re-establishing that credibility with building the brand. You know, it's still a really strong brand, absolutely. We just need to make sure people know what to expect when they get it, and Rivals is absolutely the first step toward that."

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6 comments

  • Inthedistrict - September 2, 2013 10:13 a.m.

    I actually enjoyed NFS Shift (the first one, not the sequel). Decent graphics in the cockpit, pretty solid audio and a really cool blur/shake effect at high speeds. For whatever the reason, I thought they got it right with that game. Unfortunately, and personally speaking, I can't say the same about the shift sequel or other games in the NFS franchise.
  • Shnubby - August 31, 2013 7:21 a.m.

    Need for Speed hasn't had a steady release of great games since Most Wanted on PlayStation 2. C'mon EA, bury this franchise whilst it's dead, don't wait until it's rotten.
  • usmovers_02 - August 30, 2013 5:10 p.m.

    I know exactly what to expect from a NFS game: A reasonably polished fairly decent looking game with inconsistent or bland handling and no inspiration whatsoever. They should have stuck with Underground or at the very LEAST the 2 or 3 games that came afterwards. The franchise is just a mess now.
  • taokaka - August 30, 2013 7:10 p.m.

    You took the words right out of my mouth.
  • duffer00 - September 1, 2013 11:26 p.m.

    Hot Pursuit was great! And although it wasn't as good I had a lot of fun with the new Most Wanted.
  • DragonLord23 - August 30, 2013 2:32 p.m.

    I think EA just needs to figure this crap out. I wonder if Need for Speed Rivals will sell and what happens to ghost after the performance. Will ghost get two years for the next edition?

Showing 1-6 of 6 comments

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