In a recent interview with the Wall Street Journal, Activision CEO Bobby Kotick said “I would have Call of Duty be an online subscription service tomorrow,” when asked what he would do with his company if he were granted just one wish.
“When you think about what the audience’s interests are and how you could really satisfy bigger audiences with more inspired, creative opportunities, I would love to see us have an online Call of Duty world. I think our players would just have so much of a more compelling experience,” continued Kotick.
Above: Sure, we can see how millions of players paying to play Call of Duty online would be good for Activision, but what's in it for us?
The perception of Kotick as an all business-type who doesn’t play or understand games is further highlighted by his excitement to start charging for a hypothetical, Call of Duty online game, tomorrow. That being said, MMO/FPS hybrids, like Hellgate: London and Global Agenda, have received a mix reaction from gaming outlets, so it’d be interesting to see what a pay-to-play Call of Duty online experience could bring to the table. The project would almost certainly be profitable, but for now all we know about the game is that the head of Activision wants it… “tomorrow.”
Jun 21, 2010
[Source: The Wall Street Journal via PC Gamer]