Wreck-It Ralph releases a pair of adverts for in-movie videogames: watch now

The film follows the antics of Wreck-It Ralph (John C. Reilly), the long-suffering villain of arcade game Fix It Felix Jr. Tired of being stuck playing the bad guy, Ralph decides to try his hand at heroism by jumping into a different game, with disastrous results.

Featuring cameos from the likes of Sonic the Hedgehog, M. Bison, Q-Bert and Bowser, Wreck-It Ralph will open in the UK on 15 February 2013 (those lucky folk in the US get it on 2 November 2012).