Sony US stores cut Vita price by $100

The majority of Sony’s US stores have reportedly cut the price of the 3G Vita by $100 to $199.97.

Employees at Sony stores in Denver, New Jersey and Las Vegas also told Joystiq that the platform holder is discontinuing the 3G Vita model.

It’s unclear if the discount is a short-term offer or a permanent price cut, and whether the firm actually intends to phase out the 3G Vita, as Sony has yet to give an official line on the matter, but we’ve requested comment from PlayStation’s UK arm.

Vita has fallen well short of Sony’s expectations in its first year on the market, but Japanese Vita sales recently jumped following a Vita price cut introduced in late February. Sony told us last month it has no current plans to cut the Vita price in the UK.