Skip to main content
Join The Community
- Join our community
11
Premium Benefits
24/7
Access Available
21K+
Active Members
Commenting
Join the discussion
Exclusive Articles Coming Soon
Member-only articles
Weekly Newsletters
Weekly gaming & entertainment news
Member Badges
Earn badges as you go
Exclusive Competitions
Members-only prize draws
Curated Deals Coming Soon
Tech and gaming deals worth grabbing
GET COMMUNITY ACCESS QUICK
For the quickest way to join, simply enter your email below and get access. We will send a confirmation and sign you up to our newsletter to keep you updated on all your gaming news.
By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
FIND OUT ABOUT OUR MAGAZINE
Want to subscribe to the magazine? Click the button below to find out more information.
Find out more
GET Community ACCESS QUICK

Join the GamesRadar community for quick access. Enter your email below and we'll send confirmation, and sign you up to our newsletter.

By submitting your information, you confirm you are aged 16 or over, have read our Privacy Policy and agree to the Terms & Conditions. Geographical rules apply.

Background
Welcome to GamesRADAR+ Community !
Hi ,

Your membership journey starts here.

Keep exploring and earning more as a member.

MY ACCOUNT

Badge picture
Earn your first badge
Read 1 article to unlock your first badge.
Keep earning badges
Explore ways to get more involved as a member.
Latest Games News

Latest Games News

Breaking gaming news and updates

Read Now
Latest Games Reviews

Latest Games Reviews

Expert verdicts on the newest releases

Read Now

See what you’ve unlocked.

Explore your membership benefits.

Explore
Member Exclusives

Stay Ahead with GamesRadar+

Get the biggest gaming news, reviews, and releases straight to your inbox.

Explore

Sign Out
GamesRadar+ GamesRadar+
US EditionUS CA EditionCanada UK EditionUK AU EditionAustralia
Sign in
  • View Profile
  • Sign out
  • Games
    • Game Insights
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
    • Genres
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
    • Franchises
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • Insights
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
    • Computing
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
    • Accessories & Tech
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • Video
    • GR+ Replay - Submit Your Clips
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
  • Home
  • Games
    • View Games
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • View Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • View Entertainment
    • TV Shows
      • View TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • View Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • View Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • View Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • View Hardware
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • View Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • View Video
    • Video
    • GR+ Replay - Submit Your Clips
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
Trending
  • Nintendo Direct
  • Summer Game Fest 2026
  • Xbox Games Showcase
  • Future Games Show
  • New Games 2026
  • Best gaming tech
  • Submit your clips. Win prizes
  • SGF 2026 schedule
Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more


By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful


Want to add more newsletters?

GamesRadar+

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

GTA 6 O'clock

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Knowledge

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

The Setup

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Switch 2 Spotlight

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

The Watchlist

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

SFX

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!


Join the club

Get full access to premium articles, exclusive features and a growing list of member rewards.


An account already exists for this email address, please log in.
  1. Games

Nintendo reportedly controls 70% of the Japanese gaming market

News
By Andrew Groen published 24 August 2012

The gold factory

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

  • Facebook
  • X
  • Pinterest
  • Flipboard
  • Email
Share this article
Join the conversation
Follow us
Add us as a preferred source on Google
Subscribe to our newsletter

For the past couple years many people have been chanting the mantra that Nintendo needs to give up the hardware business and transition into a software-only business releasing games on other consoles as well as the iPhone.

However, new numbers shine a bit of a light onto why Nintendo might be a little reluctant to leave their position as a hardware manufacturer. In short: the Japanse games market may be slowly flagging, but Nintendo's killing it. In the latest sales charts from Japan, games on their consoles represented 70% of the Japanese gaming industry. Though it's unclear if those numbers included mobile and PC games.

Nintendo's New Super Mario Bros. 2 on the 3DS is leading the charge with nearly 150,000 sales during the past week, aided in no small way by the success of the 3DS which Wired notes has been at the top of the Japanese charts for quite a while now.

Latest Videos From
Watch full video here:

Nintendo's success in the West may be more up for debate, however it hardly seems like it's time for Nintendo to abandon ship and layoff their entire hardware department. They've clearly got a lot more gas left in the tank. That said, the stakes get higher and higher every time Nintendo launches a console, and the whole industry will be watching when they launch the Wii U later this year.

Nintendo has said this is the largest share of the market they've held in five years. However, it's not entirely clear if that's due to Nintendo growing, or the rest of the industry shrinking.

You may like
  • Yoshi and the Mysterious Boook screenshot of Yoshi smiling with eyes closed "Unless you're Nintendo," developers should never price games over $70, expert says
  • Photo by Rosalie Newcombe of the Nintendo Switch 2 sitting on a coffee table surrounded by accessories. Nintendo reportedly pressured to raise Switch 2 price as $450 console is sold at a loss
  • The Legend of Zelda: The Wind Waker screenshot of Link conducting In 2003, Shigeru Miyamoto figured it was Nintendo's "duty to produce alternatives to GTA"
Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
CATEGORIES
Wii-u Nintendo Platforms
Andrew Groen
Andrew Groen
Social Links Navigation

Andrew is a freelance video game journalist, writing for sites like Wired and GamesRadar. Andrew has also written a book called EMPIRES OF EVE: A History of the Great Wars of EVE Online.

Read more
Yoshi and the Mysterious Boook screenshot of Yoshi smiling with eyes closed
Games "Unless you're Nintendo," developers should never price games over $70, expert says
 
 
Photo by Rosalie Newcombe of the Nintendo Switch 2 sitting on a coffee table surrounded by accessories.
Hardware Nintendo reportedly pressured to raise Switch 2 price as $450 console is sold at a loss
 
 
The Legend of Zelda: The Wind Waker screenshot of Link conducting
Games In 2003, Shigeru Miyamoto figured it was Nintendo's "duty to produce alternatives to GTA"
 
 
Mario Kart World screenshot Switch 2
Games Nintendo's physical price split is "a pro-consumer move," says ex-sales lead
 
 
Hand holding Nintendo Switch 2 console with red backdrop.
Nintendo Switch 2 Nintendo reportedly cutting Switch 2 console production by a third after not hitting expected sales over the holidays
 
 
A blonde Xenoblade Chronicles X character looks to the camera, two white flowers in front of her.
Xenoblade Chronicles JRPGs struggle to break 3 million sales, once said Xenoblade lead who was hesitant to focus on tech
 
 
Latest in Games
Final Fantasy 14 Kefka
Final Fantasy Final Fantasy 14 fans are once again alleging Ultimate world first winners are a "cheater team"
 
 
Stellar Blade Blood Rain lead Evie with white gauntlet
Action Games Stellar Blade boss admits he "struggled" with its main character, but promises more for Blood Rain
 
 
Halo: Campaign Evolved screenshot shows Master Chief.
Halo New Halo: Campaign Evolved trailer uses PS5 Pro footage, leaving fans in disbelief
 
 
Fortnite John Wick's dog after being released from the cage
Fortnite How to rescue or pet John Wick's dog in Fortnite
 
 
Persona 4 Revival trailer screenshot of the protagonist
Persona Persona 4 Revival's most exciting change is hidden in plain sight
 
 
Task Bar Hero Soulstone item boxout explaining its purpose for summoning act bosses
RPGs How to get and farm Soulstones in Task Bar Hero
 
 
Latest in News
Final Fantasy 14 Kefka
Final Fantasy Final Fantasy 14 fans are once again alleging Ultimate world first winners are a "cheater team"
 
 
Stellar Blade Blood Rain lead Evie with white gauntlet
Action Games Stellar Blade boss admits he "struggled" with its main character, but promises more for Blood Rain
 
 
Halo: Campaign Evolved screenshot shows Master Chief.
Halo New Halo: Campaign Evolved trailer uses PS5 Pro footage, leaving fans in disbelief
 
 
Kushala Doara in Monster Hunter Wilds
Monster Hunter Monster Hunter Wilds Ascendance expansion brings back hated elder dragon Kushala Daora, to fans' dismay
 
 
Gears of War E-Day release date: A close-up of Marcus Fenix with his face covered in blood during the Gears of War E-Day trailer.
Gears of War Gears of War: E-Day's PS5 port is reportedly mostly done as exclusivity plans only recently changed
 
 
Grogu and the Anzellans in The Mandalorian and Grogu
Star Wars Movies It turns out the best line in The Mandalorian and Grogu was improv, according to Jon Favreau
 
 
LATEST ARTICLES
  1. Persona 4 Revival trailer screenshot of the protagonist
    1
    Persona 4 Revival's most exciting change is hidden in plain sight
  2. 2
    How to rescue or pet John Wick's dog in Fortnite
  3. 3
    Another Final Fantasy 14 Ultimate raid, another controversy – the MMO's fans once again allege world first winners are a "cheater team"
  4. 4
    Control Resonant pre-orders come with a lavish SteelBook edition ahead of its September release
  5. 5
    New Halo: Campaign Evolved trailer uses PS5 Pro footage as Xbox cracks down on exclusives, leaving fans in disbelief: "Microsoft can't even console war correctly"

GamesRadar+ is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google Add as a preferred source on Google
  • Terms and conditions
  • Contact Future's experts
  • Privacy policy
  • Cookies policy
  • Accessibility statement
  • Careers
  • About us
  • Advertise with us
  • Review guidelines
  • Write for us

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...