Skip to main content
Join The Community
- Join our community
11
Premium Benefits
24/7
Access Available
21K+
Active Members
Commenting
Join the discussion
Exclusive Articles Coming Soon
Member-only articles
Weekly Newsletters
Weekly gaming & entertainment news
Member Badges
Earn badges as you go
Exclusive Competitions
Members-only prize draws
Curated Deals Coming Soon
Tech and gaming deals worth grabbing
GET COMMUNITY ACCESS QUICK
For the quickest way to join, simply enter your email below and get access. We will send a confirmation and sign you up to our newsletter to keep you updated on all your gaming news.
By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
FIND OUT ABOUT OUR MAGAZINE
Want to subscribe to the magazine? Click the button below to find out more information.
Find out more
GET Community ACCESS QUICK

Join the GamesRadar community for quick access. Enter your email below and we'll send confirmation, and sign you up to our newsletter.

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

Background
Welcome to GamesRADAR+ Community !
Hi ,

Your membership journey starts here.

Keep exploring and earning more as a member.

MY ACCOUNT

Badge picture
Earn your first badge
Read 1 article to unlock your first badge.
Keep earning badges
Explore ways to get more involved as a member.
Latest Games News

Latest Games News

Breaking gaming news and updates

Read Now
Latest Games Reviews

Latest Games Reviews

Expert verdicts on the newest releases

Read Now

See what you’ve unlocked.

Explore your membership benefits.

Explore
Member Exclusives

Stay Ahead with GamesRadar+

Get the biggest gaming news, reviews, and releases straight to your inbox.

Explore

Sign Out
GamesRadar+ GamesRadar+
US EditionUS CA EditionCanada UK EditionUK AU EditionAustralia
Sign in
  • View Profile
  • Sign out
  • Games
    • Game Insights
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
    • Genres
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
    • Franchises
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • Marvel Comics
      • DC Comics
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Hardware
    • Insights
      • Hardware News
      • Hardware Reviews
      • Hardware Features
    • Computing
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
    • Accessories & Tech
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Game Deals
    • Tech Deals
    • TV Deals
    • Buying Guides
  • Video
    • Video
    • GR+ Replay - Submit Your Clips
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
    • Total Film
  • home
  • Games
    • View Games
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • View Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • View Entertainment
    • TV Shows
      • View TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • View Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • View Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • View Comics
      • Marvel Comics
      • DC Comics
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Hardware
    • View Hardware
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • View Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • View Deals
    • Game Deals
    • Tech Deals
    • TV Deals
    • Buying Guides
  • Video
    • View Video
    • Video
    • GR+ Replay - Submit Your Clips
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
    • Total Film
Trending
  • Saros review
  • Arc Raiders
  • The Boys S5
  • Best turn-based RPGs
  • Submit your clips. Win prizes
  • Delta Force giveaway
Don't miss these
Halo: Campaign Evolved screenshot showing Master Chief hero shot in Unreal Engine 5
Games Microsoft will reportedly pay yet more employees to quit voluntarily in historic first
Xbox Gamescom 2023 logo featuring a stylized city skyline in green
Xbox Microsoft goes back to Xbox and ditches Microsoft Gaming as leaders admit "players are frustrated"
Lightning in Final Fantasy
Final Fantasy Former Xbox exec suggests Japanese companies "wanted Sony to have competition but couldn't be too overt"
Xbox Game Pass
Xbox Xbox Game Pass gets "grim prognosis" from ex-Sony CEO, new Xbox head tells him they should "chat"
The lighthouse looks at a twisting tree in Keeper
Games Best Xbox exclusives you need to own
Xbox
Xbox Xbox will "reevaluate" its approach to exclusive games and AI, new CEO and CCO say
Ghost of Yotei lead Atsu in straw hat
Games Releasing PlayStation games day one on PC isn't "a good strategy" for its AAA titles, former Sony head says
Hideo Kojima waving near a Sam Porter Bridges statue
Action Games Hideo Kojima sparks Xbox Project Helix speculation as he meets execs to pose with a mysterious box
Close up of Xbox button on Asus ROG Xbox Ally X handheld.
Xbox Your next Xbox could come in Asus, MSI, and Microsoft flavors if Project Helix rumors ring true
A thief looking down a scope in Marathon
FPS Games Xbox exec who brought Bungie into Microsoft says it's "weird" to see Sony own the creators of Halo
Xbox Project Helix logo on black background
Hardware Everything we know about Xbox Project Helix - the next-gen Xbox console
Last Spartan Standing
Halo Halo lead mocks rumors that the studio is chasing Arc Raiders and Marathon with a PvE extraction shooter spin-off
Phil Spencer
Xbox Xbox boss Phil Spencer is leaving, and a Microsoft AI exec is taking over with president Sarah Bond also resigning
Xbox Project Helix logo in front of Series X silhouette with Game Pass box art in backdrop.
Xbox The next-gen Xbox is basically being pitched as a Steam Machine rival
Xbox Gamescom 2023 logo featuring a stylized city skyline in green
Games Xbox will be "sunsetted" under new CEO, co-founder expects: "Her job is going to be as a palliative care doctor"
  1. Games

Sega isn't looking for a buyout, from Microsoft or anyone else

News
By Hirun Cryer published 30 June 2023

But they are honored by Microsoft's attention

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

Sonic Frontiers
(Image credit: Sega)
  • Facebook
  • X
  • Pinterest
  • Flipboard
  • Email
Share this article
Join the conversation
Follow us
Add us as a preferred source on Google
Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more


By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful


Want to add more newsletters?

GamesRadar+

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

GTA 6 O'clock

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Knowledge

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

The Setup

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Switch 2 Spotlight

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

The Watchlist

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

SFX

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!


Join the club

Get full access to premium articles, exclusive features and a growing list of member rewards.


An account already exists for this email address, please log in.
Subscribe to our newsletter

Sega has no plans to be acquired, by Microsoft or any other company.

Earlier this week during the Federal Trade Commission's hearings into Microsoft's attempted acquisition of Activision, it was revealed that Microsoft was considering acquiring a slate of developers, including Sega. Now, Sega co-chief operating officer Shuji Utsumi has shot down any speculation that Sega is up for sale. 

Could Sega be acquired by Microsoft?Shuji Utsumi, co-COO of the studio behind Sonic the Hedgehog, has a simple answer: "no" https://t.co/dR0PWAISKA pic.twitter.com/fsODUSmkwzJune 29, 2023

"Well, we feel honored," Utsumi said in the Bloomberg interview above when asked about a potential acquisition by Microsoft. "I mean, they see the value as a lot. So, you know, we still work closely with Microsoft. They always show, you know, respect," Utsumi added.

Article continues below
You may like
  • Xbox Series X Microsoft CEO says "we'll always" keep investing in gaming amid Xbox's announcement of mysterious Project Helix
  • Images of SEGA game boxes on a blue GamesRadar+ background. GameStop has dropped up to half off a ton of SEGA games, and I gotta go fast to grab them all
  • Jack Black as Steve in A Minecraft Movie. Former Microsoft VP says it "maybe" should have taken "full advantage of Minecraft" before buying more studios

"So we being, you know, having a good relationship with them and really appreciate that they, you know, somehow value us," Utsumi continued. When asked straight whether Sega had any intention to be acquired though, the co-COO had far less words for the topic, simply saying "no."

That puts an end to that speculation. It's true that Microsoft has been working very closely with Sega over the past few years - look no further than the Yakuza/Like a Dragon series, which Sega publishes, coming to Xbox Series X/S as a new-gen title before it actually got a PS5 port, which would've been unthinkable as little as four years ago.

From the sounds of Utsumi's comments, it seems like Sega enjoys working with Microsoft, but definitely plans to remain independent of the massive Western corporation.

Sonic Superstars is the next mainline game in one of Sega's most recognizable franchises, and you can read our Sonic Superstars preview to see what we made of the game when we played it for ourselves. 

Sign up to the GamesRadar+ Newsletter

Weekly digests, tales from the communities you love, and more

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
Hirun Cryer
Hirun Cryer
Social Links Navigation
Freelance Writer

Hirun Cryer is a freelance reporter and writer with Gamesradar+ based out of U.K. After earning a degree in American History specializing in journalism, cinema, literature, and history, he stepped into the games writing world, with a focus on shooters, indie games, and RPGs, and has since been the recipient of the MCV 30 Under 30 award for 2021. In his spare time he freelances with other outlets around the industry, practices Japanese, and enjoys contemporary manga and anime.

Read more
Xbox Series X
Xbox Microsoft CEO says "we'll always" keep investing in gaming amid Xbox's announcement of mysterious Project Helix
 
 
Images of SEGA game boxes on a blue GamesRadar+ background.
Hardware GameStop has dropped up to half off a ton of SEGA games, and I gotta go fast to grab them all
 
 
Jack Black as Steve in A Minecraft Movie.
Minecraft Former Microsoft VP says it "maybe" should have taken "full advantage of Minecraft" before buying more studios
 
 
A screenshot of Master Chief during one of the best Xbox Series X games, Halo Infinite
Games New Xbox CEO, a former Meta and Instacart exec, says "we will not chase short-term efficiency" or "soulless AI slop"
 
 
Halo TV series
Xbox Xbox faces "no directive" from Microsoft to use AI, Matt Booty insists, despite new CEO's background
 
 
Xbox Series X and controller.
Hardware Project Helix "might be Microsoft's last attempt to make their hardware business work," analyst suggests
 
 
Latest in Games
Hell Let Loose: Vietnam gameplay showing combat in a jungle
FPS Games If you like Battlefield at its most chaotic, I promise you'll love Hell Let Loose: Vietnam
 
 
Clair Obscur: Expedition 33 lead Gustave faces a gommage
RPGs Clair Obscur: Expedition 33 devs "won't be announcing any new major DLC" amid 1-year anniversary
 
 
Alice stands in front of flames
Action Games EA asked ex-Doom dev to make new game "'sexy,'" so he put "dildos onto the head of a giant snail"
 
 
Grace Ashford at her FBI desk in Resident Evil Requiem, covered with monitors and documents
Resident Evil Resident Evil Requiem has sold 7 million copies sold in under 2 months
 
 
Crimson Desert
Open World Games Crimson Desert patch fixes difficulty settings and horse gear as fans tell devs "rest is allowed"
 
 
Heroes of Might and Magic: Olden Era key art showing a knight charging across a field, with a dragon swooping in the distance
Strategy Games Heroes of Might and Magic: Olden Era publisher celebrates 1.5 million Steam wishlists
 
 
Latest in News
Clair Obscur: Expedition 33 lead Gustave faces a gommage
RPGs Clair Obscur: Expedition 33 devs "won't be announcing any new major DLC" amid 1-year anniversary
 
 
Alice stands in front of flames
Action Games EA asked ex-Doom dev to make new game "'sexy,'" so he put "dildos onto the head of a giant snail"
 
 
Grace Ashford at her FBI desk in Resident Evil Requiem, covered with monitors and documents
Resident Evil Resident Evil Requiem has sold 7 million copies sold in under 2 months
 
 
Rey in The Rise of Skywalker
Star Wars Movies 7 years later, Star Wars fans are still mourning one huge missed opportunity with Rey in the sequels
 
 
Crimson Desert
Open World Games Crimson Desert patch fixes difficulty settings and horse gear as fans tell devs "rest is allowed"
 
 
Heroes of Might and Magic: Olden Era key art showing a knight charging across a field, with a dragon swooping in the distance
Strategy Games Heroes of Might and Magic: Olden Era publisher celebrates 1.5 million Steam wishlists
 
 
LATEST ARTICLES
  1. Hell Let Loose: Vietnam gameplay showing combat in a jungle
    1
    If you like Battlefield at its most chaotic, I promise you'll love digging tunnels and flying choppers in Hell Let Loose: Vietnam
  2. 2
    Final Fantasy 14 Evercold is the MMO's next big expansion, and it's coming early next year
  3. 3
    I'm losing track of Crimson Desert patches at this point: rapid-fire hotfix targets broken difficulty settings and horse gear as players say "Pearl Abyss, rest is allowed"
  4. 4
    Halo lead mocks rumors that the studio is chasing Arc Raiders and Marathon with a PvE extraction shooter spin-off
  5. 5
    EA asked former Doom dev American McGee to make his next game "'more sexy,'" so he pasted "dildos onto the head of a giant snail" and "they stopped making those requests"

GamesRadar+ is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google Add as a preferred source on Google
  • Terms and conditions
  • Contact Future's experts
  • Privacy policy
  • Cookies policy
  • Accessibility statement
  • Careers
  • About us
  • Advertise with us
  • Review guidelines
  • Write for us

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...