Kevin Feige talks Thor

As Kenneth Branagh's mighty Thor adaptation is scheduled to begin filming by the end of January, the interwebnet has been left fairly free of controversial casting choices, script snippets and plot predictions to rant about thus far.

Enter Marvel President Kevin Feige with a Joel Silver-esque bout of buzz-building banter;

“To be honest the thing that I’m most excited about right now though, is the screen test we just finished for Thor .

We’ve done some costume tests and watching the Asgardians walk onto the sound stage takes me back to that first time I saw the X-Men on the set all together in Toronto. Only it was unlike anything we’ve ever put on film before!

It’s great to be starting the next decade in such an exciting way just as we did last decade. We’re really redefining the comic book genre and what a Marvel movie can be. It’s going to be great.”

We've heard talk of redefining the genre from just about every comic book movie over the last couple of years, but the A-list cast seems set to help fill out the costumed promises.

With Chris Hemsworth (Thor), Tom Hiddleston (Loki), Anthony Hopkins (Odin) and Natalie Portman (Jane Foster) to name but a few, and with the Mighty Kenneth Branagh™ at the helm, we are already considering a change of faith to worship at the alter of Thor.

So will you be a convert? Or is this regurgitated "reinvention" sooo last decade?