As Nintendo DS sales start to slump and mobile games get more headlines than ever before, how's Nintendo feeling? Answer: cool as a cucumber, at least on the outside.
In a recent interview withForbes, Nintendo of America president Reggie Fils-Aime said thatthe rise of mobile gaming is a threat, but thathe's not focused on the new Windows Phone 7 platform, which directly connects to users' Xbox 360 accounts. In the short term, at least, Fils-Aime said that Apple "can hurt[Nintendo] more than Microsoft."
Above: Windows Phone 7 could change the gaming landscape by bridging mobile games and console games like never before
"I compete with [Farmville publisher] Zynga, I compete with surfing the net, I compete with the newspaper," opined the Nintendo executive. Sounds like the complaints of every teenager's parents. He added, however,that Nintendo will come out on top because its products are always, and always will be, dedicated game devices.
Nintendo hopes to come back to the top of gamers' minds when the 3DS launches next year. It'll be the first new major hardware released in about five years.
Oct 27, 2010