Could motion control cause a game market "crash"?

How waggle may one day crumple the industry

Words: on May 6, 2010

Many of us aren’t old enough to remember the Great Videogame Crash of ’83. It was a horrible time for gamers, but the innovative and complex (for its time) NES ended up saving the games industry. Yet it could be Nintendo’s penchant for innovation that sparks a plummet back down that filthy, shovelware-encrusted hole we crawled out of in 1985. I’m not just pointing the finger at Nintendo on this one, but rather at the “me-too” attitude the whole industry has been parading around like a toddler’s proud pile of steaming excrement. I’m talking about motion control, and how it’s reshaping the industry as we know it.

Look at what motion control has accomplished so far: it has brought in hordes of casual gamers who would never have bought a console before. That uninformed new audience – coupled with Nintendo’s complete lack of third-party quality control – has turned the Wii library into a bubbling soup of one-note casual crap. And now, motion control is coming to both the 360 and the PS3 in the form of Natal and Move. These may not just be harmless lures for casual gamers, either, because once those potential PS3 and 360 purchasers show up, they won’t necessarily stick around for long. If enough of them come and go, the industry will expand, and then contract. Painfully.

The attitude Wii developers have been showing – jump on the biggest bandwagon and crank out as much cheap junk as possible – is the exact same one that caused the original crash 27 years ago. Back in the late ‘70s, creativity and quality were king. Games couldn’t really look all that different from each other, what with 6-pixel stickmen and floating dots being about as pretty as things got. You couldn’t copy a competitor, dress it up in fancy space-marine pants of a different color, and call it unique. Every game needed a fresh gameplay hook, and it didn’t hurt that so many gameplay elements we take for granted today hadn’t been invented yet. With the constant stream of never-seen-it-before inventiveness slurping up more and more of the non-gaming public, the entire industry exploded (thanks, Pac-Man).

History is a beautiful glimpse into the future as well as the past. While it’s becoming more commonly known, the first commercial videogame was not, in fact, 1972’s Pong. No, that medal belongs to the infinitely more obscure Computer Space (itself a shameless copy of the real first-ever videogame, Spacewar!), which appeared a year earlier. However, there’s a reason everyone thinks Pong is the first videogame: Computer Space never took off because it was too damn complicated for the average person. It took a later game, consisting of two lines and a dot, to connect with the masses.


Above: Computer Space had an f'in sweet cabinet, though

The next giant leap in videogame popularity came in 1980, with Pac-Man – a game that, despite many other games having already adopted the confusing “require the use of a button along with the joystick” interface, went all “retro,” threw out the button and said “Hey, look at my lonely joystick – don’t be afraid, I have no buttons to devour your helpless fingers.”

Pac-Man was so huge that there were literally arcades filled with nothing but Pac-Man machines. Let that sink in. Could you imagine an arcade with only Street Fighter II machines? And no, 80 percent Street Fighter II machines doesn’t count. Hardcore gamers would have played Pac-Man no matter what, because it was good, but the game exploded because even non-gamers could grasp it easily.


Above: "Whoa, whoa, whoa - WAY too many buttons"

Unfortunately, where there are innovators, there are also imitators. New companies sprang up with a cynical approach: copy the good games that grabbed the non-gaming audience, slap different graphics on them, and don’t worry about quality, since people who don’t know better will buy this crap. A flood of titles ranging from mediocre to garbage filled store shelves, and the public didn’t know what to buy. The real kicker came from the originator of quality games, Atari. According to Steven L. Kent’s book The Ultimate History of Videogames, Atari caught the “anything marketed as a videogame will sell” virus, and the industry paid the price.


Above: People who stopped playing games after Pac-Man still think our controllers look like this

Stemming from an influx of business-educated (but videogame ignorant) idea-men, Atari imitated the imitators, pooping out a horrid Pac-Man port for the 2600 and, of course, the now-infamous E.T. catastrophe. After people had been burned so many times by cloned junk, and then got duped into buying what appeared to be AAA titles (licensed properties hadn’t achieved the now-familiar stigma yet), they just stopped buying anything at all. Nobody could tell what was good, and it seemed the industry had hit a plateau of advancement. Without a sense of novelty, the casual gamers forgot about their brief affair with interactive home entertainment.

Sure, a tough kernel of hardcore gamers was still buying, but they weren’t enough to sustain the home console market. While arcades were still humming along and computer games successfully catered to the larval PC gaming market, the newly gigantic console market utterly imploded. The ensuing crash was so horrible, people were declaring videogames dead. Not just good videogames, but the whole goddamn medium.

Related

Platforms:

Xbox 360, PS3, Wii, PC, PSP, DS

50 Comments
Order Comments: Newest First | Oldest First
  • wcatdoor

    wcatdoor  - 1 year, 9 months ago  - Report

    All nintendo has is little things to sell the product and then they just abandon it and move on the to the next product. This is how I felt about the ds, 2 screens for more shit than 1....
  • Hexar

    Hexar  - 1 year, 9 months ago  - Report

    I would readily welcome your predicted scenario of the "crumple". Why? Because we would get rid of all this shit motion control. Casuals would piss off and gaming would go niche again until the next fad came out. Publishers going bust and divisions with huge layoffs because they banked on motion and shovelware? Who gives a shit. That was their choice to work there, that was their choice to invest in that crap. They made their money and instead of reinvesting elsewhere they're going to somehow go bust? If they do they deserve nothing less.

    Your article was an interesting read but honestly I'm not really seeing a downside here. Perhaps they'll all learn something from jumping on the bandwagon. Good thing I'm patient and have an appreciation for other gaming avenues (PC anyone?).
  • w1n5t0n

    w1n5t0n  - 1 year, 9 months ago  - Report

    At least we have the internet now and literally hundreds of reviews and stuff to tell which games are crap and which are worth buying. Hopefully some of the hardcore studios won't mess with motion control at all, too, since they realize most hardcore gamers wouldn't play them and they'd end up losing some of their audience in the long term.
  • MaynardJ

    MaynardJ  - 1 year, 9 months ago  - Report

    Also, I think a new crash will be averted by :

    1. The quality of Sony's and Microsoft's previous games, with the non-casual gamers still going for proven franchises like Halo and Gears of War.

    2. Nintendo's 3DS (the new fad probably).

    3. Indie games on XBox Live and the other channels getting better and better in quality and sales. There's a lot to enjoy in this library for hardcore as well as casual gamers, be it Peggle or Braid.

    The still very strong community of PC gamers and quality of titles on Steam and episodic gaming is of course outside of this console-related discussion.
  • MaynardJ

    MaynardJ  - 1 year, 9 months ago  - Report

    "It’s not Nintendo’s fault the Wii is so full of shit that its disc slot glows brown" LOL.

    I think Nintendo deserves another generation as an underdog. They'd still have a lot of money from the DS and all the past profits fromm Wii sales. The Gamecube sold worst of the three previous consoles, but it's still my favourite for offering a load of quality games. Not only first-party, but also lots of ports that looked and played as well as their PS2 and XBox brothers. I sent my Cube to Nintendo's Benelux office with a broken laser unit. I'm paying about 65 euros for the repair with administration and postal costs, but for now still prefer this to getting a Wii. Being the underdog for a few years will let them rethink their business model and come back with a good console that can actually keep up with the others.

    What I think/hope Nintendo will do:

    1. Release an HD console, compatible with the Wiimote, Classic and Gamecube controllers and all previous Wii games, and a new non-motion controller for new games.

    2. Release new hardcore games (without motion control unless well executed) exclusively on the new console, and good-looking ports of 360/PS3 games to be played with the non-motion controller.

    3. Keep the shovelware on the old Wii and away from the HD console, and watch the old Wii die when the motion control fad is over. Eventually all three companies will have a quality console with good games that are not ruined by bad motion control.

    If they don't, nobody except the true Zelda, Metroid and Mario loyalists will buy a Wii anymore, and most casual gamers (except maybe the most uninformed) will adopt Natal and Move just for looking (and perhaps playing) better.

    I do consider myself a Nintendo loyalist. I still play my Cube (more than my PC, 360 and PS2), but will only buy a new Nintendo console if it can compete with the technical quality of Sony and Microsoft and release the same games.
  • vadorsoul

    vadorsoul  - 1 year, 9 months ago  - Report

    A crash would not be a bad thing. Its part of the process called creative destruction. A crash would force the industry to rethink itself, as you said in your article. Remember, after the crash of 1983, we got the nes and 40 years of hardcore inovation and bliss. A crash is what the industy needs right now. I know im taking a extreme view here, feel free to disagre! ;D

    reCAPTCHA: to obstetric
  • TyeTheCzar

    TyeTheCzar  - 1 year, 9 months ago  - Report

    I had been thinking about this situation ever since I read EGM's expose on the shovelware overflowing the Wii in 2007. I'm just afraid that if Nintendo doesn't do something about it - such as even going so far as to restrict games that don't seem to be any good as before- there just might be another Atari-sized disaster.
  • oneupthextraman

    oneupthextraman  - 1 year, 9 months ago  - Report

    WII == Atari 2600? (in terms of shovel ware)

    I'm a little scared. But, we have the internet now, so we'll be better off.

    The WII has a few GOOD GAMES, but so did the 2600.
  • TURbo

    TURbo  - 1 year, 9 months ago  - Report

    I don't want the average cost of a game on a system to be $150 simply because that is the cost for a system to release games without shovelware.
  • FriendlyFire

    FriendlyFire  - 1 year, 9 months ago  - Report

    I'm very thankful to see that someone finally released an article on this subject. To me, it's been obvious since day one that the motion control trend was an obvious fad that would explode quite violently once the soccer moms and grandmas get over it.

    I seriously hope the nearly inevitable crash is hard enough on Nintendo's ass to make them realize what crap they've given the industry. It's not so much about the motion controls as it is about the lack of any controls around a gimmicky idea creating a shockwave of crap games flooding the market and drowning it.

    To be honest I'd love seeing a console where requirements are so strict that shovelware would be inexistent on it... Ah, one can dream!
  • DriveShaft

    DriveShaft  - 1 year, 9 months ago  - Report

    I'm not looking forward to motion controllers, If I wanted that I would get a Wii. Wii is for parties, casual gamers and time killing. PS3 and 360 are for actual gamers.
  • Evil_AppleJuice

    Evil_AppleJuice  - 1 year, 9 months ago  - Report

    I agree to this whole article. Motion control over simplifies the industry. To the consumer, it says "hey, there is nothing hard about this!" which appeals to the parents and non-gamers. The most hardcore of gamers rely on their hulk-like PC's with full keyboards offering tons of buttons for commands and actions. Motion control will stupify all games, even the likes of Socom, and erase most hardcore games. Sad face.
  • Skykid

    Skykid  - 1 year, 9 months ago  - Report

    I thought the Wii was crappy even without motion control... OH SNAP, You got BURNED!!

    If Xbox does motion control, then the world will end, and none will realize it.
  • pingyoo

    pingyoo  - 1 year, 9 months ago  - Report

    Nah, no way I dont see it happening!

    Lou
    www.anonymous-web-surfing.cz.tc
  • Spybreak8

    Spybreak8  - 1 year, 9 months ago  - Report

    While you have many good points about the crash, we studied this in our games design courses, the main culpret was the pc that ended up in people's homes. Instead of going to the arcade and spending money they could just play from home with one time money transactions (ie buying the game). I do see a cycle here and I wouldn't disagree with you about casual gaming exploding/imploding soon but one thing is different this time around. We have the internets! LOl I mean if I had internet when I was a kid I wouldn't have bought half the crap I did. Man those gaming mags hype everything and hype is also when it's out and reviewed. So yeah it might happen but more than likely communication of the future will save us all lol. Good read though.
  • vrman

    vrman  - 1 year, 9 months ago  - Report

    This (or something like it) really needs to be shown on television or on some kind of heavily viewed site, like the huffington post. It seems very probable that this "Crumple" could happen, and nowadays, videogaming is a big enough industry that we will all feel it.
  • Link555

    Link555  - 1 year, 9 months ago  - Report

    im sceptical about move but then sony can make some AAA titles.
  • Pwns4you

    Pwns4you  - 1 year, 9 months ago  - Report

    the pc hasn't got motion control so my prediction is that hardcore gamers will switch to pc for their games a steam will have a huge upsurge
  • Apollomon

    Apollomon  - 1 year, 9 months ago  - Report

    cloning instead of inivation only ever works if it reasonable quality at a lower price (and thats sometimes), but for almost certainly natal and move will cost most which already puts a dampen on thing. Innovation and new ideas is to move things forward- every industry moves forward with new discoveries/technologies and developments.

    Unfortunately, with how fragile the economy is history is always deemed to repeat itself in situations like these, i dont know about a full market crash but i dunno...remember when the recession started? personnally it put my costs up a bit but did not affect me at all really...it depends what sector your in; so there maybe a crash, but big companies like Nintendo, Sony and Microsoft will barely feel it- but their smaller third-party companies and indie developers sure will...which will in-turn dramatically reduce the size of the computer games market

    and btw @theGeek

    People wil always buy things that are not top-quality if they have no idea about them, eveeryone does it with something they do not know much about. People who have no fashion sense will buy horrible clothes, people who know nothing about computers will buy a shit computer for a rip-off price, people who know nothing about cars will buy a car that is short lived and people who know nothing about games will buy shitty games (obviously not everyone 100% of the time does, but i bet everyone has done it at some point or another)
  • philipshaw

    philipshaw  - 1 year, 9 months ago  - Report

    Great article and I have to agree with the points made here
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