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Actress Helen Mirren earns £500,000 - over $800,000 - to pitch Wii Fit Plus

How much money do you make for two days of work? If it's less than £500,000, then Helen Mirren's got you beat. For just two days' worth of shooting commercials for Wii Fit Plus, the veteran actress received £500,000 -  the equivalent of approximately $800,000 USD using current exchange rates - from Nintendo.

Of course, we have no idea how much negotiating went on between Mirren and the Wii Fit people, but apparently Nintendo wanted her, specifically, at any cost. "Nintendo insisted they wanted Helen and no one else. They wanted an older, more attractive woman to show that the Wii isn't just for children," said a friend of Mirren in an MSN story.

As someone whose mother wanted nothing but Wii Fit for Christmas two years ago, I know the exercise game can spark a lot of interest among the 50+ crowd (sorry, mom, for telling people how old you are). Based on the number of Wii bowling tournaments we've seen in retirement centers across America, Nintendo has actually managed to do the unthinkable and turn senior citizens into gamers (kinda).

Mirren will obviously be able to reinforce that message. For $800,000, we hope Nintendo really got its money's worth. The TV spots will show Mirren playing the game and singing its praises, saying stuff like, "You need never get bored as every day you can tailor a new workout."

What would be even cooler is to see her play Wii Fit Plus in her Queen Elizabeth II get-up. That probably would have cost an extra $100,000, though.

[Source: MSN]

Nov 8, 2010



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Topics

Nintendo

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13 comments

  • wittynickname - November 9, 2010 5:20 p.m.

    Helen Mirren has been sexy for sixty years, and she'll probably continue to be sexy for about fifty more. She'll begin to look un-hot within a few weeks of her 114th birthday at the current pace.
  • reveffect - November 9, 2010 4:44 a.m.

    Am I really the only one who thought she was hot especially when she was firing that 50 cal machine gun turret in RED. lol any woman firing a gun and looks like she knows how to use it is hot to me regardless of age XD.
  • NightCrawler_358 - November 9, 2010 3:18 a.m.

    Ewwwww wrinkly! anyway that lady was in the new movie "RED" (retired, extemely dangerous lol) not that great of a flick anyways. oh well.
  • Strangleme - November 9, 2010 12:36 a.m.

    Well...that's a nice lil' pay day for Ol' Helen. She's an A list actress so I would expect an amount of that magnitude for her services. Plus they are trying to hit the much older, less fit audience. They may be making a very smart move with her. Still means nothing to gamers like us though. It just confirms the way Nintendo continues to target casual gamers or non gamers to sell their products. It sucks.
  • Fro4show - November 9, 2010 12:03 a.m.

    wow that picture is far less than attractive...
  • juicenpancakes - November 8, 2010 11:59 p.m.

    A shutter went down my spine with that picture.
  • tuomotaivainen - November 8, 2010 11:54 p.m.

    Too much old Woman cleavage!!! *backs away*
  • bluscorp - November 8, 2010 11:17 p.m.

    Too much money. Too much cleavage.
  • Jacko415 - November 8, 2010 11:10 p.m.

    Wow. WOW.
  • GamesRadarTylerWilde - November 8, 2010 11:02 p.m.

    @AdonisX82 Weird, you may be right. I looked up that photo and it was claimed to be her, but changed it to be safe! Did look Streepish. :P
  • AdonisX82 - November 8, 2010 10:54 p.m.

    I'm not too familiar with Helen Mirren, so I could be incorrect in saying this, but I'm fairly certain that the pictures there is of Meryl Streep
  • FuzzyDeath - November 8, 2010 10:38 p.m.

    My... GAWD..! D:
  • kneehighsocks - November 8, 2010 10:35 p.m.

    Wow! Nintendo must have really wanted her, to pay that much for a commercial, thats crazy!

Showing 1-13 of 13 comments

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