Skip to main content
Join The Community
- Join our community
Commenting
Join the discussion
Exclusive Articles Coming Soon
Member-only articles
Weekly Newsletters
Weekly gaming & entertainment news
Member Badges
Earn badges as you go
Exclusive Competitions
Members-only prize draws
Curated Deals Coming Soon
Tech and gaming deals worth grabbing
GET COMMUNITY ACCESS QUICK
For the quickest way to join, simply enter your email below and get access. We will send a confirmation and sign you up to our newsletter to keep you updated on all your gaming news.
By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.
FIND OUT ABOUT OUR MAGAZINE
Want to subscribe to the magazine? Click the button below to find out more information.
Find out more
GET Community ACCESS QUICK

Join the GamesRadar community for quick access. Enter your email below and we'll send confirmation, and sign you up to our newsletter.

By submitting your information, you confirm you are aged 16 or over, have read our Privacy Policy and agree to the Terms & Conditions. Geographical rules apply.

Welcome to GamesRADAR+ Community !
Hi ,

Your membership journey starts here.

Keep exploring and earning more as a member.

MY ACCOUNT

Earn your first badge
Read 1 article to unlock your first badge.
Keep earning badges
Explore ways to get more involved as a member.
Latest Games News

Latest Games News

Breaking gaming news and updates

Read Now
Latest Games Reviews

Latest Games Reviews

Expert verdicts on the newest releases

Read Now

See what you’ve unlocked.

Explore your membership benefits.

Explore
Member Exclusives

Stay Ahead with GamesRadar+

Get the biggest gaming news, reviews, and releases straight to your inbox.

Explore

Sign Out
GamesRadar+ GamesRadar+
US EditionUS CA EditionCanada UK EditionUK AU EditionAustralia
Sign in
  • View Profile
  • Sign out
  • Games
    • Game Insights
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
    • Genres
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
    • Franchises
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • Insights
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
    • Computing
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
    • Accessories & Tech
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • Videos
    • GR+ Replay - Submit Your Clips
    • G+RLS Podcast
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
  • Home
  • Games
    • View Games
      • Games News
      • Games Features
      • Games Reviews
      • Games Guides
      • Big in 2026
      • Big Preview
      • Future Games Show
      • Golden Joystick Awards
      • Action Games
      • RPGs
      • Action RPGs
      • Adventure Games
      • Third Person Shooters
      • FPS Games
    • Platforms
      • View Platforms
      • PS5
      • Xbox Series X
      • PC
      • Nintendo Switch
      • Nintendo Switch 2
      • Tabletop Gaming
      • Grand Theft Auto
      • Pokemon
      • Assassin's Creed
      • Monster Hunter
      • Fortnite
      • Cyberpunk
      • Red Dead
      • The Elder Scrolls
      • The Sims
  • Entertainment
    • View Entertainment
    • TV Shows
      • View TV Shows
      • TV News
      • TV Reviews
      • Anime Shows
      • Sci-Fi Shows
      • Superhero Shows
      • Animated Shows
      • Marvel TV Shows
      • Star Wars TV Shows
      • DC TV Shows
    • Movies
      • View Movies
      • Movie News
      • Movie Reviews
      • Big Screen Spotlight
      • Superhero Movies
      • Action Movies
      • Anime Movies
      • Sci-Fi Movies
      • Horror Movies
      • Marvel Movies
      • DC Movies
    • Streaming
      • View Streaming
      • Apple TV Plus
      • Disney Plus
      • Netflix
      • HBO
      • Amazon Prime Video
      • Hulu
    • Comics
      • View Comics
      • Marvel Comics
      • DC Comics
  • Hardware
    • View Hardware
      • Hardware News
      • Hardware Reviews
      • Hardware Features
      • Buying Guides
      • Desktop PCs
      • Laptops
      • Handhelds
    • Peripherals
      • View Peripherals
      • Headsets & Headphones
      • TVs & Monitors
      • Gaming Mice
      • Gaming Keyboards
      • Gaming Chairs
      • Speakers & Audio
      • Gaming Controllers
      • Tech
      • SSDs & Hard Drives
      • VR
      • Accessories
      • Retro
  • Deals
    • Toys & Collectibles
    • Lego
    • Dungeons and Dragons
    • Merch
  • Video
    • View Video
    • Videos
    • GR+ Replay - Submit Your Clips
    • G+RLS Podcast
  • Newsletters
    • Quizzes
    • About Us
    • How to pitch to us
    • How we score
    • Newsarama
    • Retro Gamer
Trending
  • Prime Day deals
  • Golden Joystick Awards 2026
  • Deal of the Day
  • Countdown to GTA 6
  • G+RLS Podcast
  • Join our monthly RPG Club
  • Submit your clips. Win prizes
  • RPG Hub
Want more Switch 2 news?

Sign up to our Switch 2 newsletter to make sure you get the very latest news on Nintendo's new console and its games every week


By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

You are now subscribed

Your newsletter sign-up was successful


Want to add more newsletters?

GamesRadar+

Every Friday

GamesRadar+

Your weekly update on everything you could ever want to know about the games you already love, games we know you're going to love in the near future, and tales from the communities that surround them.

GTA 6 O'clock

Every Thursday

GTA 6 O'clock

Our special GTA 6 newsletter, with breaking news, insider info, and rumor analysis from the award-winning GTA 6 O'clock experts.

Knowledge

Every Friday

Knowledge

From the creators of Edge: A weekly videogame industry newsletter with analysis from expert writers, guidance from professionals, and insight into what's on the horizon.

The Setup

Every Thursday

The Setup

Hardware nerds unite, sign up to our free tech newsletter for a weekly digest of the hottest new tech, the latest gadgets on the test bench, and much more.

Switch 2 Spotlight

Every Wednesday

Switch 2 Spotlight

Sign up to our new Switch 2 newsletter, where we bring you the latest talking points on Nintendo's new console each week, bring you up to date on the news, and recommend what games to play.

The Watchlist

Every Saturday

The Watchlist

Subscribe for a weekly digest of the movie and TV news that matters, direct to your inbox. From first-look trailers, interviews, reviews and explainers, we've got you covered.

SFX

Once a month

SFX

Get sneak previews, exclusive competitions and details of special events each month!


Join the club

Get full access to premium articles, exclusive features and a growing list of member rewards.


An account already exists for this email address, please log in.
  1. Games

8 hated box art cliches

Features
By Cheryll Del Rosario
Published 28 April 2011

Designers should take a break from these overused visuals

When you purchase through links on our site, we may earn an affiliate commission. Here’s how it works.

  • Facebook
  • X
  • Pinterest
  • Flipboard
  • Email
Share this article
Join the conversation
Follow us
Add us as a preferred source on Google
Subscribe to our newsletter

It’s only a matter of time before a major art museum hosts an exhibit for videogame box art. Imagine… Your favorite titles blown up to impossible sizes. Ripped out of context to be ogled and discussed by art critics. People milling about stark white rooms breathing hushed commentary of how they “get it.” Curating such a show would be a nightmare – even with covers stretching into the millions and a history that dates back more than thirty years, moments of visual genius are few and far between.

This article isn’t about those moments. This article is all about the “between” – the endless menagerie of visual crutches used in box art stretching as far as the eye can see. Join us, then, as we take you on a journey through our most hated box art cliches.

1. Don%26rsquo;t look at the camera


Above: Hey, over here!

Latest Videos FromGamesRadar+
Watch full video here:

Gazing off into the distance can evoke all sorts of meanings; deep thought, wistfulness, inability to focus on objects closer than a few feet away. In the realm of gaming, however, it’s a visual crutch that is often used to hint at a mystery far beyond your expectations. Mouths open, mouths closed, there’s always something going on off-camera with these guys.

Is the world ending? Look off to the distance. Enemy troops about to drop in for a late-night ambush? Better make sure you’re looking away. Starring in a game with a convoluted sub-plot that no one will ever really understand? Definitely, definitely don’t make eye contact. As a viewer you start to wonder, is there spinach in my teeth? A booger in my nose? Why won’t you look at me? What’s wrong with me?! Do you not think I’m pretty?! WHY CAN’T YOU LOOK ME IN THE EYE?

You may like
  • Castlevania: Belmont's Curse key art showing a striking image of Rose Belmont with an arm covered in red raised holding a weapon, with a textured background Castlevania: Belmont's Curse brings back a PS2 staple: having better box art outside of the US
  • An example image of DLSS 5 improving frame rates in NBA 2K27 DLSS 5 is targeting photorealism in video games, but who needs that when art direction exists?
  • MGS Hideo Kojima intentionally designed Metal Gear Solid's box art to look confusing and grab attention, but stores ruined his plan by "trying to be helpful"

2. I got your back


Above: Like chiropractic

It’s tough being ignored. It’s even tougher when you’re being ignored by someone that only exists in a game you’re paying for. Then again, maybe they’re not ignoring you at all - maybe they’re simply leading the way towards a path of visual enlightenment. A land where all characters give you meaningful, deep looks, where subtle hints about the plot are artfully sprinkled through the landscape, where nary a weapon is brandished but implied. Or, this could just be another visual crutch used to promote the idea that the money you’re dropping is going to lead to the best gaming experience ever. His back is turned to you because the breathtaking graphics, artful storytelling and unique and engaging gameplay is just too much to handle facing forward!

Want more Switch 2 news?

Sign up to our Switch 2 Spotlight newsletter to make sure you get the very latest news on Nintendo's new console and its games every week

By submitting your information you agree to the Terms & Conditions and Privacy Policy and are aged 16 or over.

3. Here, let me get that for you


Above: Enemies to your left! Enemies to your right! Enemies all around you!

Characters may not want to look at you, but they’ll definitely defend you to the death based off what we see here. Enemies are surrounding you, your ammo’s gone and your health is fading. Behold! The main character of Insert Game Here has arrived to save the day! Weapons cocked and ready! You better be glad you’re not standing three feet to either the right or left of these covers lest you turn out to be the target.

This article isn’t about those moments. This article is all about the “between” – the endless menagerie of visual crutches used in box art stretching as far as the eye can see. Join us, then, as we take you on a journey through our most hated box art cliches.

You may like
  • Castlevania: Belmont's Curse key art showing a striking image of Rose Belmont with an arm covered in red raised holding a weapon, with a textured background Castlevania: Belmont's Curse brings back a PS2 staple: having better box art outside of the US
  • An example image of DLSS 5 improving frame rates in NBA 2K27 DLSS 5 is targeting photorealism in video games, but who needs that when art direction exists?
  • MGS Hideo Kojima intentionally designed Metal Gear Solid's box art to look confusing and grab attention, but stores ruined his plan by "trying to be helpful"

1. Don%26rsquo;t look at the camera


Above: Hey, over here!

Gazing off into the distance can evoke all sorts of meanings; deep thought, wistfulness, inability to focus on objects closer than a few feet away. In the realm of gaming, however, it’s a visual crutch that is often used to hint at a mystery far beyond your expectations. Mouths open, mouths closed, there’s always something going on off-camera with these guys.

Is the world ending? Look off to the distance. Enemy troops about to drop in for a late-night ambush? Better make sure you’re looking away. Starring in a game with a convoluted sub-plot that no one will ever really understand? Definitely, definitely don’t make eye contact. As a viewer you start to wonder, is there spinach in my teeth? A booger in my nose? Why won’t you look at me? What’s wrong with me?! Do you not think I’m pretty?! WHY CAN’T YOU LOOK ME IN THE EYE?

2. I got your back


Above: Like chiropractic

It’s tough being ignored. It’s even tougher when you’re being ignored by someone that only exists in a game you’re paying for. Then again, maybe they’re not ignoring you at all - maybe they’re simply leading the way towards a path of visual enlightenment. A land where all characters give you meaningful, deep looks, where subtle hints about the plot are artfully sprinkled through the landscape, where nary a weapon is brandished but implied. Or, this could just be another visual crutch used to promote the idea that the money you’re dropping is going to lead to the best gaming experience ever. His back is turned to you because the breathtaking graphics, artful storytelling and unique and engaging gameplay is just too much to handle facing forward!

3. Here, let me get that for you


Above: Enemies to your left! Enemies to your right! Enemies all around you!

Characters may not want to look at you, but they’ll definitely defend you to the death based off what we see here. Enemies are surrounding you, your ammo’s gone and your health is fading. Behold! The main character of Insert Game Here has arrived to save the day! Weapons cocked and ready! You better be glad you’re not standing three feet to either the right or left of these covers lest you turn out to be the target.

  • 1
  • 2
  • 3

Current page: Page 1

Next Page Page 2
CATEGORIES
PC Gaming Nintendo PlayStation Xbox Platforms
Cheryll Del Rosario
Cheryll Del Rosario
Photoshop is my friend!
Read more
Castlevania: Belmont's Curse key art showing a striking image of Rose Belmont with an arm covered in red raised holding a weapon, with a textured background
Action RPGs Castlevania: Belmont's Curse brings back a PS2 staple: having better box art outside of the US
 
 
An example image of DLSS 5 improving frame rates in NBA 2K27
Desktop PCs DLSS 5 is targeting photorealism in video games, but who needs that when art direction exists?
 
 
MGS
Metal Gear Hideo Kojima intentionally designed Metal Gear Solid's box art to look confusing and grab attention, but stores ruined his plan by "trying to be helpful"
 
 
Slay the Spire 2 screenshot of in-game placeholder art of The Regent.
Roguelike Games Slay the Spire 2 lead says the garbage placeholder art is "important" and gen AI would ruin it
 
 
Vivi plush from Final Fantasy 9 posed next to red PS2 memory card resting on controller receiver plugged into console.
Retro 20 years later, I just realised the Final Fantasy 12 save on my PS2 memory card looks like Final Fantasy 9
 
 
Games In the age of AI and layoffs, playing old games in 2026 is about more than nostalgia
 
 
Latest in Games
Vincent attacks in Final Fantasy 7 Revelation, leaping forward while holding a handgun
Final Fantasy Final Fantasy 7 Revelation ditching PS5 exclusivity was "inevitable," Naoki Hamaguchi says
 
 
PS5
Games Ex-PlayStation boss says Sony killing discs raises the "insidious" discussion of game ownership
 
 
Lie of Caelum: Spirit art showing anime girl with sharpened teeth and pink hair
JRPGs This JRPG sounded great, but then I learned how it was made, and now it sounds impossible
 
 
Elden Ring
RPGs Baldur's Gate 3 and Elden Ring are "North Stars" for Tencent as it eyes next Larian or FromSoftware
 
 
The Legend of Zelda: Ocarina of Time remake screenshot of Link on horseback
The Legend of Zelda A dying man's quest to finish the Zelda: Ocarina of Time remake
 
 
Kai Leng in Mass Effect 3
Mass Effect 14 years later, Troy Baker is still embarrassed by his Mass Effect 3 role
 
 
Latest in Features
Splash art for Fortnitemares 2026
Fortnite How a trip to Universal's Halloween Horror Nights got me hooked on Fortnite
 
 
Runescape screenshot showing five characters: an elven woman, a brunette man with a beard, a hooded man, an armored man, and a man with a helmet on holding a weapon behind his shoulders.
MMO Games Inside RuneScape Reignited, Jagex's ambitious plan to "relaunch" its longest-running MMO: "There's a level of confidence that this is the right thing to do"
 
 
Ultron and Vision in VisionQuest
Marvel TV Shows Marvel's New York Comic Con 2026 panel: 5 predictions for the TV and animation panel
 
 
A painted Legio Custodes miniature on a wooden surface
Tabletop Gaming After over 8 years, Warhammer 40K finally got the Custodes right
 
 
Avatar: Seven Havens on Paramount+
Animated Shows What is Avatar: Seven Havens? The Last Airbender sequel explained
 
 
A reviewer holding the Steam Frame
VR I played an evening of Big Walk on Steam Frame, and it felt like wearing a Steam Deck on my face
 
 
LATEST ARTICLES
  1. Exclusive: Mike Flanagan says adapting Carrie for the digital age "broke a lot of things open for us"
    1
    Mike Flanagan changed the infamous period scene in his version of Carrie because "we needed to talk about the normalization of cruelty"
  2. 2
    Carrie stars want to create a version of the mother-daughter relationship that we've never seen before: "They love each other"
  3. 3
    Final Fantasy 7 Revelation ditching PS5 exclusivity was "inevitable," Naoki Hamaguchi says, because players are "no longer tied to a single piece of hardware"
  4. 4
    "If you don't own it, then what are you buying?": Ex-PlayStation boss says Sony killing discs raises the "insidious" discussion of game ownership
  5. 5
    "God's strongest programmer": This JRPG sounded great, but then I learned how it was made, and now it sounds impossible

GamesRadar+ is part of Future US Inc, an international media group and leading digital publisher. Visit our corporate site.

Add as a preferred source on Google Add as a preferred source on Google
  • About us
  • Contact Future's experts
  • Terms and conditions
  • Privacy policy
  • Cookies policy
  • Advertise with us
  • Review guidelines
  • Write for us
  • Accessibility statement
  • Careers

© Future US, Inc. Full 7th Floor, 130 West 42nd Street, New York, NY 10036.

Please login or signup to comment

Please wait...