Watch: GTA 6 "deserves to be $100," says original Saints Row designer

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Grand Theft Auto GTA 6 "deserves to be $100," says original Saints Row designer: "The scope and magnitude of this production deserves that price tag"

Grand Theft Auto Analyst says "I expect a $100 price point" for GTA 6, estimates Rockstar's development cost is over $1.5 billion, and predicts it will earn "$10 billion lifetime and another $500 million annually from GTA Online"

Grand Theft Auto GTA 6 price tag of $100 "would actually leave money on the table" for Rockstar, study suggests, as too many fans would be unwilling to buy

Grand Theft Auto Take-Two boss dodges GTA 6 pricing as $80 games loom: "We've had variable pricing at the company forever"

Clair Obscur: Expedition 33 Gustave winces

Games $80 games have retreated for now, but analyst says the old $60 or $70 pricing model is dead in the "Wild West" of 2025: "I know a lot of people don't like it, but people still buy these games at these high price points"

RPGs Clair Obscur: Expedition 33 leads predict rise in "AA-class games" as production costs reach ridiculous heights, say only GTA 6 maker Rockstar "is able to meet that demand"

Fighting Games "Has anyone heard the budget for Grand Theft Auto 6? It's like three Trey Parker and Matt Stone deals": Invincible creator says the series is getting a fighting game because "open-world games are expensive"

Grand Theft Auto "The biggest competitor to Grand Theft Auto 6 will be Grand Theft Auto 5," says industry analyst, because AAA is struggling against the live-service behemoths it created years ago

MMO Games After 14 years in development and $860 million racked up in crowdfunding, Star Citizen director hopes single-player spin-off Squadron 42 will be "an event almost as important" as GTA 6

Games Take-Two boss says good games are the new bad games: "Some of our competitors have realized maybe a little late in the day that consumers are not okay with okay"

Borderlands Take Two boss says Borderlands 4 is $70 instead of $80 because "we want to put out the best entertainment on Earth and we want to deliver more value than what we charge for"

The protagonist of GTA 4 holding his hand out in front of a Diner

Grand Theft Auto GTA veteran says "in some ways I would have liked GTA 4 to be a bit more like" Saints Row 2, with Rockstar Games taking a more "serious" tone with its series than its rival

Borderlands Randy Pitchford and his "big personality" may have caused Gearbox some controversy with all that $80 Borderlands 4 banter, but his boss wouldn't have it any other way: "I still love him to death"

Grand Theft Auto Clair Obscur: Expedition 33 is "a strong signal" that players don't just want live-service games, BioWare veteran says, but GTA 6's success will be a real indicator of the industry

Grand Theft Auto GTA 6 dubbed "the largest game launch in history" by Rockstar in job listing, surprising absolutely nobody who has been waiting 12 years for the new Grand Theft Auto to release

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GTA 6 "deserves to be $100," says original Saints Row designer

Would you pay $100 for GTA 6?

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GTA 6 "deserves to be $100," says original Saints Row designer

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