Google+

Sony: Hardcore gamers use Home

In a recent interview with Giant Bomb, Sony's director of Home Jack Buser supports his passionate love for Home with some staggering statistics on not only Home's huge financial success, but also its shockingly large user base.

"You have users who are spending a tremendous amount of time on the platform, literally spending their lives inside of PlayStation Home," says Buser. Our kneejerk reaction, of course, is "Who are these people?!" Lucky for us, Buser seems to have some insight on the answer.


Above: All dressed up and nowhere to go

Buser begins with two big facts:

-PlayStation Network boasts a total of 77 million registered users, of which "over 20 million" participate in Home to some extent
-The average Home session lasts 70 minutes

He goes on to say that there are two primary types of Home users - people "spending their lives" on Home (yeesh, really?) and people who "are using PlayStation Home as something that they do between games. They'll have a big game they bought, they beat the game or otherwise get tired of the game, so what do they do with their console between that and the next time they buy a game? They use PlayStation Home." So basically, they use Home when they have nothing better to do.

So who are these people? Giant Bomb had posited previously that Home users are primarily people in the household where the PS3 exists but another member of the family is the primary gamer. Buser claims that the reality is actually the opposite - that the Home users represent the most hardcore sector of the gamer demographic.

"They buy more games than the average PS3 user, they play more games than the average PS3 user. They also watch more movies than the average PS3 user, who is already a highly self-selective consumer. We're talking about rabid consumers of media and hardcore gamers. That's who these people are."


Above: Looks fun 

But really, these statistics still only indicate trends among households that own PS3s, so we're going to posit a new theory: the most avid Home users are single-console owners. It makes sense that if you only own one console, and it happens to be a PS3, that you'd dig deeper to use everything it has to offer. What Buser says about playing Home between games makes a lot of sense, and it makes sense that this would be more of an issue for people who didn't also have a 360 or a Wii to keep them occupied when they run out of PS3 games to play.

Buser goes on to talk about new strategies for incorporating more games into Home, as well as how successful the microtransaction business model has been for the service. To read the rest of Buser's shocking revelations, head to Giant Bomb.

(And PS - how many of you actually use Home? Anyone?)

Jul 1, 2011

Topics

Sony

We Recommend By ZergNet

22 comments

  • DKayak - July 4, 2011 8:02 p.m.

    Its the sims for people who just get bored of the too realistic sims series. They can sit there and do whatever the hell they want with a few okay mini games thrown into the mix.
  • LewisR - July 3, 2011 4:35 p.m.

    I walked into a friends house once to find his home character dressed as a woman with a large crowd of identical vest wearing avatars running around chasing him/her to find where he/she lived. This could sum up Home. But overlooking that, and finding my friend-cross dressing, Home has real cross-gaming and social potential. Plus it still keeps the "Beta" tag for a reason.
  • LTS - July 2, 2011 11:09 p.m.

    wait.. what.. there are people who do things 'between games' besides playing other games?
  • OsoTurboDrog - July 2, 2011 10:18 p.m.

    i've tried it a couple of times... it's a fun diversion but not something i'd like to sink a lot of time into, with the right adjustments it could be downright awesome but even so... it's not for everyone
  • jmcgrotty - July 2, 2011 4:35 p.m.

    I hate it when people use "literally" wrong.
  • CreedKotetsu - July 2, 2011 2:53 a.m.

    I use it quite often. While the popular stance to take is "OMG home iz soo boring lolz no 1 evr gos thr" its really the opposite. By now, there's plenty of stuff to do. Besides, if anyone likes chatrooms, that's HOME at its barest-bones. . est.
  • angelusdlion - July 2, 2011 2:07 a.m.

    They do have a point, you would have to be a brainless fanboy to think that Home was pretty cool. And of course Brainless fanboy is the same thing as "hardcore." (this is called sarcasm,just so you know guys.)
  • kor2disturbed - July 2, 2011 12:37 a.m.

    I've used it occasionly but I own a 360 so...
  • SausageLozenge - July 2, 2011 12:37 a.m.

    I think a lot of it is the 8-17 year old kids with PS3s. When you don't have a job and no money to buy games you'll play anything.
  • TheHungryLemur - July 2, 2011 12:26 a.m.

    I hate Home. I really don't understand what people see in it. Infact I'm quite proud to boast I have spent only around half an hour on Home and I was so bored! ...I lol'ed at that picture in this article though. Alternate Caption: Quite.
  • GringoStar - July 1, 2011 11:10 p.m.

    Home had a huge amount of hype and I tried so many ways to access the beta, and when it finally came it was a big disappointment. Nothing but 14 year old kids asking if a female avatar is really a female and crowding them. Not to mention it's boring and dull. Home should have been something much more but it failed miserably and Sony still thinks it's profitable (with it's Microtransactions). I personally think that the only people that use Home are: People who don't have any games to play (broke or just don't see anything interesting at the moment), anyone under the age of 18 and pedophiles looking to meet someone and rape them.
  • Blue2 - July 1, 2011 11:08 p.m.

    Actually, Home is not bad. It's kinda fun but yet it could be better. The problem is that Sony over hype Home and people expectations became High instead of a gradually from nothing to something like using the PSP as your in-game device, have music/video streaming from your hard drive and even have limitless clubhouses. But they're nowhere to be seen/use
  • JoeMasturbaby - July 1, 2011 10:23 p.m.

    have had a ps3 for years and never once thought to use HOME.
  • adamstephenson - July 1, 2011 10:11 p.m.

    That pairing of headline and image was hilarious. GJ.
  • SonicX_89 - July 1, 2011 9:19 p.m.

    I've used it twice. It was okay, but not worth investing a lot of time into. I remember trying to play some of the random games littered throughout Home but they were always occupied by other people. I actually feel compelled to load it up now after reading this article.
  • Kethmach - July 1, 2011 9:08 p.m.

    ROFL- Hardcore gamers MOTHERS don't even use Home. I was going to say "hardcore gamers girlfriends" but, that would be stretching it a bit. Home is SO effing boring- and I tried it- I tried it for a WEEK for an article I was writing... it didn't get any better. It was like the most boring Mall on the planet... with text bubbles and theme rooms. So... sorry Sony- but you're SO full of shit. You're SO, SO pitifully full of shit.
  • Gameguy94 - July 1, 2011 9:03 p.m.

    Home just bored me. It was a waste of hard drive space.
  • MyCoolWhiteLies - July 1, 2011 8:58 p.m.

    You can make a connection between the hardcore and the users of home, but it's important to understand the relationship. Yes, the people that use home a lot are probably the most hardcore Sony fans, who of course statistically buy more games for the PS3 than others and watch more movies on it. However, it is not because of Home that they do this. Home doesn't make them bigger fans, doesn't make them play more games, and doesn't make them watch more movies.
  • therawski - July 1, 2011 8:48 p.m.

    I enjoyed the Saltshooter game in Sodium - can anyone recommend a better title with the same kind of gameplay? Home could be improved if they built in a way to launch a game with the people you are talking to from home to play together, I thought that was the point, I'll say it has potential, but not the right direction.
  • NanoElite666 - July 1, 2011 8:41 p.m.

    I used Home last year to check out Sony's virtual E3 booth once. I think that's the only time I've used it any significant amount. Haven't touched it since. It's just completely useless to me. If I don't have any new games to work through on my PS3, I'll either occupy myself with other things (and other games on other systems), or I'll be playing one of my weekly sessions of Nazi Zombies with friends.

Showing 1-20 of 22 comments

Join the Discussion
Add a comment (HTML tags are not allowed.)
Characters remaining: 5000

OR…

Connect with Facebook

Log in using Facebook to share comments, games, status update and other activity easily with your Facebook feed.