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  1. Games

Ex-Blizzard exec commands others to stop taking devs for granted as EA, Ubisoft, and too many more drown the industry in layoffs: "The thing that made the game special in the first place is the people who built it"

News
By Anthony McGlynn Contributions from Michael Leri published 13 March 2026

"Treasure that team, nurture that team"

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An orc from World of Warcraft roars at the screen
(Image credit: Blizzard)
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Layoffs have been horribly commonplace over the past few years, as publishers and studios of all shapes and sizes grapple with uncertain economic prospects. During his keynote at GDC 2026, Rob Pardo, former Blizzard CCO and co-founder of Bonfire Studios, called for executives to place more value on developers than the games.

"To those of you who are executives or business leaders, I will leave you with one final thought: If you create a game that truly endures, it's incredibly difficult," he said, as transcribed by PCGamer. "And if you're fortunate enough to launch one of those games, the rewards can be extraordinary."

Given that he was part of the groups that shipped Warcraft 3, World of Warcraft, and StarCraft 2, Pardo knows behind any great release is a creative group who clearly managed to cultivate something special. "But in my experience, if you built a game like that, you also built an incredible team," Pardo continues. "And personally, I think the game team is more valuable than the game itself."

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  • Wyll in Baldur's Gate 3 Baldur's Gate 3 lead says gaming executives shouldn't rely on a "dysfunctional chain" to understand game quality
  • Key art for Highguard showing Kai riding a bear, Atticus with the Shieldbreaker, and Scarlet, crouched, aiming down sights Highguard studio hit with mass layoffs as "most of the team at Wildlight" is let go
GDC 2026 Keynote - An Odyssey in Building Games That Last - YouTube GDC 2026 Keynote - An Odyssey in Building Games That Last - YouTube
Watch On

Just recently, EA made layoffs within its Battlefield studios, despite Battlefield 6 being a record-setting installment in the series. Ubisoft laid off staff and cancelled the upcoming Prince of Persia: The Sands of Time remake. Highguard, reportedly funded by Tencent, went from closing The Game Awards to shutting down in a matter of months.

Job security appears to be at an all-time low, and Pardo believes companies are devaluing institutional knowledge. "All of the mistakes, the learning, and the North Stars that led the team to the final product are long buried," he says, before ending on a final plea to those in charge.

"So treasure that team, nurture that team, give them the autonomy to keep taking care of the players, because the thing that made the game special in the first place is the people who built it," Pardo states.

Jeff Kaplan calls Overwatch 2 "one of my biggest mistakes," names devs who "didn't like PvP" and executive pressure as reasons for troubled development.

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CATEGORIES
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Anthony McGlynn
Anthony McGlynn
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Contributing Writer

Anthony is an Irish entertainment and games journalist, now based in Glasgow. He previously served as Senior Anime Writer at Dexerto and News Editor at The Digital Fix, on top of providing work for Variety, IGN, Den of Geek, PC Gamer, and many more. Besides Studio Ghibli, horror movies, and The Muppets, he enjoys action-RPGs, heavy metal, and pro-wrestling. He interviewed Animal once, not that he won’t stop going on about it or anything.

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