In 1965, Universal Studios repurposes its studio tours into something more akin to a theme park, opening its first attraction - the War Lord Tower. Gradually over the years, the studio adds more attractions until it becomes a veritable cinematic theme park.
The Immediate Impact:
Movie fans get to experience their favourite films first hand.
… All get their own impressively interactive rides.
Universal Studios Hollywood is now one of the world's hottest movie attractions. Luxuriating in the California heat, it's a place to lose yourself for days on end.