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Black Ops 2 sells $500 million in first day

Call of Duty is bigger than Star Wars, Activision Blizzard CEO Bobby Kotick says. Before we bask too long in that Lennon-esque sentiment, we should point out he means in terms of franchise sales versus worldwide theatrical box office revenues for the films, thanks in part to Black Ops 2 day-one sales landing on the richer side of $500 million.

"Life-to-date sales for the Call of Duty franchise have exceeded worldwide theatrical box office receipts for Harry Potter and Star Wars, the two most successful movie franchises of all time," Kotick said.

He said Call of Duty prevailed as the world's biggest entertainment launch for the fourth year in a row. Modern Warfare 3 breached $400 million in its first day last year according to Activision, and the original Black Ops cleared $360 million. It's important to note both those figures account for only the U.S. and U.K. whereas the $500 million for Black Ops 2 was given as worldwide. That means the jump may not be as substantial as the figures indicate at first blush.

"Given the challenged macro-economic environment, we remain cautious about the balance of 2012 and 2013," Kotick said, despite the fanfare. His investors seem to share the concern, as Activision's stock hit its lowest point all year on Wednesday, according to GamesIndustry International.

7 comments

  • Net_Bastard - November 16, 2012 10:16 a.m.

    "Wow, that was unexpected." said the man who resides in a rock.
  • Redeater - November 16, 2012 11:08 a.m.

    Halo 4 biggest entertainment blockbuster of the year.....for exactly 7 days. I'm not starting any flame wars, I know this is multi-platform, but wow.......
  • GoldenEagle1476 - November 16, 2012 12:19 p.m.

    Just because something sells more than something else, doesn't mean that first object is better than the second.
  • lilspooky - November 16, 2012 12:27 p.m.

    Yeah look at Crack Cocaine! Its popular, but that doesn't mean its good.
  • Redeater - November 16, 2012 2:39 p.m.

    No shit Sherlock. If that was the case Stephenie Meyer would be replacing Thomas Pynchon and Transformers would bump off Vertigo. I'm saying that Microsoft was pretty arrogant with their claims when they announced Halo 4 sales last week and a week later Black ups does more than twice the number. But thanks for clearing that up Captain Obvious. :)
  • Redeater - November 16, 2012 2:41 p.m.

    I'm amazed you actually had time to post that reply. Shouldn't you be on political websites telling people where Mitt Romney went wrong and how exactly he could have won the election?
  • CUFCfan616 - November 17, 2012 2:35 a.m.

    and so we can look forward to another 5 years of annual reskins of the same game that isn't that great to begin with. Hooray for teenagers convincing their mum to buy it for them

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