Be A Pro is intended to be played with up to three mates, where in addition to linking up on the pitch, there's the added spice of trying to outdo each other in the performance stats. It works brilliantly for multiplayer but playing alone is about as exciting as watching Torquay United.
Another significant improvement is the ability to create and save your own formations. Players can be shuffled to anywhere on the pitch and you can instruct individuals to make forward or defensive runs. It's still not as deep as the tactical options in PES, though.