It's not even Black Friday yet but for those of you flirting with the idea of a 4K TV or who have been too scared to commit just yet, Walmart is offering a 60-inch 4K Ultra HD Smart LED TV for $697.99.
That's over $1000 saving on the original listed price of $1,699.99.
The TV boasts 4K Ultra HD resolution and High Dynamic Range (HDR) content that delivers greater clarity with UHD Dimming and a fuller spectrum of colour with PureColor. This also makes it ideal for that PS4 Pro you've got your eye on.
Still not sure what 4K or HD even means? You're not alone. Here's our handy guide to make it all clear.
For the very latest and greatest Black Friday deals, keep an eye on our Black Friday mega-article for all the hottest bargains over the next few weeks.