Theme Park is all about money. Your customers carry enough spending cash to buy five duck shoots and a couple of burger vans of their own, so the only way to protect your business is to relieve them of as much cash as possible before they wise up and start a dodgy fun fair by themselves.
To begin with, you draw a few footpaths - because the theme in this park is concrete - and open the turnstiles. Before you’ve even built a single attraction, everyone will be forking out their hard-earned to admire your pavement-laying skills. Then you place the odd bouncy castle and teacup ride around the place - filling in the gaps with fast food stalls - ramp up the price of everything according to the hints the game keeps dishing out, and wait until you’re rich.