Disney Pixar's Wall-E drummed up box office success and big critical acclaim, but the THQ-published game has been struggling at retail.
THQ announced today that it has shipped WALL-E for every current viable platform, including Wii, Xbox 360, PS3, PS2, PSP, DS, Windows, and even Mac and mobile phones. In all, the game based on the Pixar movie will be released in over 69 countries in the coming months.
Ars Technica reports: "WALL-E, aside from probably being the biggest family movie of the year, is also making waves in the video game industry by being the first localized video game to hit the current generation of consoles in the Middle East. THQ and Pluto Games revealed that the movie's tie-in game will actually have versions released in Arabic in an effort to appeal to gamers around the region."
Gamedaily.biz writes: "Lazard Capital Markets' Colin Sebastian cautions that THQ's IP is a big risk, but he believes the publisher's management is taking the right approach to costs and product strategy.
A packed videogame release week ahead. See what's new this week for the PLAYSTATION 3, Xbox 360, Wii, Nintendo DS and Sony PSP.
THQ President Brian Farrell has cited Nintendo's successful first-party software as the reason their kids' portfolio did not meet expectations last quarter.In a Q4 earnings call, Farrell said that Nintendo had made the kids' videogames market "extremely competitive" and that was why THQ's "traditionally strong kids' business did not meet expectations," according to casualgaming.biz."The kids' market was extremely ...
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AGOURA HILLS, Calif., Jan 03, 2008 (BUSINESS WIRE) THQ today announced plans to release the WALL/E video game in conjunction with the film's eagerly awaited theatrical debut from Disney/Pixar in the summer of 2008. WALL/E is anticipated to launch across all major gaming systems including the Xbox 360 video game and entertainment system from Microsoft, Playstation 3 computer entertainment system, Playstation 2 computer entertainment system, PSP system, Wii home video game system, Nintendo DS, Windows PC and Mac, as well as wireless devices.