After being injured on the battlefield, military men and women often face a physically and emotionally draining rehabilitation period. To boost their spirits while they heal, CTA Digital, a leading provider of accessories for the Nintendo Wii, is supporting the Rehabbing with the Troops brainchild of Pro vs. GI Joe, a nonprofit organization geared toward providing military members with real-time video game competitions with professional athletes and celebrities.
Electronic Arts says its EA Sports Active fitness software and its follow-up, More Workouts, pass the American College of Sports Medicine's fitness guidelines -- meaning the software really does improve health, according to a study. The study, conducted by the University of Wisconsin's Dr. John Porcari, shows that EA Sports Active improves aerobic capacity and has a healthy effect on body composition if used regularly as part of a health-conscious lifestyle.
Electronic Arts' EA Sports Active has earned $125 million during its current fiscal year ending this month -- and the publisher sees a major industry blossoming around products that are less video games and more fitness software. Peripherals and newer motion-control solutions like Microsoft's Natal and Sony's wand are platform extensions that are not only extending the duration of the console cycle, but are bringing new consumers in, knocking down accessibility issues, said EA Sports boss Peter Moore at the ongoing Morgan Stanley Technology, Media, and Telecom Conference.
Label president Peter Moore tells investors that fitness genre is a billion-dollar industry; talks up authentic sports action for upcoming motion control systems.
EA Sports Active and several celebrities have teamed up to raise money for the March of Dimes. Various film and TV celebrities, 18 total, have signed a Wii system and offered up their personalized EA Sports Active workout routine on each system. Each auction package, which starts at $200, includes: - A celebrity-signed Nintendo Wii, with their customized and unique workout content and avatar included. - EA SPORTS Active Personal Trainer Disc. - EA Sports Active More Workouts Disc.
This week only Best Buy is having a sale on variety of Nintendo Wii games that utilize Wii Balance Board. List of games on sale include EA Sports Active, Gold's Gym Cardio Workout Jillian Michaelas Fitness Ultimatum 2010 and many more.
Gamestop.com is offering EA Sports Active Bundle for Nintendo Wii on sale for under $29.99. That's $30 off retail price and $20 discount from the second best price online.
BestBuy.com is offering several Nintendo Wii video games on sale this week at the best prices online or in stores. Games include Metroid Prime: Trilogy, Collector's Edition for $19.99, Mario & Sonic at the Olympic Winter Games for $29.99, EA Sports Active for $49.99 and more. See complete for details.
E4G: If you haven't picked up EA Sports Active, you are in luck.
Feed Your Console Says: Just this afternoon the community manager for the EA Sports Active brand Active Girl posted a Twitter announcement at 2:22EST that there would be a big announcement coming today sometime. Big EA SPORTS Active announcement coming up later today! Can't wait to tell you what's coming up!!
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