Nintendo says digital sales growing rapidly

Fire Emblem: Awakening moved a third of its units via eShop

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If you watched the Nintendo Direct earlier today or checked out our coverage, you may have noticed that each and every title announced will hit retail and eShop simultaneously. The big N started that sea change in its traditional publishing model last year, and it's starting to pay dividends, Nintendo of America President Reggie Fils-Aime told GamesIndustry International.

"We have 15 Nintendo-published titles available, both physically and digitally [on the 3DS]," Fils-Aime said. "So far in 2013, of those 15 available in this format, 11 percent of sales have come through full digital downloads of those games."

Certain titles have done even better digitally: Fire Emblem: Awakening digitally sold a third of its 240,000 units to date. Game sales for the handheld system are up 55 percent from last year across retail and online, with more than 20 million titles purchased since the system's launch in early 2011.

Fils-Aime said the pace of 3DS releases is "going to be dramatically ramped up" over the next nine months.

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