The reviews were either mixed or unkind, but Will Smith’s Independence Weekend earning power seems unabated as America turned out to see him play sozzled superhero Hancock over a long holiday weekend. And by long holiday, we mean five days, in which the film took in $107 million ($66 million of that over the three-day weekend), according to studio estimates.
Wall-E held on nicely, dropping only to second place and adding $33 million to boost itself well over the $100 million limit. It’s taken $128 million in two weeks. Wanted took a bigger dive, losing around 70% of its business to finish the weekend with $90 million. Get Smart is showing stronger than expected legs in fourth, nabbing $11 million for a $98 million running total, while Kung Fu Panda is now at $193 million.
At sixth, The Incredible Hulk sits angrily on top of a pile of $124.9 million, with Indiana Jones sticking at seventh on a $3 million weekend and a $306.5 million total. It’s close to passing Iron Man as the big earner of the year so far.
In eighth place, Kit Kittredge: An American Girl failed to ignite its core teen audience and has only made $6 million to date. Sex And The City is doing much better in ninth, with $144.8 million so far. Finally at 10th, You Don’t Mess With The Zohan is on $94 million.